I’m a versatile and experienced Designer with well over a decade in the creative industry, specialising in branding, marketing collateral, digital and print design, high-end image retouching, and photography. I’ve worked across diverse industries including travel, sustainability, entertainment, and corporate, crafting campaign assets, digital content, and large-format visuals that are both strategically sound and visually engaging. Whether collaborating with marketing teams, evolving brand identities, or art directing photoshoots, I bring a thoughtful, hands-on approach focused on clarity, consistency, and creativity to every project.…

Zoe Coggan

I’m a versatile and experienced Designer with well over a decade in the creative industry, specialising in branding, marketing collateral, digital and print design, high-end image retouching, and photography. I’ve worked across diverse industries including travel, sustainability, entertainment, and corporate, crafting campaign assets, digital content, and large-format visuals that are both strategically sound and visually engaging. Whether collaborating with marketing teams, evolving brand identities, or art directing photoshoots, I bring a thoughtful, hands-on approach focused on clarity, consistency, and creativity to every project.…

Available to hire

I’m a versatile and experienced Designer with well over a decade in the creative industry, specialising in branding, marketing collateral, digital and print design, high-end image retouching, and photography.

I’ve worked across diverse industries including travel, sustainability, entertainment, and corporate, crafting campaign assets, digital content, and large-format visuals that are both strategically sound and visually engaging. Whether collaborating with marketing teams, evolving brand identities, or art directing photoshoots, I bring a thoughtful, hands-on approach focused on clarity, consistency, and creativity to every project.

