O’Hana — Bistro Brand Identity & Art Direction
Katarzyna Samborek-Budzyńska
Published
Restaurant Branding & Visual Identity | O’Hana Bistro
Complete brand identity and visual direction created for O’Hana — a contemporary bistro and bakery concept.
The project began with defining the visual mood, color palette and personality of the brand, combining a warm, relaxed atmosphere with a distinctive retro-inspired aesthetic.
The identity was developed as a complete visual system — from the logo, typography and color palette to key visuals, signage and applications within the restaurant space.
Scope of work
• Brand strategy & visual concept
• Moodboard & creative direction
• Logo design
• Visual identity system
• Typography & color palette
• Key visual design
• Restaurant branding
• Signage & environmental graphics
• Art direction
• Digital & print applications
The result is a cohesive and recognizable restaurant identity designed to work across multiple touchpoints — from the façade and neon signage to menus, packaging, social media and everyday brand communication.
Role: Brand Designer / Graphic Designer / Art Director
Industry: Restaurant / Bistro / Bakery / Hospitality
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