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I am a Lifecycle Marketing Specialist with 5 years of experience shaping email and SMS campaigns. I have a proven track record in elevating email-driven revenue by 45% and boosting client satisfaction rates to 95%. I am expert in Klaviyo, integrating customer journeys with advanced segmentation and personalized content. I successfully managed A/B testing strategies to enhance performance metrics significantly. I am enthusiastic about leveraging my unique skills to drive compelling marketing strategies and measurable success. I have led multi-channel campaigns for beauty and lifestyle brands, collaborated closely with sales teams to identify high-intent segments, and built scalable, data-driven strategies that align with product launches and seasonal promotions. My strengths include content adaptation, performance dashboards, and a passion for turning insights into revenue.…I am a Lifecycle Marketing Specialist with 5 years of experience shaping email and SMS campaigns. I have a proven track record in elevating email-driven revenue by 45% and boosting client satisfaction rates to 95%. I am expert in Klaviyo, integrating customer journeys with advanced segmentation and personalized content. I successfully managed A/B testing strategies to enhance performance metrics significantly. I am enthusiastic about leveraging my unique skills to drive compelling marketing strategies and measurable success. I have led multi-channel campaigns for beauty and lifestyle brands, collaborated closely with sales teams to identify high-intent segments, and built scalable, data-driven strategies that align with product launches and seasonal promotions. My strengths include content adaptation, performance dashboards, and a passion for turning insights into revenue.

ZUL YKHOH BOLUW A TIFE IJIYODE

Marketing Automation Specialist, Marketing Strategist, Growth Marketer, +2

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I am a Lifecycle Marketing Specialist with 5 years of experience shaping email and SMS campaigns. I have a proven track record in elevating email-driven revenue by 45% and boosting client satisfaction rates to 95%. I am expert in Klaviyo, integrating customer journeys with advanced segmentation and personalized content. I successfully managed A/B testing strategies to enhance performance metrics significantly. I am enthusiastic about leveraging my unique skills to drive compelling marketing strategies and measurable success. I have led multi-channel campaigns for beauty and lifestyle brands, collaborated closely with sales teams to identify high-intent segments, and built scalable, data-driven strategies that align with product launches and seasonal promotions. My strengths include content adaptation, performance dashboards, and a passion for turning insights into revenue.…I am a Lifecycle Marketing Specialist with 5 years of experience shaping email and SMS campaigns. I have a proven track record in elevating email-driven revenue by 45% and boosting client satisfaction rates to 95%. I am expert in Klaviyo, integrating customer journeys with advanced segmentation and personalized content. I successfully managed A/B testing strategies to enhance performance metrics significantly. I am enthusiastic about leveraging my unique skills to drive compelling marketing strategies and measurable success. I have led multi-channel campaigns for beauty and lifestyle brands, collaborated closely with sales teams to identify high-intent segments, and built scalable, data-driven strategies that align with product launches and seasonal promotions. My strengths include content adaptation, performance dashboards, and a passion for turning insights into revenue.

Available to hire

I am a Lifecycle Marketing Specialist with 5 years of experience shaping email and SMS campaigns. I have a proven track record in elevating email-driven revenue by 45% and boosting client satisfaction rates to 95%. I am expert in Klaviyo, integrating customer journeys with advanced segmentation and personalized content. I successfully managed A/B testing strategies to enhance performance metrics significantly. I am enthusiastic about leveraging my unique skills to drive compelling marketing strategies and measurable success.

I have led multi-channel campaigns for beauty and lifestyle brands, collaborated closely with sales teams to identify high-intent segments, and built scalable, data-driven strategies that align with product launches and seasonal promotions. My strengths include content adaptation, performance dashboards, and a passion for turning insights into revenue.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Strategist at CLASS-A-DENA MARKETING SOLUTIONS

May 31, 2025 - July 28, 2025

Designed and implemented automated KPI tracking systems, improving reporting accuracy by 35% and reducing manual tracking time by 70%. Streamlined task delegation utilizing Asana, improving project execution speed by 50%. Spearheaded an SEO enhancement initiative that boosted organic traffic by 40%, contributing to over 1 million monthly site visits and generating $250,000 in leads. Developed automated sales funnels via email, SMS, and SEM resulting in a 40% increase in customer engagement and 30% boost in sales conversion. Optimized e-commerce store loading speed, reducing load time by 2 seconds, which led to a 20% increase in conversion rate. Conducted weekly web analytics reports to identify trends, increasing campaign effectiveness by 40%. Implemented Google Analytics, Klaviyo Reports, and Meta Business Suite to optimize marketing performance, reducing CPA by 20%.

