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I am a creative professional with extensive experience in fashion content creation, digital marketing, social media strategy and campaign management. I enjoy combining creative direction with practical production skills, from photography and art direction to developing engaging paid and organic social assets, newsletters and product content. I have managed social platforms, introduced influencer marketing strategies and created content that supports brand growth and audience engagement.…I am a creative professional with extensive experience in fashion content creation, digital marketing, social media strategy and campaign management. I enjoy combining creative direction with practical production skills, from photography and art direction to developing engaging paid and organic social assets, newsletters and product content. I have managed social platforms, introduced influencer marketing strategies and created content that supports brand growth and audience engagement.

Zoe Field

Content Creator, Content Producer, Social Media Freelancer, +4

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I am a creative professional with extensive experience in fashion content creation, digital marketing, social media strategy and campaign management. I enjoy combining creative direction with practical production skills, from photography and art direction to developing engaging paid and organic social assets, newsletters and product content. I have managed social platforms, introduced influencer marketing strategies and created content that supports brand growth and audience engagement.…I am a creative professional with extensive experience in fashion content creation, digital marketing, social media strategy and campaign management. I enjoy combining creative direction with practical production skills, from photography and art direction to developing engaging paid and organic social assets, newsletters and product content. I have managed social platforms, introduced influencer marketing strategies and created content that supports brand growth and audience engagement.

Available to hire

I am a creative professional with extensive experience in fashion content creation, digital marketing, social media strategy and campaign management. I enjoy combining creative direction with practical production skills, from photography and art direction to developing engaging paid and organic social assets, newsletters and product content. I have managed social platforms, introduced influencer marketing strategies and created content that supports brand growth and audience engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Advertising Illustration

Intermediate

Language

English

Fluent

Italian

Advanced

Work Experience

Social Media Manager at Sahara

September 1, 2025 - September 1, 2026

Leads the brand's social media presence by developing and executing creative strategies that drive engagement and growth across platforms. Introduced an influencer marketing strategy to grow the brand's social presence. Supports photoshoots in London and abroad, captures behind-the-scenes content and collaborates weekly with the photo studio to create engaging assets.

Creative Content Manager at Emily and Fin

August 1, 2021 - March 1, 2025

Managed digital visuals across product pages, paid and organic social media assets and email marketing. Managed Klaviyo and created high-revenue biweekly newsletter campaigns. Worked with CRM and paid social agencies to support strong-performing advertising campaigns. Managed photoshoot production from casting and talent booking through to art direction, budgets and equipment, while also photographing content shoots.

Digital Manager at Hope & Ivy

February 1, 2020 - August 1, 2021

Managed social media platforms and content creation in a fast-paced fashion environment. Increased Instagram followers by 30% over six months through strategic content planning, influencer collaborations and trend-focused posts. Managed campaign and e-commerce photoshoot production in London and abroad, and created the company's highest-performing advertising creative from photography through graphic design.

Content Creation at Harris Wharf London

March 1, 2018 - September 1, 2019

Created weekly newsletters and dynamic social media content while assisting with the launch of the Shopify website. Photographed monthly content shoots for new collections, managed end-to-end e-commerce photoshoots across London and supported campaign shoots in Milan. Also contributed to the wholesale team at the Pitti trade show in Florence.

Production Assistant at Vilshenko

October 1, 2017 - March 1, 2018

Worked as a paid intern assisting the head of production. Managed communication with global factories to support seamless production, generated statistics and spreadsheets for fabric and product orders, and met strict production deadlines.