I am a Graphic Designer specializing in textile prints, surface and brand visuals, translating research-backed concepts into production-ready assets across fashion, retail and brand environments. I excel in typography, colour, layout and print, with hands-on experience collaborating with suppliers, manufacturers, and cross-functional teams. I am playful yet strategic, focused on experiential and large-scale graphics. I bring strong execution and storytelling to every project, working across digital, retail and experiential touchpoints, from concept development to final production.

Shreya Dutta

I am a Graphic Designer specializing in textile prints, surface and brand visuals, translating research-backed concepts into production-ready assets across fashion, retail and brand environments. I excel in typography, colour, layout and print, with hands-on experience collaborating with suppliers, manufacturers, and cross-functional teams. I am playful yet strategic, focused on experiential and large-scale graphics. I bring strong execution and storytelling to every project, working across digital, retail and experiential touchpoints, from concept development to final production.

Available to hire

I am a Graphic Designer specializing in textile prints, surface and brand visuals, translating research-backed concepts into production-ready assets across fashion, retail and brand environments. I excel in typography, colour, layout and print, with hands-on experience collaborating with suppliers, manufacturers, and cross-functional teams. I am playful yet strategic, focused on experiential and large-scale graphics.

I bring strong execution and storytelling to every project, working across digital, retail and experiential touchpoints, from concept development to final production.

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Language

English
Fluent
Hindi
Fluent
Bengali
Fluent

Work Experience

Junior Print Designer at SWATHI NAIR DESIGN STUDIO (Design Agency)
January 1, 2023 - August 1, 2023
Designed print and graphic collections across womenswear, activewear, soft accessories, and lifestyle categories, ensuring alignment with brand identity and seasonal narratives. Created a wide range of outputs including repeats, placements, engineered layouts, and commercial colourways tailored to different brand profiles and product applications. Utilised hand painting, illustration, and digital techniques to develop elevated, concept-led graphic designs. Collaborated closely with buyers, sourcing teams, suppliers, and international mills to manage artwork from CAD development and sampling through to bulk approval.
Creative Designer Intern at FREEDOM TREE (Design Studio)
January 1, 2022 - May 1, 2022
Developed hand-illustrated graphic and surface designs for home and lifestyle categories, translating artistic concepts into production-ready artwork. Supported screen-printing processes, including colour breakdowns, layer separation, and repeat accuracy. Delivered 12 approved textile samples through cross-functional collaboration with designers, buyers, and merchandisers. Created trend-led concept, inspiration, and colour boards using WGSN, translating insights into cohesive graphic and surface design stories.
Print Designer Intern at LINEN VOYAGE ( Manufacturer )
June 1, 2021 - July 1, 2021
Created seamless repeat and placement prints using Adobe Photoshop and Illustrator for commercial textile and surface applications. Gained hands-on experience in digital printing techniques, understanding colour performance, fabric quality, and durability. Supported print development from concept to sampling, ensuring artwork aligned with supplier specifications and production constraints.

Education

MSc. International Fashion Marketing at Glasgow Caledonian University, UK
January 1, 2023 - January 1, 2024
Bachelor of Design in Textile Design at National Institute of Fashion Technology, India
January 1, 2018 - January 1, 2022

Qualifications

MSc. International Fashion Marketing (Merit Classification )
September 17, 2023 - September 20, 2024
Fashion marketing, campaign design, social media post, brand identity development, print design.
Bachelor of Design in Textile Design (8.9 CGPA)
January 1, 2018 - December 30, 2022
Print design, home, wallpaper, apparel, t-shirt, graphics, logo design, surface pattern design, seamless repeatable prints, versatile design, concept boards, market research, trend & colour analysis.