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Language

English
Fluent

Work Experience

Freelance Designer at Various clients
January 1, 2019 - Present
Collaborated with diverse clients to craft visual identities, marketing materials, and print assets; designed branding, campaign materials, event collateral, and editorial layouts across print and digital; provided art direction for photoshoots and high-end retouching; ensured cohesion across touchpoints.
Freelance Marketing Designer at Merlin Entertainments
January 1, 2024 - October 21, 2025
Supported the marketing team across branded campaigns for LEGOLAND, Alton Towers, Sea Life, Madame Tussauds and other global attractions; designed print and digital assets and event collateral; created POS for LEGOLAND in Costco stores across America; managed Asset Bank; produced large-format visuals with high-end retouching.
Freelance Brand Designer at V&Me
January 1, 2023 - October 21, 2025
Partnered with V&Me to evolve brand identity across touchpoints; designed packaging, brochures, digital templates and social assets; developed brand guidelines; directed photoshoots; edited product photography to ensure consistency across campaigns.
Global Trade Marketing Designer at Merlin Entertainments
January 1, 2023 - October 21, 2025
Amplified Merlin’s brand presence; designed branded merchandise, trade show displays and printed collateral; created high-profile campaign visuals for 'Let’s do London,' Ticketmaster and Beefeater Gin, reaching 1M+ people and improving engagement; edited and retouched campaign imagery to maintain premium quality.
Creative Designer at First Mile
January 1, 2020 - October 21, 2025
Led visual rebrand and sustainability messaging; designed vehicle wraps, posters, banners, outdoor advertising and branded print collateral; developed packaging concepts and product branding; produced photography for campaigns and headshots; post-processed images and created editorial and promotional materials.
Creative Designer at RED SAP Solutions
January 1, 2018 - October 21, 2025
Shaped RED’s brand identity across marketing, event branding and editorial design; designed branding for sub-brands; produced branded merchandise; managed website redesign and guided branding implementation; created corporate pitch decks and event materials; led photography and post-processing for brand visuals.
Rich Media Editor & Creative Artworker at TUI - Crystal Ski
January 1, 2016 - October 21, 2025
Refined Crystal Ski’s visual identity across print and digital platforms; managed global DAM; directed international photoshoots and end-to-end post-production; created brochures, reports and templates; produced branded animations and a winter campaign video with over 1M views.
Photography & Graphic Design Lecturer at Bexley College
January 1, 2011 - October 21, 2025
Developed industry-focused curriculum for BTEC Levels 1-3; organized workshops to build technical proficiency and creative confidence.
Freelance Designer at Freelance
January 1, 2019 - Present
Collaborated with diverse clients to craft branding, campaign materials, event collateral, and editorial layouts across print and digital. Developed brochures, posters, presentations, and social assets with a focus on clarity and visual consistency. Provided art direction for photoshoots—from concept and styling to final editing—ensuring polished, story-driven content. Applied image manipulation, colour correction, and high-end retouching to produce standout assets. Built multi-format marketing materials ensuring cohesion across touchpoints and channels.
Freelance Marketing Designer at Merlin Entertainments
January 1, 2024 - October 21, 2025
Designed print and digital assets for LEGOLAND, Alton Towers, Sea Life, Madame Tussauds, and other global attractions. Developed event collateral, digital content, and branded communications that reflected each attraction’s voice. Created POS for LEGOLAND displayed in Costco stores across America, boosting retail awareness. Managed the Asset Bank, keeping assets up to date, on-brand, and accessible for trade partners. Produced large-format visuals with high-end retouching to maintain consistency across materials.
Freelance Brand Designer at V&Me
January 1, 2023 - October 21, 2025
Partnered with V&Me to evolve their brand identity across packaging, brochures, digital templates, and social assets, ensuring a consistent and distinctive look. Developed brand guidelines to safeguard visual and messaging consistency across platforms. Directed photoshoots, capturing high-quality product imagery that elevated campaigns. Edited and enhanced product photography with colour correction, composition refinements, and high-end image manipulation to maintain consistency.
Global Trade Marketing Designer at Merlin Entertainments
January 1, 2023 - October 21, 2025
Amplified Merlin’s brand presence by designing marketing assets aligned with brand objectives. Created high-profile campaign visuals for 'Let’s do London', Ticketmaster, and Beefeater Gin—reaching 1M+ people across print and digital channels and increasing engagement by 15%. Produced marketing content for digital and print platforms with cohesive branding. Edited and retouched campaign imagery, applying advanced photo manipulation, lighting corrections, and texture enhancements for premium results.
Creative Designer at First Mile
January 1, 2020 - October 21, 2025
Led First Mile’s visual rebrand and elevated sustainability messaging through impactful design, photography, and product concepts, creating a consistent, recognisable look across all channels. Designed vehicle wraps, posters, banners, outdoor advertising, and branded print collateral. Developed packaging concepts and product branding to reinforce storytelling on sustainability initiatives. Produced photography for marketing campaigns, product showcases, and corporate headshots, overseeing styling, lighting, composition, and post-processing. Retouched and enhanced imagery for promotional use and created editorial materials to reinforce brand messaging.
Creative Designer at RED SAP Solutions
January 1, 2018 - October 21, 2025
Shaped RED’s brand identity across marketing, event branding, and editorial design as creative lead. Designed branding for RED and sub-brands, including 'Work For Red', 'Red Executive', and 'Red Partners'. Produced branded merchandise, and project-managed website redesign with branding guidance and wireframes. Created corporate pitch decks, event branding, and marketing materials. Led photography and post-processing for brand visuals, including portrait retouching and product showcases.
Rich Media Editor & Creative Artworker at TUI - Crystal Ski
January 1, 2016 - October 21, 2025
Managed global DAM, refining and optimising photo and video content for campaign-ready assets. Directed international photoshoots and led end-to-end post-production, including colour correction and retouching. Created brochures, reports, and templates to maintain visual consistency. Produced branded animations aired on 4 On Demand and Sky, and developed a winter campaign video that reached over 1M views.
Photography & Graphic Design Lecturer at Bexley College
January 1, 2011 - October 21, 2025
Delivered industry-focused curriculum for BTEC Levels 1–3. Organized workshops to build technical proficiency and creative confidence.
Freelance Designer at Various Clients (Freelance)
January 1, 2019 - November 7, 2025
Collaborated with diverse clients to craft visual identities and marketing materials across print and digital. Designed branding, campaign materials, event collateral, and editorial layouts; developed brochures, posters, presentations, and social assets with a focus on clarity and visual consistency. Provided art direction for photoshoots from concept to final editing, applying high-end retouching and colour correction to produce polished, story-driven content. Developed multi-format assets ensuring cohesion across touchpoints and channels.
