Available to hire
Hi, I’m Vik Mendoza, a creative and strategic marketing leader with over 16 years of experience across various industries in the Philippines and Asia-Pacific. I’ve led integrated marketing campaigns spanning email, SMS, social media, paid media, and video content. I’m passionate about using customer insights to craft engaging, revenue-generating experiences that make a measurable impact.
I specialize in building automation workflows and streamlining marketing-to-sales handoffs using tools like HubSpot, HighLevel, and Zapier. Whether it’s developing content strategies, creating short-form videos, or managing regional initiatives, I enjoy working collaboratively to drive growth and optimize processes.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Tagalog
Fluent
Work Experience
Growth Marketing Lead at The Culture Equation
July 1, 2024 - PresentDeveloped and executed email, SMS, social, and paid campaigns targeting leadership and culture-focused audiences. Owned a 30-day content calendar aligning messaging, creative, and cross-channel launches. Created short-form videos using Canva, Adobe Premiere Pro and CapCut that improved click-through rates. Designed and presented branded slide decks for leadership workshops and converted insights into marketing strategy. Collaborated with industry leaders on webinars for lead generation and thought leadership. Managed weekly email and SMS campaigns via HubSpot, achieving 50%+ open rates and 5% CTR. Built automation workflows and lead follow-ups using Zapier and HubSpot/HighLevel. Delivered performance insights via Google Sheets dashboards and coordinated campaign handoffs with Sales.
Brand Content Strategist (UGC Contributor) at Clearview Consulting & Marketing Group
July 1, 2024 - July 10, 2025Designed and produced UGC-style short-form videos and graphics for client campaigns. Scheduled weekly content calendars across Instagram and TikTok, ensuring brand consistency. Implemented lead follow-up workflows using HighLevel with CRM integration via Zapier. Collaborated on talent recruitment video content and social ads in healthcare and real estate sectors. Built reports in Google Sheets tracking engagement, subscriber growth, and performance per asset type.
Digital Marketing Consultant at Mikey Lucas
July 1, 2023 - July 10, 2025Launched multi-channel campaigns across email, SMS, and paid ads promoting a sales productivity platform. Built nurture sequences using HubSpot and automated CRM activities via Zapier. Produced 30+ SEO-optimized short-form videos for YouTube, growing channel from 12 to 1,000+ subscribers in under 6 months. Managed publishing calendar for social posts, emails, and content repurposing. Created dashboard views for subscriber activity and lead source analysis.
Global Marketing Director at F45 Training
July 1, 2022 - July 10, 2025Managed global campaign strategies across email, SMS, paid media, and social channels. Created branded content for Mark Wahlberg’s F45 Instagram and YouTube accounts, boosting engagement by over 60%. Developed segmented campaigns with built email and SMS nurture sequences yielding above-average open rates. Automated franchise onboarding, lead nurturing, and client retention workflows via Zapier. Maintained content and launch calendars across multiple time zones. Supported sales teams with custom playbooks and localized assets. Planned and implemented Mark Wahlberg’s ambassadorship and managed 68-member marketing teams globally while maintaining brand identity.
Email Marketing, Video & Podcast Manager at Extra Mile Runners
December 31, 2016 - July 10, 2025Created email and SMS follow-up sequences for multi-location fitness clients. Managed editorial calendars across email, podcast, and community platforms. Edited podcasts and training videos using Final Cut Pro and GarageBand. Conducted analytics reporting for open rates, subscriber growth, and conversions. Built content strategies enhancing customer retention and online community engagement.
Social Media Manager at AlwaysFit Life
February 1, 2013 - July 10, 2025Developed and managed content for Facebook and Instagram. Edited video and podcast content for social media. Created a 4-week rolling content calendar aligned with product launches and health campaigns. Built automated reminders and onboarding flows using basic CRM workflows.