Industry Experience

Retail, Consumer Goods, Manufacturing, Media & Entertainment, Professional Services
    uniE621 The Verdure Home Textile Collection
    Beneath the tropical canopy of the Andaman and Nicobar Islands, nature breathes in shades of untamed green. Verdure emerges from this raw paradise, a celebration of lush habitats where foliage overflows, and blooms burst with quiet intensity. The collection translates the sensual rhythm of the islands into fabric; a dialogue between wild greenery and delicate florals, between organic fluidity and contemporary form. Each piece echoes the vitality of untouched landscapes, capturing the moment when sunlight filters through layers of leaves and everything feels alive, renewed. Verdure is an ode to the art of growth, to freshness, abundance, and the effortless harmony that exists when nature is left to flourish. SEE FULL PROJECT HERE! https://www.twine.net/signin textiledesigner graphicdesigner designer illustrator
    paper NIKE Campaign Design Digital Assets and Omnichannel Marketing
    Developed an integrated seasonal campaign concept, shaping the creative direction, visual storytelling, and communication narrative across digital, social, retail, and experiential touchpoints. Designed graphics for seasonal campaign, translating ideas into store visuals, billboard layouts, and large-scale mock-ups. Planned and art-directed photoshoots, creating campaign visuals through strong references and post-production editing. Created photo mock-ups and visualisations demonstrating campaign assets in stores, outdoor media, and branded spaces. Produced a full communications pack, including key visuals, layouts, mock-ups, and campaign storytelling, clearly presenting the concept across all channels, ensuring consistency, clarity, and relevance. graphicdesigner photoshopeditor marketingstrategist freelancedigitalillustrator illustrator socialmediamanager
    uniE621 RAW Nature Edit - Graphic Scraves
    For the 2022 season, this collection celebrates the joy of rediscovering the immediate world around us. Designed during the COVID-19 pandemic, this 2022 collection was created with the core intention of bringing nature closer to humans, allowing the feeling of the outdoors to be experienced at home. Vibrant, bold, and hand-drawn, each scarf celebrates nature thriving in our everyday surroundings, gardens, streets, parks, and quiet corners of home. Inspired by mindful observation, the designs turn familiar forms, textures, and colours into moments of wonder. This uplifting collection encourages staying present, finding joy in nearby nature, and creating comfort and serenity at home. “RAW Nature Edit” transforms ordinary sights into wearable art, bringing the vibrancy of the outdoors into our personal sanctuary. SEE PROJECT HERE: https://www.twine.net/signin graphicdesigner illustrator designer textiledesigner
    paper The classic brand design - FREYA
    A UK-based small luxury gifting and stationery brand inspired by Victorian romance and timeless British elegance, drawing influence from the refined 19th-century aesthetic of the era of Queen Victoria. The brand will embody classic, heirloom-quality design with an elegant serif-led logo, delicate ornamental detailing, and a muted romantic colour palette of antique ivory, dusty rose, sage, burgundy, and brushed gold. Designed for curated gifting moments, including a refined Valentine’s launch, the collection will feature beautifully crafted stationery, embossed finishes, and intimate, poetic packaging that feels enduring and sophisticated. graphicdesigner illustrator branddesigner brandstrategist branding
    paper The Trespass BRANDING Project- Women's Outdoor wear
    Developed “Outdoor Palette”, a premium sub-brand, creating a cohesive visual identity including logo design, nature inspired prints, and colour palettes, ensuring scale, materiality, and durability. Conducted Mintel research, competitor benchmarking, and consumer analysis to guide visual direction and print strategy. Designed trend-led graphic systems for commercial womenswear with strong visual and functional impact. Presented seasonal concepts and visual ranges to senior stakeholders at Trespass HQ; project ranked Top 5 for innovation, strategic alignment, and commercial relevance. graphicdesigner illustrator pdf branding logo textiledesigner
    uniE621 Water Angles - Versatile Luxury Swimwear
    This project explores a refined range of seamless print designs crafted for luxury swimwear collections, emphasizing sophistication, exclusivity, and timeless appeal. Inspired by abstract artistry, fluid forms, and elevated colour narratives, the prints are designed to feel understated yet distinctive. Seamless construction ensures flawless continuity across premium fabrics, enhancing the fit and drape of sculpted silhouettes. With a focus on elegant scale, subtle contrast, and refined detailing, the collection is tailored for high-end swim brands seeking prints that elevate craftsmanship and convey a sense of modern luxury. SEE IT HERE! https://www.twine.net/signin designer textiledesigner
    uniE621 Flora Lumine - luxury florals multiproduct
    FLORA LUMINÉ is a radiant ode to spring and summer, where artistry meets luxury. Inspired by hand-painted florals and crayon-sketched textures, the collection captures the tactile beauty of craft in modern fashion. As a multi-product seasonal drop, it embodies fluidity, structure, and grace, translating sunlight, colour, and nature’s poetry into wearable emotion. FLORA LUMINÉ redefines luxury florals with a painterly, feminine touch. https://www.twine.net/signin textiledesigner designer prints