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I'm Silvia Di Felice, a Digital Marketing Specialist with a passion for driving growth through SEO, content strategy, and multi-channel campaigns while staying authentic and delivering real-world value. Over the past five years, I've worked remotely for international companies, delivering measurable results such as over 500K impressions in less than 8 months on a newly launched blog, a 4% uplift in open rate and CTR with a refined email format and audience segmentation, about 300% organic growth on social channels, and over 1 million views on a brand awareness video campaign.…I'm Silvia Di Felice, a Digital Marketing Specialist with a passion for driving growth through SEO, content strategy, and multi-channel campaigns while staying authentic and delivering real-world value. Over the past five years, I've worked remotely for international companies, delivering measurable results such as over 500K impressions in less than 8 months on a newly launched blog, a 4% uplift in open rate and CTR with a refined email format and audience segmentation, about 300% organic growth on social channels, and over 1 million views on a brand awareness video campaign.

Silvia Di Felice

Marketing Strategist, Content Creator, SEO Expert

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I'm Silvia Di Felice, a Digital Marketing Specialist with a passion for driving growth through SEO, content strategy, and multi-channel campaigns while staying authentic and delivering real-world value. Over the past five years, I've worked remotely for international companies, delivering measurable results such as over 500K impressions in less than 8 months on a newly launched blog, a 4% uplift in open rate and CTR with a refined email format and audience segmentation, about 300% organic growth on social channels, and over 1 million views on a brand awareness video campaign.…I'm Silvia Di Felice, a Digital Marketing Specialist with a passion for driving growth through SEO, content strategy, and multi-channel campaigns while staying authentic and delivering real-world value. Over the past five years, I've worked remotely for international companies, delivering measurable results such as over 500K impressions in less than 8 months on a newly launched blog, a 4% uplift in open rate and CTR with a refined email format and audience segmentation, about 300% organic growth on social channels, and over 1 million views on a brand awareness video campaign.

Available to hire

I’m Silvia Di Felice, a Digital Marketing Specialist with a passion for driving growth through SEO, content strategy, and multi-channel campaigns while staying authentic and delivering real-world value.

Over the past five years, I’ve worked remotely for international companies, delivering measurable results such as over 500K impressions in less than 8 months on a newly launched blog, a 4% uplift in open rate and CTR with a refined email format and audience segmentation, about 300% organic growth on social channels, and over 1 million views on a brand awareness video campaign.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Italian

Fluent

Work Experience

Marketing Communications Lead at Proxify (a Unicorn startup)

July 1, 2022 - Present

Led a remote, cross-functional marketing team to drive brand engagement. Increased blog reach with 500K impressions in under 8 months through SEO and content strategy. Created and executed B2B and B2C copywriting and content strategies aligned to business objectives. Directed a remote cross-functional marketing team to ensure seamless collaboration. Planned and optimized multi-channel paid campaigns and SEO for Proxify's product. Established strategic partnerships to broaden LATAM audience reach. Leveraged data-driven insights to refine strategies and enhance email campaign performance, with CTR and OR improvements of +4%.

Growth Marketing Specialist - Contractor at Oradian (Top 100 African FinTech)

June 1, 2022 - October 8, 2025

Managed social media channels, achieving ~20% monthly growth. Executed targeted email marketing campaigns increasing open rate and CTR. Developed tailored SaaS lead generation campaigns, PPP, and blog content. Analyzed data to refine marketing strategies and improve organic and paid campaign effectiveness. Collaborated with cross-functional teams to align marketing objectives.

Freelance Video Content Creator | Copywriter | Content Strategist | Social Media Manager at Mellonie Francis / The Planet Calls / Unidroit

October 1, 2021 - October 8, 2025

Created engaging video content and tailored copy for emails, blogs, and social platforms; performed audio optimization to enhance content quality; developed content strategies for PPC and social campaigns; produced video content and copy that contributed to a notable rise in organic leads.

Content Creator at The Hands of Minerva

January 1, 2021 - October 8, 2025

Defined keywords to align content with user intent; maintained a consistent brand voice across editorial; developed content strategies to improve audience engagement and brand visibility; presented content performance to stakeholders and proposed improvements.

Marketing Communications Lead at Proxify

July 1, 2022 - Present

Led a remote, cross-functional marketing team; drove substantial increases in brand engagement through content and SEO strategies; planned and optimized multi-channel paid campaigns and SEO for Proxify's product; established partnerships in LATAM to broaden audience reach; leveraged data insights to refine email campaigns and improve performance; collaborated across teams to align content, SEO, and social media efforts with business objectives.

Growth Marketing Specialist - Contractor at Oradian (Top 100 African FinTech)

June 1, 2022 - October 8, 2025

Managed social media channels; executed targeted email marketing campaigns increasing open rate and CTR; developed tailored SaaS lead generation campaigns, PPC, and blog content; analyzed data to refine marketing strategies; proposed innovative approaches to amplify brand visibility; presented campaign results to stakeholders.

Freelance Video Content Creator | Copywriter | Content Strategist | Social Media Manager at Mellonie Francis | The Planet Calls

October 1, 2021 - October 8, 2025

Created and edited engaging video content; tailored marketing copy for emails, blogs, and social platforms; conducted audio optimization; collaborated with editorial teams; conceived content strategies for PPC and brand visibility; tracked and reported performance.

Content Creator at The Hands of Minerva

February 1, 2021 - October 8, 2025

Defined keywords to align content with user intent; maintained a consistent voice and tone across materials; developed content strategies to boost audience engagement and brand visibility; proposed innovative content ideas and presented performance reports to stakeholders.