Growth Marketing Lead at The Culture Equation
July 1, 2024 - PresentDeveloped and executed email, SMS, social, and paid campaigns targeting leadership and culture-focused audiences. Owned a 30-day content calendar aligning messaging, creative, and cross-channel launches. Created short-form videos using Canva, Adobe Premiere Pro and CapCut for Podcasts, Meta and LinkedIn, improving CTR. Designed and presented branded slide decks for Leadership Workshops; captured insights via surveys and converted findings into content and marketing strategy. Collaborated with industry leaders to develop and deliver webinars that boosted lead generation and thought leadership. Created and scheduled weekly email and SMS campaigns using HubSpot; achieved 50%+ open rates and 5% CTR across a 10K+ segmented list. Built automation workflows and lead follow-ups using Zapier and HubSpot/HighLevel. Managed a 30-day content calendar across LinkedIn, IG, and internal platforms. Designed graphics and short-form video content in Canva and CapCut, optimized for social engagement. Del
Brand Content Strategist (UGC Contributor) at Clearview Consulting & Marketing Group
July 1, 2024 - July 10, 2025Designed and produced UGC-style short-form video and graphics using Canva and Final Cut Pro for client campaigns. Scheduled weekly content calendars across Instagram and TikTok; ensured on-brand and consistent visuals. Implemented workflows in HighLevel for lead follow-up and automation, with CRM integration via Zapier. Collaborated on talent recruitment video content and social ads, especially for healthcare and real estate clients. Built reports in Google Sheets to track engagement, subscriber growth, and performance per asset type.
Digital Marketing Consultant at Mikey Lucas
July 1, 2023 - July 10, 2025Launched multi-channel campaigns across email, SMS, and paid ads to promote a Door-to-Door sales productivity platform. Built nurture sequences using HubSpot and automated CRM activities via Zapier. Produced over 30 short-form videos optimized for YouTube SEO; grew channel from 12 to 1,000+ subscribers in under 6 months. Managed a publishing calendar for weekly social posts, email drops, and content repurposing. Created dashboard views of subscriber activity and lead source analysis for strategic planning.
Global Marketing Director at F45 Training
July 1, 2022 - July 10, 2025Managed global campaign strategy across email, SMS, paid media, and social channels. Created branded content for Mark Wahlberg’s F45 Instagram account and YouTube— boosting audience engagement by over 60%. Developed and executed segmented campaigns using HubSpot; built email + SMS nurture sequences with above-average open rates. Automated workflows for franchise onboarding, lead nurturing, and client retention via Zapier. Maintained a monthly content and launch calendar across multiple time zones (US, UK, AUS, LATAM). Supported regional sales teams with custom playbooks, local language assets, and territory-specific campaign packs. Planned & Implemented Mark Wahlberg’s Ambassadorship. Managed 68 pax Marketing Teams across USA, UK, Middle East and APAC. Maintained Brand Identity globally.
Email Marketing, Video & Podcast Manager at Extra Mile Runners
December 31, 2016 - July 10, 2025Created email sequences and SMS follow-ups for fitness clients across multiple locations. Owned the editorial calendar across email, podcast, and community platforms. Edited podcasts and training videos using Final Cut Pro and GarageBand. Conducted analytics reporting in Sheets for open rate, subscriber growth, and conversions. Built content strategies that helped strengthen customer retention and online community engagement.
Social Media Manager at AlwaysFit Life
February 1, 2013 - July 10, 2025Developed content and managed engagement on Facebook and Instagram. Edited video and podcast content for social media use. Created a 4-week rolling content calendar with themes tied to product launches and health campaigns. Built automated reminders and onboarding flows via basic CRM workflows.
Growth Marketing Lead at The Culture Equation
July 1, 2024 - PresentDeveloped and executed integrated email, SMS, social, and paid campaigns targeting leadership and culture-focused audiences. Managed a 30-day content calendar aligning messaging and creative launches across channels. Created short-form videos using Canva, Adobe Premiere Pro, and CapCut to improve CTR. Designed branded slide decks for leadership workshops, collaborating with industry leaders to create webinars that boosted lead generation and thought leadership. Created weekly email and SMS campaigns with 50%+ open rates and 5% CTR on a 10K+ segmented list. Built automation workflows and lead follow-ups via Zapier, HubSpot, and HighLevel. Delivered performance insights using Google Sheets dashboards and coordinated marketing-to-sales handoffs.
Brand Content Strategist (UGC Contributor) at Clearview Consulting & Marketing Group
July 1, 2024 - July 10, 2025Designed and produced UGC-style short-form video and graphics for client campaigns. Scheduled content calendars for Instagram and TikTok ensuring brand consistency. Implemented workflows in HighLevel for lead follow-up and automation integrated with CRM via Zapier. Collaborated on recruitment video content and social ads for healthcare and real estate clients. Built Google Sheets reports to track engagement, subscriber growth, and performance per asset type.
