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I'm a Senior Web Developer with 12+ years of experience building high-performance marketing websites and digital platforms. My specialty lies in modern WordPress architecture, custom Gutenberg block systems, and scalable front-end infrastructure that helps marketing teams move quickly. Currently at Thinkific, I led the complete rebuild of the company's public marketing website from a headless Next.js/Vercel/WP hybrid to a modern block-based WordPress platform, partnering closely with design, growth, and product marketing teams to launch campaigns, optimize performance, and support experimentation. I own the full lifecycle of marketing websites—from architecture and platform decisions to performance optimization, technical SEO, and developer workflows. I’m equally comfortable improving an existing WordPress stack or evaluating modern architectures such as headless CMS and Next.js when the problem calls for it.…I'm a Senior Web Developer with 12+ years of experience building high-performance marketing websites and digital platforms. My specialty lies in modern WordPress architecture, custom Gutenberg block systems, and scalable front-end infrastructure that helps marketing teams move quickly. Currently at Thinkific, I led the complete rebuild of the company's public marketing website from a headless Next.js/Vercel/WP hybrid to a modern block-based WordPress platform, partnering closely with design, growth, and product marketing teams to launch campaigns, optimize performance, and support experimentation. I own the full lifecycle of marketing websites—from architecture and platform decisions to performance optimization, technical SEO, and developer workflows. I’m equally comfortable improving an existing WordPress stack or evaluating modern architectures such as headless CMS and Next.js when the problem calls for it.

Chris Anderson

Web Developer, Front-End Developer, Full Stack Developer, +2

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I'm a Senior Web Developer with 12+ years of experience building high-performance marketing websites and digital platforms. My specialty lies in modern WordPress architecture, custom Gutenberg block systems, and scalable front-end infrastructure that helps marketing teams move quickly. Currently at Thinkific, I led the complete rebuild of the company's public marketing website from a headless Next.js/Vercel/WP hybrid to a modern block-based WordPress platform, partnering closely with design, growth, and product marketing teams to launch campaigns, optimize performance, and support experimentation. I own the full lifecycle of marketing websites—from architecture and platform decisions to performance optimization, technical SEO, and developer workflows. I’m equally comfortable improving an existing WordPress stack or evaluating modern architectures such as headless CMS and Next.js when the problem calls for it.…I'm a Senior Web Developer with 12+ years of experience building high-performance marketing websites and digital platforms. My specialty lies in modern WordPress architecture, custom Gutenberg block systems, and scalable front-end infrastructure that helps marketing teams move quickly. Currently at Thinkific, I led the complete rebuild of the company's public marketing website from a headless Next.js/Vercel/WP hybrid to a modern block-based WordPress platform, partnering closely with design, growth, and product marketing teams to launch campaigns, optimize performance, and support experimentation. I own the full lifecycle of marketing websites—from architecture and platform decisions to performance optimization, technical SEO, and developer workflows. I’m equally comfortable improving an existing WordPress stack or evaluating modern architectures such as headless CMS and Next.js when the problem calls for it.

Available to hire

I’m a Senior Web Developer with 12+ years of experience building high-performance marketing websites and digital platforms. My specialty lies in modern WordPress architecture, custom Gutenberg block systems, and scalable front-end infrastructure that helps marketing teams move quickly.

Currently at Thinkific, I led the complete rebuild of the company’s public marketing website from a headless Next.js/Vercel/WP hybrid to a modern block-based WordPress platform, partnering closely with design, growth, and product marketing teams to launch campaigns, optimize performance, and support experimentation. I own the full lifecycle of marketing websites—from architecture and platform decisions to performance optimization, technical SEO, and developer workflows. I’m equally comfortable improving an existing WordPress stack or evaluating modern architectures such as headless CMS and Next.js when the problem calls for it.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Senior WordPress Developer at Thinkific

January 1, 2024 - Present

Led the complete redesign and rebuild of all Thinkific customer-facing websites into a unified WordPress platform. Built a modern block-based theme with custom React/PHP blocks. Developed a fully custom form plugin for HubSpot integration with client/server validation, consent, cookies, and analytics. Engineered Greenhouse API integration via webhooks and cron to sync job posts to a custom Careers post type. Created flexible plugins including mega menus and CPT/rewrites to support dynamic content. Delivered accessibility-first, mobile-optimized, high-performance layouts using modern WordPress best practices.

Lead Front-end Developer at Baytek.ca

January 1, 2018 - December 31, 2023

Led custom WordPress theme and plugin development for non-profits, associations, and public institutions. Translated high-fidelity designs into scalable, maintainable WordPress codebases. Introduced modern front-end workflows (Gutenberg, Vue.js, Gulp, SCSS). Collaborated with designers and clients on UX, accessibility, and performance improvements.

Lead Front-end Developer at Mann Group Design

January 1, 2016 - December 31, 2018

Custom theme development (WordPress/Drupal) and web strategy consulting. Built mobile-first themes using ACF, Elementor, SCSS, and Bootstrap. Led full-stack delivery from local to production.

Freelance / Contract Roles at Self-employed / Freelance

January 1, 2010 - December 31, 2016

Built custom sites and applications using WordPress, Drupal, and AngularJS. Clients included iFathom, Men with Pens, Thinkdo, and the Hockey Concussion Education Project. Work spanned eLearning modules, email marketing, RESTful apps, and government sites (WET).