KnowOps Logo

Designed their corporate logo by earnestly listening to the company founders elaborate upon their product’s purpose and their target audience to design an image that captured their vision and technology. They were looking to have a logo that could stand out in the industry while also being more of a character like GitHub’s Octocat. Thus KnowOps’ Timmy the Tugboat was created. It encapsulates KnowOps being a small business with a product that is able to push things that are on a much grander scale into the cloud with ease. Similar to how a tugboat pulls/pushes barges multiple times larger than itself. The glasses are a sweet touch to make Timmy feel more tech-savvy and to help further connect with the target audience. #graphicdesigner #logo #branding