Digital Marketing Consultant at Mikey Lucas
July 1, 2023 - July 10, 2025Launched multi-channel campaigns across email, SMS, and paid ads to promote sales productivity platform. Built nurture sequences in HubSpot and automated CRM activities using Zapier. Produced SEO-optimized short-form videos growing YouTube channel rapidly. Managed publishing calendars for social media posts, email drops, and content repurposing. Created dashboards analyzing subscriber activity and lead sources for strategic planning.
Global Marketing Director at F45 Training
July 1, 2022 - July 10, 2025Managed global marketing campaigns across email, SMS, paid media, and social channels. Created branded content for Mark Wahlberg’s F45 Instagram and YouTube accounts driving 60%+ engagement increase. Developed segmented email + SMS nurture sequences with above-average open rates. Automated franchise onboarding, lead nurturing and retention workflows using Zapier. Maintained monthly content and launch calendar across multiple international time zones. Supported regional sales teams with custom playbooks and local assets. Led Mark Wahlberg’s Ambassadorship initiative and managed a 68-person marketing team globally, maintaining consistent brand identity.
Email Marketing, Video & Podcast Manager at Extra Mile Runners
December 31, 2016 - July 10, 2025Created email sequences and SMS follow-ups for fitness clients. Managed editorial calendar across email, podcast, and community platforms. Edited podcasts and training videos using Final Cut Pro and GarageBand. Conducted analytics reporting for open rates, subscriber growth, and conversions. Built content strategies to strengthen customer retention and community engagement.
Social Media Manager at AlwaysFit Life
February 1, 2013 - July 10, 2025Developed content and managed engagement on Facebook and Instagram. Edited video and podcast content for social media. Created a 4-week rolling content calendar tied to product launches and health campaigns. Built automated reminders and onboarding flows via basic CRM workflows.
Growth Marketing Lead at The Culture Equation
July 1, 2024 - PresentDeveloped and executed email, SMS, social, and paid campaigns targeting leadership and culture-focused audiences. Owned a 30-day content calendar aligning messaging, creative, and cross-channel launches. Created short-form videos using Canva, Adobe Premiere Pro and CapCut for Podcasts, Meta and LinkedIn, improving CTR. Designed and presented branded slide decks for Leadership Workshops; captured insights via surveys and converted findings into content and marketing strategy. Collaborated with industry leaders to develop and deliver webinars that boosted lead generation and thought leadership. Created and scheduled weekly email and SMS campaigns using HubSpot; achieved 50%+ open rates and 5% CTR across a 10K+ segmented list. Built automation workflows and lead follow-ups using Zapier and HubSpot/HighLevel. Managed a 30-day content calendar across LinkedIn, IG, and internal platforms. Designed graphics and short-form video content in Canva and CapCut, optimized for social engagement. Del
Brand Content Strategist (UGC Contributor) at Clearview Consulting & Marketing Group
July 1, 2024 - July 10, 2025Designed and produced UGC-style short-form video and graphics using Canva and Final Cut Pro for client campaigns. Scheduled weekly content calendars across Instagram and TikTok; ensured on-brand and consistent visuals. Implemented workflows in HighLevel for lead follow-up and automation, with CRM integration via Zapier. Collaborated on talent recruitment video content and social ads, especially for healthcare and real estate clients. Built reports in Google Sheets to track engagement, subscriber growth, and performance per asset type.
Digital Marketing Consultant at Mikey Lucas
July 1, 2023 - July 10, 2025Launched multi-channel campaigns across email, SMS, and paid ads to promote a Door-to-Door sales productivity platform. Built nurture sequences using HubSpot and automated CRM activities via Zapier. Produced over 30 short-form videos optimized for YouTube SEO; grew channel from 12 to 1,000+ subscribers in under 6 months. Managed a publishing calendar for weekly social posts, email drops, and content repurposing. Created dashboard views of subscriber activity and lead source analysis for strategic planning.
Global Marketing Director at F45 Training
July 1, 2022 - July 10, 2025Managed global campaign strategy across email, SMS, paid media, and social channels. Created branded content for Mark Wahlberg’s F45 Instagram account and YouTube—boosting audience engagement by over 60%. Developed and executed segmented campaigns using HubSpot; built email + SMS nurture sequences with above-average open rates. Automated workflows for franchise onboarding, lead nurturing, and client retention via Zapier. Maintained a monthly content and launch calendar across multiple time zones (US, UK, AUS, LATAM). Supported regional sales teams with custom playbooks, local language assets, and territory-specific campaign packs. Planned & Implemented Mark Wahlberg’s Ambassadorship. Managed 68 pax Marketing Teams across USA, UK, Middle East, and APAC. Maintained Brand Identity globally.
