Available to hire
Hi, I’m Shreyas Pillai, a performance-driven Digital Marketing Specialist with over four years of experience, mainly in the UAE market. I have hands-on experience in planning and executing paid media campaigns, SEO, content, and email marketing across various sectors including real estate, F&B, aviation, and financial services. I love working in collaborative team environments and applying an entrepreneurial mindset to help companies grow and achieve their marketing goals.
Having founded my own consulting initiative, TekReach Solutions, I’ve developed strong skills in client management, reporting, and campaign execution. I’m now looking to join a results-oriented in-house marketing team where I can contribute effectively while continuing to expand my skill set and grow professionally.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Hindi
Fluent
Work Experience
Digital Marketing Consultant at TekReach Solutions
February 1, 2024 - June 7, 2024Launched and managed TekReach as an independent consulting initiative supporting early-stage and SME clients in real estate, luxury rentals, aviation, and hospitality. Developed and executed Google Ads, Meta Ads, and LinkedIn campaigns to improve ad performance and drive qualified leads. Created and refined digital strategies based on market insights balancing performance goals with limited budgets. Managed WordPress website content and on-page SEO to increase organic visibility and engagement. Delivered transparent monthly performance reports and insights to build client trust. Gained valuable experience in client management and the realities of running a digital brand in a competitive market.
Digital Marketing Intern at Dubai International Financial Centre (DIFC)
February 1, 2023 - February 1, 2024Supported marketing team in enhancing tenant engagement and retail campaigns. Executed email marketing campaigns using Salesforce Marketing Cloud including data segmentation, scheduling, and post-campaign analysis. Coordinated marketing initiatives and co-branded promotions with over 30 DIFC tenants. Maintained campaign content on Sitecore CMS ensuring brand consistency. Produced weekly performance reports highlighting optimization recommendations. Maintained internal SharePoint portal for timely access to campaign materials and documentation.
Digital Marketing Executive at Papillon Cake & Lux Motors
November 1, 2021 - November 30, 2022Managed digital marketing activities for luxury car rental and premium bakery brands. Planned and executed paid ad campaigns across Meta and Google Ads platforms to improve lead quality and conversion rates. Developed and implemented on-page SEO plans leading to better keyword rankings and organic traffic. Maintained company websites on WordPress focusing on performance and mobile responsiveness. Designed and managed email campaigns through MailChimp with a 28% average open rate. Analyzed website traffic and campaign performance using Google Analytics to generate actionable insights.
Digital Marketing Intern at Light Digital
May 1, 2021 - November 30, 2021Assisted in executing SEO and web development tasks for SME clients in multiple sectors. Conducted keyword research and technical SEO audits to optimize client websites. Participated in WordPress website development and customization including plugin integration and site speed improvements. Supported creative team by preparing content and visuals for social media campaigns. Contributed to backlink building strategies through directory research and partnerships.
Digital Marketing Consultant at TekReach Solutions
February 1, 2024 - June 12, 2024Launched and managed TekReach as an independent consulting initiative, supporting early-stage and SME clients in real estate, luxury rentals, aviation, and hospitality. Developed and executed Google Ads, Meta Ads, and LinkedIn campaigns to improve ad performance and generate qualified leads. Created digital strategies aligned with competitor and market insights while managing limited client budgets. Managed WordPress website content and on-page SEO to enhance organic visibility and user engagement. Delivered monthly performance reports to build client trust and aid decision-making. Gained valuable experience in client management, outreach, and operating a digital brand in a competitive environment.
Digital Marketing Intern at Dubai International Financial Centre (DIFC)
February 1, 2023 - February 1, 2024Supported marketing team in tenant engagement and retail campaigns. Executed email marketing campaigns using Salesforce Marketing Cloud, including data segmentation, scheduling, and analysis. Coordinated marketing initiatives with over 30 DIFC retail and F&B tenants. Maintained campaign content using Sitecore CMS to ensure brand consistency. Produced weekly reports on campaign performance and maintained internal SharePoint portal for access to campaign materials.
Digital Marketing Executive at Papillon Cake & Lux Motors
November 1, 2021 - November 1, 2022Managed digital marketing for a luxury car rental business and a premium bakery brand. Planned and executed paid campaigns on Meta and Google Ads, improving lead quality and conversion. Developed and implemented on-page SEO strategy, resulting in improved rankings and organic traffic. Maintained and updated WordPress company websites, focusing on design and mobile responsiveness. Managed email marketing campaigns via MailChimp with an average open rate of 28%. Analyzed traffic and campaign metrics using Google Analytics to create actionable insights.
