Creative and technically skilled Graphic Designer and Front-End Developer with 15+ years of experience delivering visually striking, user-centered websites, brand systems, print designs, and digital experiences. Equal parts visual designer and front-end developer, I specialize in creating seamless, responsive WordPress and custom web builds with a focus on usability, performance, and storytelling. Adept at working across the full project lifecycle — from research and wireframing to design, development, and deployment — I collaborate with agencies, internal teams, and stakeholders to align business goals with impactful digital solutions. I bring branding, graphic design, and UX/UI strategy to every engagement and thrive in fast-paced environments, delivering polished, conversion-driven experiences through clean code and thoughtful collaboration.

Sarah Beckum

Creative and technically skilled Graphic Designer and Front-End Developer with 15+ years of experience delivering visually striking, user-centered websites, brand systems, print designs, and digital experiences. Equal parts visual designer and front-end developer, I specialize in creating seamless, responsive WordPress and custom web builds with a focus on usability, performance, and storytelling. Adept at working across the full project lifecycle — from research and wireframing to design, development, and deployment — I collaborate with agencies, internal teams, and stakeholders to align business goals with impactful digital solutions. I bring branding, graphic design, and UX/UI strategy to every engagement and thrive in fast-paced environments, delivering polished, conversion-driven experiences through clean code and thoughtful collaboration.

Available to hire

Creative and technically skilled Graphic Designer and Front-End Developer with 15+ years of experience delivering visually striking, user-centered websites, brand systems, print designs, and digital experiences. Equal parts visual designer and front-end developer, I specialize in creating seamless, responsive WordPress and custom web builds with a focus on usability, performance, and storytelling.

Adept at working across the full project lifecycle — from research and wireframing to design, development, and deployment — I collaborate with agencies, internal teams, and stakeholders to align business goals with impactful digital solutions. I bring branding, graphic design, and UX/UI strategy to every engagement and thrive in fast-paced environments, delivering polished, conversion-driven experiences through clean code and thoughtful collaboration.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Fractional Design and Development Consultant at Self-Employed
July 1, 2024 - Present
Provide fractional design and development support to creative agencies, marketing teams, and private brands. Design and develop responsive websites in WordPress and additional platforms, focusing on clean UI/UX, accessibility, and performance. Support branding, UI audits, email design, and technical troubleshooting across clients. Manage full project lifecycles from scoping to handoff. Blend design sensibility with development expertise to deliver polished, conversion-driven digital experiences. Recent work includes website redesigns, custom WordPress builds, marketing automations, UI/UX strategy, logo design, and various graphic design projects.
Senior Developer and Designer at Krave Branding
January 1, 2024 - February 1, 2025
Oversaw web design, development, hosting, and domain management. Led custom WordPress website design and development with modern UX/UI principles. Designed branding materials across digital and print. Managed project timelines, scope, and deliverables using Teamwork project management software. Tracked scope changes and ensured billable work was documented.
Senior UI/UX Designer at High Tide Technologies
November 1, 2022 - July 1, 2024
Redesigned an entire cloud-based SCADA application. Created user flows, wireframes, and interactive prototypes in Figma. Collaborated with developers to ensure seamless UI/UX Design integration. Conducted QA testing and validation before deployment.
UI/UX Designer and Developer at State of Tennessee
November 1, 2021 - October 1, 2022
Updated the Financial Aid System UI/UX, improving scholarship and grant management. Led front-end development and modernization of designs. Overhauled the Academic Program Inventory into a user-friendly, searchable database.
Marketing and Creative Director at ADVYON
December 1, 2018 - November 1, 2021
Directed branding, design, and marketing for clients. Created logos, websites, and print/digital materials. Led a creative team, ensuring project execution and quality.
Freelance Graphic Designer and Web Developer at Self-Employed
July 1, 2017 - November 1, 2018
Designed and developed custom WordPress sites, branding, and marketing materials. Managed full project cycles from concept to delivery.
Co-Owner and Chief Creative Officer at Stingray Branding
October 1, 2014 - June 1, 2017
Co-founded and led a branding agency, developing logos, branding, and websites. Built custom WordPress themes and maintained brand strategies. Managed a creative team, ensuring quality and consistency.
Senior Graphic Designer and Web Master at Charleston JCC
April 1, 2014 - August 1, 2015
Designed marketing materials for events and programs. Managed the community center's website, ensuring accessibility and engagement.
Marketing and Business Development at Rick Hendrick
November 1, 2012 - April 1, 2014
Roles: Area Marketing Director, Business Development Representative. Led marketing for the service department, designing ads, coupons, and promotions.
Webmaster and Interactive Developer at 724 Factory
September 1, 2011 - February 1, 2012
Designed graphics, layouts, and custom WordPress themes.
Design Intern to Contract Graphic Designer at The Ogden Group
April 1, 2010 - February 1, 2011
Designed logos, websites, and digital assets for Drupal-based web development.

Education

Bachelor of Fine Arts (BFA) at Northwest College of Art + Design
January 11, 2030 - January 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Government, Education