Email Marketing, Video & Podcast Manager at Extra Mile Runners
December 31, 2016 - July 10, 2025Created email sequences and SMS follow-ups for fitness clients across multiple locations. Owned the editorial calendar across email, podcast, and community platforms. Edited podcasts and training videos using Final Cut Pro and GarageBand. Conducted analytics reporting in Sheets for open rate, subscriber growth, and conversions. Built content strategies that helped strengthen customer retention and online community engagement.
Social Media Manager at AlwaysFit Life
February 1, 2013 - July 10, 2025Developed content and managed engagement on Facebook and Instagram. Edited video and podcast content for social media use. Created a 4-week rolling content calendar with themes tied to product launches and health campaigns. Built automated reminders and onboarding flows via basic CRM workflows.
Growth Marketing Lead at The Culture Equation
July 1, 2024 - PresentDeveloped and executed email, SMS, social, and paid campaigns targeting leadership and culture-focused audiences. Owned a 30-day content calendar aligning messaging, creative, and cross-channel launches. Created short-form videos using Canva, Adobe Premiere Pro and CapCut for Podcasts, Meta and LinkedIn, improving CTR. Designed and presented branded slide decks for Leadership Workshops; captured insights via surveys and converted findings into content and marketing strategy. Collaborated with industry leaders to develop and deliver webinars that boosted lead generation and thought leadership. Created and scheduled weekly email and SMS campaigns using HubSpot; achieved 50%+ open rates and 5% CTR across a 10K+ segmented list. Built automation workflows and lead follow-ups using Zapier and HubSpot/HighLevel. Managed a 30-day content calendar across LinkedIn, IG, and internal platforms. Designed graphics and short-form video content in Canva and CapCut, optimized for social engagement. Del
Brand Content Strategist (UGC Contributor) at Clearview Consulting & Marketing Group
July 1, 2024 - July 10, 2025Designed and produced UGC-style short-form video and graphics using Canva and Final Cut Pro for client campaigns. Scheduled weekly content calendars across Instagram and TikTok; ensured on-brand and consistent visuals. Implemented workflows in HighLevel for lead follow-up and automation, with CRM integration via Zapier. Collaborated on talent recruitment video content and social ads, especially for healthcare and real estate clients. Built reports in Google Sheets to track engagement, subscriber growth, and performance per asset type.
Digital Marketing Consultant at Mikey Lucas
July 1, 2023 - July 10, 2025Launched multi-channel campaigns across email, SMS, and paid ads to promote a Door-to-Door sales productivity platform. Built nurture sequences using HubSpot and automated CRM activities via Zapier. Produced over 30 short-form videos optimized for YouTube SEO; grew channel from 12 to 1,000+ subscribers in under 6 months. Managed a publishing calendar for weekly social posts, email drops, and content repurposing. Created dashboard views of subscriber activity and lead source analysis for strategic planning.
Global Marketing Director at F45 Training
July 1, 2022 - July 10, 2025Managed global campaign strategy across email, SMS, paid media, and social channels. Created branded content for Mark Wahlberg’s F45 Instagram account and YouTube—boosting audience engagement by over 60%. Developed and executed segmented campaigns using HubSpot; built email + SMS nurture sequences with above-average open rates. Automated workflows for franchise onboarding, lead nurturing, and client retention via Zapier. Maintained a monthly content and launch calendar across multiple time zones (US, UK, AUS, LATAM). Supported regional sales teams with custom playbooks, local language assets, and territory-specific campaign packs. Planned & implemented Mark Wahlberg’s Ambassadorship. Managed 68 pax Marketing Teams across USA, UK, Middle East and APAC. Maintained Brand Identity globally.
Email Marketing, Video & Podcast Manager at Extra Mile Runners
December 31, 2016 - July 10, 2025Created email sequences and SMS follow-ups for fitness clients across multiple locations. Owned the editorial calendar across email, podcast, and community platforms. Edited podcasts and training videos using Final Cut Pro and GarageBand. Conducted analytics reporting in Sheets for open rate, subscriber growth, and conversions. Built content strategies that helped strengthen customer retention and online community engagement.
Social Media Manager at AlwaysFit Life
February 1, 2013 - July 10, 2025Developed content and managed engagement on Facebook and Instagram. Edited video and podcast content for social media use. Created a 4-week rolling content calendar with themes tied to product launches and health campaigns. Built automated reminders and onboarding flows via basic CRM workflows.
