Available to hire
I’m a creative professional with 10+ years of experience in brand, product, and UX design across B2B, B2C, retail, SaaS, and tech sectors. Skilled in Adobe Creative Cloud, Figma, and AI tools, I deliver impactful digital and print assets that elevate brand identity.
I combine design thinking, usability testing, and project management to drive brand evolution and customer engagement. Proactive and collaborative, I’m committed to innovative, accessible design and team growth.
Portfolio: sallydhuri.myportfolio.com/work
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Experience Level
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Language
English
Fluent
Work Experience
Senior Designer at IKEA Canada
December 1, 2024 - May 30, 2025Designed digital layouts aligned with UX and business goals, including coding integration. Conducted A/B testing on motion and creative design to ensure usability and brand consistency. Created over 30 assets to assist audits and enhance content creation, improving brand traction. Led visual proofing for quality control and audits to boost customer engagement. Collaborated closely with photographers to produce high-quality product photography supporting content creation.
Marketing Art Director at Zestful Blends
June 30, 2024 - November 28, 2025Improved design sustainability focusing on accessibility and clarity. Built brand identity and packaging, shaping brand evolution across platforms. Streamlined email visual creation, reducing preparation time by 40% and enhancing communication. Leveraged Adobe Creative Suite and Figma to create immersive brand experiences. Mentored junior designers, fostering growth and a respectful team atmosphere. Developed communication strategies aligned with industry trends and brand standards.
Senior Designer (Global) at NielsenIQ
February 3, 2020 - February 29, 2024Designed digital and print assets for social media supporting content creation and ROI improvements. Built and managed a WordPress site, increasing traffic using CRM tools and plugins. Reduced client concept processing time by 50%, improving workflow and project management. Delivered market research presentation materials to enhance internal communication. Managed projects using PM tools to ensure timely delivery and creative quality. Delivered 20+ proposals under tight deadlines by effective task prioritization.
Senior Designer - Europe/APAC at MODIFI GmbH
February 1, 2020 - August 4, 2025Developed and maintained visual identity across media channels ensuring consistent brand messaging. Designed infographics, banner ads, and landing pages to enhance UX and information retention. Increased revenue by 15% by ensuring marketing compliance in creative campaigns. Built B2B design systems for print and digital media supporting consistent messaging and presentation.
Production Designer at Disney Star
January 4, 2016 - December 28, 2018Optimized digital designs using performance data to increase ROI and manage finances. Designed high-converting email campaigns via Mailchimp and HubSpot, raising open rates by 25%. Developed media strategies aligned with brand goals and market insights. Led brainstorming sessions converting briefs into innovative creative solutions.
Jr. Visual Designer at Imagine Communication
January 26, 2014 - December 22, 2015Delivered accurate designs meeting tight deadlines maintaining client satisfaction. Managed media content and strategies enhancing brand presence. Built high-fidelity print prototypes, reducing errors by 30% and turnaround time by two weeks. Executed media management plans aligning with business goals and target audiences.
Education
UI/UX Design Certificate at BrainStation
January 1, 2025 - January 1, 2025Project Management Certification at Google
January 1, 2022 - January 1, 2022Bachelor of Fine Art at Mumbai University
January 1, 2013 - January 1, 2013Qualifications
UI/UX Design Certificate
January 1, 2025 - January 1, 2025Project Management Certification
January 1, 2022 - January 1, 2022Industry Experience
Retail, Software & Internet, Consumer Goods, Media & Entertainment, Professional Services, Non-Profit Organization, Travel & Hospitality
Experience Level
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