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I am a creative e-learning developer and instructional design specialist with a strong background in developing curricula and multimedia assets that enhance organizational learning and impact. I design, coordinate, and support activities that capture, share, and apply lessons from organizational and international programming to improve project quality, effectiveness, and innovation. I draw on ADDIE and Kirkpatrick models to help staff, members, and partners apply learning methodologies, while also creating reports, case studies, and presentations tailored for diverse audiences. My work spans curriculum development, program design, and digital communications, with a focus on scalable learning processes, coaching stakeholders, and leveraging e-learning tools and generative AI to ensure knowledge is captured and disseminated across organizations for greater global impact. Two-paragraph professional approach: I am committed to crafting impactful learning experiences that empower learners and organizations. I combine instructional design rigor with practical, real-world applications, helping teams apply learned concepts to drive performance and measurable outcomes while communicating complex information in clear, engaging ways.…I am a creative e-learning developer and instructional design specialist with a strong background in developing curricula and multimedia assets that enhance organizational learning and impact. I design, coordinate, and support activities that capture, share, and apply lessons from organizational and international programming to improve project quality, effectiveness, and innovation. I draw on ADDIE and Kirkpatrick models to help staff, members, and partners apply learning methodologies, while also creating reports, case studies, and presentations tailored for diverse audiences. My work spans curriculum development, program design, and digital communications, with a focus on scalable learning processes, coaching stakeholders, and leveraging e-learning tools and generative AI to ensure knowledge is captured and disseminated across organizations for greater global impact. Two-paragraph professional approach: I am committed to crafting impactful learning experiences that empower learners and organizations. I combine instructional design rigor with practical, real-world applications, helping teams apply learned concepts to drive performance and measurable outcomes while communicating complex information in clear, engaging ways.

Sally Diab

Instructional Designer, Content Creator, Web Designer, +2

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I am a creative e-learning developer and instructional design specialist with a strong background in developing curricula and multimedia assets that enhance organizational learning and impact. I design, coordinate, and support activities that capture, share, and apply lessons from organizational and international programming to improve project quality, effectiveness, and innovation. I draw on ADDIE and Kirkpatrick models to help staff, members, and partners apply learning methodologies, while also creating reports, case studies, and presentations tailored for diverse audiences. My work spans curriculum development, program design, and digital communications, with a focus on scalable learning processes, coaching stakeholders, and leveraging e-learning tools and generative AI to ensure knowledge is captured and disseminated across organizations for greater global impact. Two-paragraph professional approach: I am committed to crafting impactful learning experiences that empower learners and organizations. I combine instructional design rigor with practical, real-world applications, helping teams apply learned concepts to drive performance and measurable outcomes while communicating complex information in clear, engaging ways.…I am a creative e-learning developer and instructional design specialist with a strong background in developing curricula and multimedia assets that enhance organizational learning and impact. I design, coordinate, and support activities that capture, share, and apply lessons from organizational and international programming to improve project quality, effectiveness, and innovation. I draw on ADDIE and Kirkpatrick models to help staff, members, and partners apply learning methodologies, while also creating reports, case studies, and presentations tailored for diverse audiences. My work spans curriculum development, program design, and digital communications, with a focus on scalable learning processes, coaching stakeholders, and leveraging e-learning tools and generative AI to ensure knowledge is captured and disseminated across organizations for greater global impact. Two-paragraph professional approach: I am committed to crafting impactful learning experiences that empower learners and organizations. I combine instructional design rigor with practical, real-world applications, helping teams apply learned concepts to drive performance and measurable outcomes while communicating complex information in clear, engaging ways.

Available to hire

I am a creative e-learning developer and instructional design specialist with a strong background in developing curricula and multimedia assets that enhance organizational learning and impact. I design, coordinate, and support activities that capture, share, and apply lessons from organizational and international programming to improve project quality, effectiveness, and innovation. I draw on ADDIE and Kirkpatrick models to help staff, members, and partners apply learning methodologies, while also creating reports, case studies, and presentations tailored for diverse audiences. My work spans curriculum development, program design, and digital communications, with a focus on scalable learning processes, coaching stakeholders, and leveraging e-learning tools and generative AI to ensure knowledge is captured and disseminated across organizations for greater global impact.

Two-paragraph professional approach: I am committed to crafting impactful learning experiences that empower learners and organizations. I combine instructional design rigor with practical, real-world applications, helping teams apply learned concepts to drive performance and measurable outcomes while communicating complex information in clear, engaging ways.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Instructional Designer at Kensington Tours

February 1, 2024 - Present

Conduct needs & performance analysis and user interviews to identify skill gaps and determine suitable training interventions. Create project charters and deliverables, develop eLearning and instructional videos, knowledge checks, exams, microlearning, and other educational aids. Lead the development of a certification program to equip internal Destination Experts with tools to enhance luxury travel products. Foster strong communication and collaboration with internal stakeholders and SMEs to coordinate training requests, projects, and course updates. Create client UX personas and user stories for enriched learning comprehension. Upload and organize content on Docebo LMS using Learning Journeys, Channels, Course blocks, HTML, and Quizzes. Incorporate generative AI tools to build conversational AI Agents to enhance learning content and learner experience. Ensure learning deliverables align with sales metrics and KPIs. Track tickets, administer fixes, and produce reports using HelpSpot.

E-learning Developer at Fortinet Ottawa

October 1, 2022 - December 1, 2023

Design, develop, and maintain content for a new Security Awareness curriculum targeting US K-12 school districts as part of a White House cybersecurity workforce initiative. Collaborate with stakeholders and subject matter experts to analyze learner needs, assemble and translate key information, and deliver engaging e-learning, graphics, video, and audio content. Contribute to process and standards improvements for the team. Create and update cybersecurity modules in multiple languages using Articulate 360, Camtasia, Vyond, and AI tools for voice overs and other design needs.

Senior Instructional Designer at Commissionaires Ottawa

February 1, 2019 - October 1, 2022

Led the redesign of the Supervisor Learning Pathway, including needs analysis, realistic scenarios, presentations, student manuals, and facilitator guides. Used the Kirkpatrick Model to evaluate module effectiveness and impact on business goals. Mapped training content to audit standards and ensured compliance. Developed e-learning and in-person training for Moodle and fingerprinting software. Supervised junior instructional designers, trainers, and learning coordinators. Mapped competencies to course offerings, created an employee catalogue in Rise and Moodle, and updated the Corps Security Officer Course with interactive elements, games, and media. Facilitated focus groups and maintained Moodle user records; collaborated with SMEs to produce/update courses in both official languages (e.g., Security Guard Course, WHMIS, COVID-19, HR systems).

Program Coordinator/Instructional Designer at Canadian Medical Protective Association

November 1, 2012 - October 1, 2018

Created and revised reports, presentations, and other project documentation. Drafted activity worksheets for corporate approvals. Catalogued and reviewed CMPA educational assets to ensure consistency and professional presentation. Led instructional design projects with physician SMEs to develop interactive online modules (e.g., HIROC guidelines for midwives; documentation best practices for member physicians). Served as a super user of Confluence and Jira and recommended content management add-ons; participated in UX/tech education hub initiatives and knowledge transfer.

Communication & Learning Advisor (Volunteer) at World University Network

September 1, 2025 - Present

Support communication efforts to enhance online visibility, assist in creating brand-aligned content for social media and newsletters, and review posters and infographics for UN recognition days. Create and update blogs and user stories for the company website, help manage website design, and produce promotional videos for workshops and events.