Growth Marketing Lead at The Culture Equation
July 1, 2024 - PresentDeveloped and executed email, SMS, social, and paid campaigns targeting leadership and culture-focused audiences. Owned a 30-day content calendar aligning messaging, creative, and cross-channel launches. Created short-form videos using Canva, Adobe Premiere Pro and CapCut to improve CTR. Designed and presented branded slide decks for Leadership Workshops, converting survey insights into marketing strategy. Collaborated with industry leaders for webinars boosting lead generation. Managed weekly email and SMS campaigns with 50%+ open rates and 5% CTR on a 10K+ list. Built automation workflows and lead follow-ups using Zapier and HubSpot/HighLevel. Delivered performance insights via dashboards and coordinated campaign handoffs with Sales.
Brand Content Strategist (UGC Contributor) at Clearview Consulting & Marketing Group
July 1, 2024 - July 10, 2025Designed and produced UGC-style short-form video and graphics for client campaigns. Scheduled weekly content calendars for Instagram and TikTok. Implemented lead follow-up workflows in HighLevel with Zapier CRM integration. Collaborated on video content and ads for healthcare and real estate clients. Built reports tracking engagement, subscriber growth, and performance per asset type.
Digital Marketing Consultant at Mikey Lucas
July 1, 2023 - July 10, 2025Launched multi-channel campaigns across email, SMS, and paid ads promoting a Door-to-Door sales platform. Built nurture sequences using HubSpot and automated CRM activities via Zapier. Produced over 30 short-form videos optimized for YouTube SEO, growing channel from 12 to 1,000+ subscribers in under 6 months. Managed publishing calendar for social posts, email drops, and content repurposing. Created dashboard views of subscriber activity and lead source analysis for strategic planning.
Global Marketing Director at F45 Training
July 1, 2022 - July 10, 2025Managed global campaign strategy across email, SMS, paid media, and social channels. Created branded content for Mark Wahlberg’s F45 Instagram and YouTube accounts, boosting engagement by over 60%. Developed segmented campaigns and nurture sequences using HubSpot with above-average open rates. Automated workflows for franchise onboarding, lead nurturing, and client retention via Zapier. Maintained monthly content and launch calendar across multiple time zones. Supported regional sales teams with custom playbooks and campaign packs. Planned and implemented Mark Wahlberg’s Ambassadorship. Managed 68-person marketing teams across USA, UK, Middle East, and APAC. Maintained global brand identity.
Email Marketing, Video & Podcast Manager at Extra Mile Runners
December 31, 2016 - July 10, 2025Created email sequences and SMS follow-ups for fitness clients across multiple locations. Owned the editorial calendar for email, podcast, and community platforms. Edited podcasts and training videos using Final Cut Pro and GarageBand. Conducted analytics reporting on open rates, subscriber growth, and conversions. Built content strategies to strengthen customer retention and community engagement.
Social Media Manager at AlwaysFit Life
February 1, 2013 - July 10, 2025Developed content and managed engagement on Facebook and Instagram. Edited video and podcast content for social media use. Created 4-week rolling content calendars aligned to product launches and health campaigns. Built automated reminders and onboarding flows via basic CRM workflows.
Growth Marketing Lead at The Culture Equation
July 1, 2024 - PresentDeveloped and executed email, SMS, social, and paid campaigns targeting leadership and culture-focused audiences. Owned a 30-day content calendar aligning messaging, creative, and cross-channel launches. Created short-form videos for podcasts and social platforms, improving click-through rates. Designed slide decks for leadership workshops and collaborated on webinars to boost lead generation and thought leadership. Managed weekly email and SMS campaigns using HubSpot with high open and CTR rates, built automation workflows with Zapier and HubSpot/HighLevel, designed social content graphics and videos, delivered performance insights via dashboards, and coordinated campaign handoffs with Sales.
Brand Content Strategist (UGC Contributor) at Clearview Consulting & Marketing Group
July 1, 2024 - July 10, 2025Designed and produced UGC-style short-form videos and graphics using Canva and Final Cut Pro for client campaigns. Managed weekly content calendars across Instagram and TikTok ensuring brand consistency. Implemented workflows in HighLevel for lead follow-up and automation integrated via Zapier. Collaborated on recruitment video content and social ads for healthcare and real estate clients. Built engagement and performance reports using Google Sheets.
