Brand and packaging design for Gentili's Extra Virgin Olive Oil
Toni Traglia
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A packaging design project born with a very strong demand for enhancing environmental protection.
Frantoio Gentili wants to graphically reiterate its ecological vocation and its commitment to eco-sustainability.
On the bottles, the labels have been designed to encourage their separation from the container and thus encourage separate waste collection.
The enveloping graphics of the labels have also been taken up on the cans which are thus wrapped on all sides by olive leaves.