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I'm Sara Beermann, a senior graphic designer and art director with 15+ years of experience creating brand identities, editorial design, and visual storytelling for clients across mobility, fashion, technology, and culture. I'm skilled in both traditional illustration and AI-assisted creative workflows. I thrive in collaborative, multidisciplinary teams, lead creative direction and production for multi-format campaigns, and enjoy exploring new tools and methods—from print to digital—to bring ideas to life. I'm currently focused on selective freelance projects, workshops, and brand design.…I'm Sara Beermann, a senior graphic designer and art director with 15+ years of experience creating brand identities, editorial design, and visual storytelling for clients across mobility, fashion, technology, and culture. I'm skilled in both traditional illustration and AI-assisted creative workflows. I thrive in collaborative, multidisciplinary teams, lead creative direction and production for multi-format campaigns, and enjoy exploring new tools and methods—from print to digital—to bring ideas to life. I'm currently focused on selective freelance projects, workshops, and brand design.

Sara Beermann

Graphic Designer, Illustrator, Art Director, +3

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I'm Sara Beermann, a senior graphic designer and art director with 15+ years of experience creating brand identities, editorial design, and visual storytelling for clients across mobility, fashion, technology, and culture. I'm skilled in both traditional illustration and AI-assisted creative workflows. I thrive in collaborative, multidisciplinary teams, lead creative direction and production for multi-format campaigns, and enjoy exploring new tools and methods—from print to digital—to bring ideas to life. I'm currently focused on selective freelance projects, workshops, and brand design.…I'm Sara Beermann, a senior graphic designer and art director with 15+ years of experience creating brand identities, editorial design, and visual storytelling for clients across mobility, fashion, technology, and culture. I'm skilled in both traditional illustration and AI-assisted creative workflows. I thrive in collaborative, multidisciplinary teams, lead creative direction and production for multi-format campaigns, and enjoy exploring new tools and methods—from print to digital—to bring ideas to life. I'm currently focused on selective freelance projects, workshops, and brand design.

Available to hire

I’m Sara Beermann, a senior graphic designer and art director with 15+ years of experience creating brand identities, editorial design, and visual storytelling for clients across mobility, fashion, technology, and culture. I’m skilled in both traditional illustration and AI-assisted creative workflows.

I thrive in collaborative, multidisciplinary teams, lead creative direction and production for multi-format campaigns, and enjoy exploring new tools and methods—from print to digital—to bring ideas to life. I’m currently focused on selective freelance projects, workshops, and brand design.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Language

German

Fluent

French

Intermediate

Work Experience

Senior Designer at Click Away Conferences

January 1, 2019 - December 31, 2022

Led creative direction and production of print and digital event collateral for conferences with up to 4,000 attendees. Developed city-specific visual identities inspired by local culture while supporting a female-driven brand aesthetic across signage, merchandise, menus, stage backdrop, experiential installations, presentations, and online graphics. Managed printer communication, production logistics, and tight deadlines for large-scale multi-format deliverables.

Senior Designer & Art Director at Bold LA

January 1, 2016 - December 31, 2023

Led branding and visual design projects across print and digital platforms for clients including Marshall and the cities of Los Angeles and Berlin. Developed logos, web and social media content, illustrations, newsletters, menus, posters, and marketing collateral while overseeing art direction, photo retouching, and brand consistency across campaigns.

Independent Designer & Creative Projects

January 1, 2023 - Present

Selective freelance and creative work including illustration, ceramics, workshops, and brand design.