Digital Marketing Consultant at Mikey Lucas
July 1, 2023 - July 10, 2025Launched multi-channel campaigns including email, SMS, and paid ads for a Door-to-Door sales productivity platform. Built nurture sequences using HubSpot and automated CRM activities via Zapier. Produced optimized short-form videos for YouTube SEO, growing the channel significantly. Managed publishing calendars and content repurposing. Created detailed dashboards for subscriber and lead analysis to support strategic planning.
Global Marketing Director at F45 Training
July 1, 2022 - July 10, 2025Managed global campaign strategies across email, SMS, paid media, and social channels. Created branded content for Mark Wahlberg’s F45 Instagram and YouTube accounts, increasing engagement by over 60%. Developed segmented campaigns in HubSpot with strong open rates. Automated franchise onboarding and client retention workflows through Zapier. Maintained content and launch calendars across multiple time zones and supported regional sales teams with custom playbooks and assets. Planned and implemented Mark Wahlberg’s Ambassadorship. Oversaw a large marketing team across multiple global regions, ensuring brand identity consistency.
Email Marketing, Video & Podcast Manager at Extra Mile Runners
December 31, 2016 - July 10, 2025Created email sequences and SMS follow-ups for fitness clients across various locations. Managed editorial calendars for email, podcast, and community platforms. Edited podcasts and training videos using Final Cut Pro and GarageBand. Conducted analytics reporting and developed strategies to enhance customer retention and community engagement.
Social Media Manager at AlwaysFit Life
February 1, 2013 - July 10, 2025Developed and managed content and engagement on Facebook and Instagram. Edited video and podcast content for social media. Created a four-week rolling content calendar tied to product launches and health campaigns. Built basic CRM workflows for automated reminders and onboarding.
Education
Associate's Degree in Business Marketing and Financial Operations at Data Center Philippines Baguio City
June 3, 2002 - March 30, 2005Bachelor of Science in Behavioral Science at University of the Cordillera
June 9, 2005 - April 22, 2009Diploma at Australian College of Applied Education
January 1, 2012 - December 31, 2014Bachelor of Science at Roosevelt College Quirino
January 1, 2002 - December 31, 2006Diploma at Australian College of Applied Education
January 1, 2012 - December 31, 2014Bachelor of Science at Roosevelt College Quirino
January 1, 2002 - December 31, 2006Bachelor of Science at Roosevelt College Quirino
January 1, 2002 - December 31, 2006Diploma at Australian College of Applied Education
January 1, 2012 - December 31, 2014Bachelor of Science at Roosevelt College Quirino
January 1, 2002 - December 31, 2006Bachelor of Science at Roosevelt College Quirino
January 1, 2002 - December 31, 2006Diploma at Australian College of Applied Education
January 1, 2012 - December 31, 2014Diploma at Australian College of Applied Education
January 1, 2012 - December 31, 2014Bachelor of Science at Roosevelt College Quirino
January 1, 2002 - December 31, 2006Bachelor of Science at Roosevelt College Quirino
January 1, 2002 - December 31, 2006Diploma at Australian College of Applied Education
January 1, 2012 - December 31, 2014Qualifications
Diploma of Leadership and Management (BSB50420)
January 1, 2012 - December 31, 2014Diploma of Leadership and Management (BSB50420)
January 1, 2012 - December 31, 2014Diploma of Leadership and Management (BSB50420)
January 1, 2012 - December 31, 2014Diploma of Leadership and Management (BSB50420)
January 1, 2012 - December 31, 2014Industry Experience
Healthcare, Professional Services, Real Estate & Construction, Retail, Other, Media & Entertainment, Software & Internet
This video case study included in my portfolio here: https://www.twine.net/signin is a comprehensive case study ofone and early work with F45 Training, highlighting my contributions to global marketing strategy, paid ad execution, content production, and leadership. The video includes both spoken explanation and supporting visuals that outline how I helped amplify the brand’s presence, improved their ads using video instead of still images in the early years of F45 Training. This case study rooted the Mark Wahlberg ambassadorship—while driving measurable ROI across international campaigns.
The latter part of the video features a curated set of my favorite video edits, shared via private YouTube link. These samples demonstrate my range in storytelling, editing styles, and visual creativity across different formats, including branded promos, motivational edits, and short-form social content tailored for platforms like Instagram and TikTok.
Hire a Growth Marketer
We have the best growth marketer experts on Twine. Hire a growth marketer today.