Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm Siti Syuhaidah, a marketing professional passionate about driving digital growth and storytelling. I specialize in social media strategy, content creation, and influencer collaborations to build brands and engage audiences. Over the past few years, I've led campaigns across Instagram and TikTok, boosted engagement, and delivered measurable results for consumer brands. I'm always exploring trend-driven ideas and data-driven optimizations to convert audiences into loyal customers.…I'm Siti Syuhaidah, a marketing professional passionate about driving digital growth and storytelling. I specialize in social media strategy, content creation, and influencer collaborations to build brands and engage audiences. Over the past few years, I've led campaigns across Instagram and TikTok, boosted engagement, and delivered measurable results for consumer brands. I'm always exploring trend-driven ideas and data-driven optimizations to convert audiences into loyal customers.

Siti Syuhaidah Binte Mohamad Sukri

Marketer, Video Editor, Social Media Manager, +4





I'm Siti Syuhaidah, a marketing professional passionate about driving digital growth and storytelling. I specialize in social media strategy, content creation, and influencer collaborations to build brands and engage audiences. Over the past few years, I've led campaigns across Instagram and TikTok, boosted engagement, and delivered measurable results for consumer brands. I'm always exploring trend-driven ideas and data-driven optimizations to convert audiences into loyal customers.…I'm Siti Syuhaidah, a marketing professional passionate about driving digital growth and storytelling. I specialize in social media strategy, content creation, and influencer collaborations to build brands and engage audiences. Over the past few years, I've led campaigns across Instagram and TikTok, boosted engagement, and delivered measurable results for consumer brands. I'm always exploring trend-driven ideas and data-driven optimizations to convert audiences into loyal customers.

Available to hire

I’m Siti Syuhaidah, a marketing professional passionate about driving digital growth and storytelling. I specialize in social media strategy, content creation, and influencer collaborations to build brands and engage audiences.

Over the past few years, I’ve led campaigns across Instagram and TikTok, boosted engagement, and delivered measurable results for consumer brands. I’m always exploring trend-driven ideas and data-driven optimizations to convert audiences into loyal customers.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Intern at Homeez Pte Ltd

January 1, 2023 - December 1, 2023

Managed and executed social media campaigns across Instagram, TikTok, and Facebook, increasing social following by 50% within two months; created social-first content and marketing copy tailored to audience interests, platform trends, and engagement goals; assisted with short-form video creation, campaign planning, and community engagement across digital channels; managed campaigns through Meta Ads Manager and TikTok Ads Manager, contributing to a 20% increase in lead generation; supported website copywriting and digital marketing initiatives focused on improving user engagement and conversion.

Marketing Intern at EZiD Pte Ltd

January 1, 2024 - June 1, 2024

Assisted in creating engaging social media content and Instagram Stories to improve audience interaction and retention; worked on influencer marketing campaigns and coordinated content deliverables with creators and partners; contributed creative ideas for social content, campaign messaging, and audience engagement initiatives.

Influencer Marketing (Freelance) at HomePay Pte Ltd

June 1, 2024 - December 1, 2024

Executed influencer marketing campaigns to drive brand awareness, audience engagement, and social growth, increasing following by 20%; managed partnerships with influencers and KOLs, coordinating deliverables and aligning campaigns with brand and marketing goals; worked closely with creators on social-first content concepts tailored for Instagram and TikTok audiences; monitored campaign performance and audience engagement insights to optimize content reach and effectiveness; assisted in developing creative campaign ideas and social content that aligned with current digital trends and user interests.

Senior Marketing Executive at Homeez Pte Ltd

June 1, 2024 - Present

Led digital growth and content strategies across Instagram and TikTok, growing social media followings from 4K to 31K through trend-driven and audience-focused content; increased engagement rate by 50% by analysing content performance, audience behaviour, and platform trends to optimise storytelling and campaign effectiveness; conceptualised and created short-form content for social platforms, including ideation, scripting, filming, editing, and caption writing; managed social media calendars and content planning while ensuring consistent brand voice and timely execution across platforms.