Freelance Marketing Designer at Merlin Entertainments
January 1, 2024 - January 1, 2024
Supported the marketing team across branded campaigns. Designed print and digital assets for LEGOLAND, Alton Towers, Sea Life, Madame Tussauds, and other attractions; developed event collateral, digital content, and branded communications reflecting each attraction’s voice. Created POS for LEGOLAND displayed in Costco stores (USA) to boost retail awareness. Managed the Asset Bank ensuring assets were up to date and on-brand. Produced large-format visuals with high-end retouching to maintain consistency.
Freelance Brand Designer at V&Me
January 1, 2023 - January 1, 2023
Partnered to evolve brand identity across touchpoints, designing packaging, brochures, digital templates, and social assets with a cohesive look. Developed brand guidelines to safeguard consistency. Directed photoshoots and produced product imagery with colour correction and high-end image manipulation to maintain uniformity.
Global Trade Marketing Designer at Merlin Entertainments
January 1, 2023 - January 1, 2023
Amplified Merlin’s brand presence by creating marketing assets aligned with brand objectives. Designed branded merchandise, trade show displays, and printed collateral. Developed high-profile campaign visuals for Let's do London, Ticketmaster, and Beefeater Gin, reaching 1M+ people across print and digital channels and increasing engagement by 15%. Created marketing content for digital and print platforms; edited and retouched campaign imagery with advanced manipulation, lighting corrections, and texture enhancements for premium results.
Creative Designer at First Mile
January 1, 2020 - January 1, 2020
Led visual rebrand and sustainability messaging through design, photography, and product concepts, creating a cohesive look across channels. Designed vehicle wraps, posters, banners, outdoor advertising, and branded collateral. Developed packaging concepts and product branding with strong storytelling. Produced photography for marketing campaigns, product showcases, and corporate headshots, overseeing styling, lighting, composition, and post-processing; retouched imagery for promotions; created editorial reports and campaign visuals to reinforce messaging.
Creative Designer at RED SAP Solutions
January 1, 2018 - January 1, 2018
As creative lead, shaped RED’s brand identity across marketing, event branding, and editorial design. Designed branding for RED and sub-brands, produced merchandise, and project-managed website redesign, providing branding guidance and wireframes. Created corporate pitch decks, presentations, event branding, and marketing materials. Led photography and post-processing for brand visuals, including portrait retouching and product showcases.
Rich Media Editor & Creative Artworker at TUI - Crystal Ski
January 1, 2016 - January 1, 2016
Refined Crystal Ski’s visual identity within Brochure Production and Marketing. Managed global DAM, refined photo/video content for campaign readiness. Directed international photoshoots and led end-to-end post-production. Created brochures, reports, and templates to ensure consistency. Produced branded animations aired on 4 On Demand and Sky. Developed a winter campaign video reaching over 1M views across social media.
Photography & Graphic Design Lecturer at Bexley College
January 1, 2011 - January 1, 2011
Helped aspiring designers turn raw creativity into refined skills. Developed industry-focused curricula for BTEC Levels 1–3 and organized workshops to build technical proficiency and creative confidence.
Freelance Designer at Independent / Freelance
January 1, 2019 - Present
Collaborated with diverse clients to craft visual identities, marketing materials, and print assets. Designed branding, campaign materials, event collateral, and editorial layouts for print and digital. Provided art direction for photoshoots, from concept and styling to final editing, with high-end retouching and colour correction to deliver story-driven content. Ensured consistency across multi-format marketing materials and touchpoints.
Freelance Marketing Designer at Merlin Entertainments
January 1, 2023 - January 1, 2024
Supported marketing across branded campaigns for LEGOLAND, Alton Towers, Sea Life, Madame Tussauds, and other global attractions. Created event collateral, digital content, and branded communications reflecting each attraction’s voice. Designed POS for LEGOLAND displayed in Costco stores across America, boosting retail awareness. Managed Asset Bank to keep assets up to date and on-brand. Produced large-format visuals with high-end retouching and colour correction.
Freelance Brand Designer at V&Me
January 1, 2022 - January 1, 2023
Partnered to evolve brand identity across touchpoints, designing packaging, brochures, digital templates, and social assets with a consistent, distinctive look. Developed brand guidelines to safeguard visual and messaging consistency. Directed photoshoots and enhanced product photography with colour correction and high-end image manipulation.
Global Trade Marketing Designer at Merlin Entertainments
January 1, 2021 - January 1, 2023
Amplified Merlin’s brand presence by creating marketing assets aligned with brand objectives. Designed branded merchandise, trade show displays, and printed collateral for major campaigns. Produced high-profile visuals for campaigns like “Let’s do London,” Ticketmaster, and Beefeater Gin, reaching over 1 million people and increasing engagement. Edited and retouched imagery for consistency across digital and print platforms.
Creative Designer at First Mile
January 1, 2019 - January 1, 2020
Led visual rebrand to strengthen sustainability messaging, applying cohesive branding across vehicle wraps, posters, banners, outdoor ads, and print collateral. Developed packaging and product branding for sustainability initiatives. Produced and retouched photography for campaigns, product showcases, and corporate headshots, overseeing styling, lighting, composition, and post-processing for high-quality results.
Creative Designer at RED SAP Solutions
January 1, 2016 - January 1, 2018
As creative lead, shaped RED’s brand identity across marketing, event branding, and editorial design. Designed branding for RED and sub-brands, produced branded merchandise, managed website redesign, and created pitch decks and marketing materials. Led photography and post-processing for corporate headshots and campaign imagery.
Rich Media Editor & Creative Artworker at TUI - Crystal Ski
January 1, 2011 - January 1, 2016
Refined Crystal Ski’s visual identity across print and digital, ensuring high-quality photography, video production, and branded assets. Managed global DAM, directed international photoshoots and end-to-end post-production, and created brochures, reports, and templates for consistent visuals. Produced branded animations and a winter campaign video with over 1M views.
Photography & Graphic Design Lecturer at Bexley College
January 1, 2009 - January 1, 2011
Delivered industry-focused curriculum for BTEC Levels 1-3, preparing students for careers in photography and design.
Photography / Studio Assistant at P SC Photography Ltd
January 1, 2007 - January 1, 2008
Supported a commercial photography studio with equipment preparation, shoot assistance, client liaison, image retouching, and resource organisation.
Freelance Designer at Self-employed
January 1, 2019 - Present
Designed branding, campaign materials, event collateral, and editorial layouts across print and digital. Developed brochures, posters, presentations, and social assets with a focus on clarity and visual consistency. Provided art direction for photoshoots—from concept and styling to final editing—ensuring polished, story-driven content. Applied image manipulation, colour correction, and high-end retouching to produce standout assets. Built multi-format marketing materials with cohesion across touchpoints and channels.

