Samy HALIM

I had the privilege of creating 20 bespoke key visuals for the 2024 campaign of a prestigious high-end store in Milan. Each illustration was crafted with meticulous attention to detail, designed to perfectly capture the essence of each department.

I was selected for this project due to my distinct pop art style, which fuses the elegance of Art Deco with the vibrant colors, bold shapes, and dynamic textures inspired by the 80s and 90s. These visuals bring a modern yet nostalgic energy, creating a fresh and captivating aesthetic for the campaign.

The CEO of the store was so pleased with the campaign’s success that he has already renewed our collaboration for the 2025 campaign, which I’m currently working on.

I had the incredible opportunity to collaborate with the NFL for their Detroit Draft Campaign this year, where I created 35 vibrant illustrations, including three generic player designs and 32 unique mascots representing each team. Each character was meticulously crafted to reflect the spirit of the team, brought to life with my signature pop art style—bursting with bold colors, dynamic shapes, rich textures, and intricate patterns. These illustrations are designed to stand out, adding a fresh and eye-catching twist to football culture.