Marketing Consultant at LEGIT LEGACY

January 31, 2025 - July 28, 2025

Performed market research to uncover customer insights that informed targeted marketing initiatives. Implemented data-driven fostering processes, increasing ROI by 40% within a year. Set up high converting email flows that increased ROI up to 40% within 6 months. Analyzed marketing campaign data to identify trends, optimize strategies, and measure ROI.

Freelancer at Freelance Digital Marketing Consultant

January 31, 2024 - July 28, 2025

Ensured adherence to high ethical standards by implementing rigorous quality controls, fostering trust and securing repeat business worth $50K annually. Achieved client satisfaction rate of 95% through proactive communication and tailored strategies, resulting in over 60% client retention year over year.

Project Marketing Consultant at KEEPINITDOLCE OFFICIAL (ISLAND VIBES EP)

July 31, 2024 - July 28, 2025

Orchestrated cross-functional teams for seamless marketing execution, achieving a 25% increase in engagement and over 60% uplift in brand awareness. Secured over 15 strategic sponsorships and partnerships, increasing funding by 60% and expanding the marketing budget to $500,000 for future promotions.

Lifecycle Marketing Specialist at Filedaria Inc.

April 1, 2025 - April 1, 2026

Directed email and SMS strategy for Filedaria, aligning content with product launches, influencer collaborations, and seasonal campaigns. Collaborated with the sales team to identify high-intent customer segments and create targeted email campaigns that supported sales goals and drove conversions at key touchpoints. Engineered branded HTML templates in Klaviyo to convey a bold, youthful aesthetic with clear CTAs and product features. Provided weekly performance reports and developed product launch email sequences, repurposing blog and influencer content into shoppable emails and SMS highlights. Delivered a monthly dashboard integrating Klaviyo and Shopify to guide content improvements, bookings, and promotional timing.

Email Marketing Strategist at CLASS-A DENAMA MARKETING SOLUTIONS

December 1, 2024 - May 1, 2025

Designed and optimized full-funnel Klaviyo email and SMS flows (Welcome, Abandoned Cart, Post-Purchase, Win-Back). Aligned campaigns with client sales priorities and promotional calendars to drive revenue and reduce churn. Elevated email-driven revenue by 45% and reduced churn by 15% through advanced segmentation and personalization. Created high-performing HTML email templates and coordinated with sales to deploy urgency-driven campaigns for limited-time offers. Implemented A/B testing for subject lines, send times, and layouts, and integrated campaigns with Meta Ads, Shopify, and SMS to create seamless customer journeys. Produced weekly analytics highlighting trends and optimization opportunities.

Email Marketing Consultant at LEGIT LEGACY

January 1, 2023 - January 1, 2025

Boosted email open rates by 38% and conversion rates by 25% within two months of implementation. Executed data-driven nurturing processes, increasing ROI by 40% within a year. Established high-converting email flows that enhanced client ROI by up to 40% within six months. Analyzed campaign data to discern trends, optimize strategies, and evaluate ROI. Segmented audiences by purchase intent and lifecycle stage for targeted outreach. Collaborated with the founder to ensure voice alignment, timely publishing, and optimized audience segmentation.

Freelance Email Marketing Consultant at Freelance

January 1, 2022 - January 1, 2024

Partnered with over 50 B2C e-commerce brands in the beauty and lifestyle industry. Ensured adherence to the highest ethical standards with rigorous quality control measures, contributing to repeat business worth $50K annually. Achieved a 95% client satisfaction rate and a 60% year-over-year retention.