Education

PGCE Post Comp Education at Exeter University
January 1, 2008 - January 1, 2009
BA Honours in Photography at Falmouth University
January 1, 2003 - January 1, 2006
BTEC L3 in Graphic Design at UAL Camberwell
January 1, 2001 - January 1, 2003
PGCE Post Comp Education (Qualified) Specialising in Design & Photography at Exeter University
January 1, 2008 - January 1, 2009
BA Honours in Photography at Falmouth University
January 1, 2003 - January 1, 2006
BTEC L3 in Graphic Design at UAL Camberwell
January 1, 2001 - January 1, 2003
PGCE Post Compulsory Education (Design & Photography) at Exeter University
January 1, 2008 - January 1, 2009
BA Honours in Photography at Falmouth University
January 1, 2003 - January 1, 2006
BTEC L3 in Graphic Design at UAL Camberwell
January 1, 2001 - January 1, 2003
PGCE Post Comp Education at Exeter University
January 1, 2008 - January 1, 2009
BA Honours in Photography at Falmouth University
January 1, 2003 - January 1, 2006
BTEC Level 3 in Graphic Design at UAL Camberwell
January 1, 2001 - January 1, 2003
PGCE Post Comp Education (Design & Photography) at Exeter University
January 1, 2008 - January 1, 2009
BA Hons in Photography at Falmouth University
January 1, 2003 - January 1, 2006
BTEC Level 3 in Graphic Design at UAL Camberwell
January 1, 2001 - January 1, 2003

Qualifications

GCSEs
January 1, 1999 - January 1, 2000
PGCE Post Comp Education
January 1, 2008 - January 1, 2009
PGCE Post Comp Education (Qualified) Specialising in Design & Photography
January 1, 2008 - January 1, 2009
GCSEs in Maths, English, Media Studies, Art
January 1, 1999 - January 1, 2000
PGCE Post Compulsory Education (Design & Photography)
January 1, 2008 - January 1, 2009
PGCE Post Comp Education
January 1, 2008 - January 1, 2009
GCSEs
January 1, 1999 - January 1, 2000
PGCE Post Comp Education (Design & Photography)
January 1, 2008 - January 1, 2009

Industry Experience

Media & Entertainment, Travel & Hospitality, Software & Internet, Professional Services, Retail, Education, Consumer Goods