Maison Dior Collaboration: J'adore Faux-Relief Pattern
Samy Halim
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In this commission for Maison Dior’s iconic J’adore line, I applied my signature Faux-Relief technique to craft a bespoke botanical universe. The objective was to translate the fragrance’s floral notes into a highly tactile visual experience. By utilizing precise optical shading, I designed a floral pattern that mimics the depth, shadow, and weight of physical sculpture on a completely flat plane. This Faux-Relief artwork serves as the visual anchor for the campaign’s physical touchpoints, meticulously scaled to wrap luxury gift boxes, brand packaging, and large architectural wall installations in Dior retail spaces worldwide.