Digital Marketing Intern at Light Digital
May 1, 2021 - November 1, 2021Assisted in SEO and web development for SME clients. Conducted keyword research and technical SEO audits. Supported development and customization of WordPress websites including plugin integration and site speed improvements. Helped prepare content and visuals for social media campaigns. Contributed to backlink building through researching directories and partnership establishment.
Digital Marketing Consultant at TekReach Solutions
February 1, 2024 - June 6, 2024Launched and managed TekReach as an independent consulting initiative, supporting early-stage and SME clients in real estate, luxury rentals, aviation, and hospitality. Developed and executed Google Ads, Meta Ads, and LinkedIn campaigns to improve ad performance and generate qualified leads. Created digital strategies based on competitor and market insights, managed WordPress website content and on-page SEO, delivered monthly performance reports to clients, and gained experience in client management and outreach challenges.
Digital Marketing Intern at Dubai International Financial Centre (DIFC)
February 1, 2023 - February 1, 2024Supported the marketing team in tenant engagement and retail campaigns by executing email marketing campaigns via Salesforce Marketing Cloud, liaising with over 30 retail and F&B tenants to coordinate marketing initiatives, updating content on Sitecore CMS, producing weekly performance reports, and maintaining the internal SharePoint portal for campaign materials.
Digital Marketing Executive at Papillon Cake & Lux Motors
November 1, 2021 - November 1, 2022Managed digital marketing for a luxury car rental business and a premium bakery brand. Planned and executed paid campaigns on Meta and Google Ads, improved lead quality, implemented an on-page SEO plan, maintained company websites on WordPress, designed and managed email marketing campaigns achieving good open rates, and analyzed website traffic using Google Analytics to generate actionable insights.
Digital Marketing Intern at Light Digital
May 1, 2021 - November 1, 2021Assisted in SEO and web development tasks for SME clients including keyword research and technical SEO audits, WordPress website development and customization, supported creative content preparation for social media, and contributed to backlink building strategies.
Education
MBA at Manipal Academy of Higher Education, Dubai, UAE
January 1, 2020 - December 31, 2022Bachelor of Mass Media at University of Mumbai, India
January 1, 2017 - December 31, 2020MBA at Manipal Academy of Higher Education, Dubai, UAE
January 1, 2020 - December 31, 2022Bachelor of Mass Media at University of Mumbai, India
January 1, 2017 - December 31, 2020MBA at Manipal Academy of Higher Education, Dubai, UAE
January 1, 2020 - December 31, 2022Bachelor of Mass Media at University of Mumbai, India
January 1, 2017 - December 31, 2020Qualifications
HubSpot Marketing Software
January 1, 2020 - December 31, 2020The Complete Digital Marketing Course (Udemy)
January 1, 2020 - December 31, 2020Integrated Digital Marketing Program (Freelancers Academy)
January 1, 2020 - December 31, 2020Data Visualization with Power BI (Great Learning)
January 1, 2020 - December 31, 2020Statistical Analysis (Great Learning)
January 1, 2020 - December 31, 2020MS Excel (Advanced) (ETech Global)
January 1, 2020 - December 31, 2020Healthcare Digitization and Automation Basics
January 1, 2020 - December 31, 2020HubSpot Marketing Software
January 1, 2023 - December 31, 2023The Complete Digital Marketing Course (Udemy)
January 1, 2023 - December 31, 2023Integrated Digital Marketing Program (Freelancers Academy)
January 1, 2023 - December 31, 2023Data Visualization with Power BI (Great Learning)
January 1, 2023 - December 31, 2023Statistical Analysis (Great Learning)
January 1, 2023 - December 31, 2023MS Excel (Advanced) (ETech Global)
January 1, 2023 - December 31, 2023Healthcare Digitization and Automation Basics
January 1, 2023 - December 31, 2023HubSpot Marketing Software
January 1, 2023 - December 31, 2023The Complete Digital Marketing Course
January 1, 2023 - December 31, 2023Integrated Digital Marketing Program
January 1, 2023 - December 31, 2023Data Visualization with Power BI
January 1, 2023 - December 31, 2023Statistical Analysis
January 1, 2023 - December 31, 2023MS Excel (Advanced)
January 1, 2023 - December 31, 2023Industry Experience
Real Estate & Construction, Financial Services, Travel & Hospitality, Consumer Goods, Transportation & Logistics, Retail, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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