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I have been working full-time in the marketing field since 2018, with experience spanning B2B, B2C, agency, in-house, digital, and print marketing. Having worked in the UK, Canada, and Australia, I have developed a deep understanding of how to engage and market to diverse audiences in different regions. Outside of my professional career, I am a passionate sports enthusiast. I have actively participated in a range of sports, including ice hockey, mountain biking, AFL, American football, rugby, soccer, rock climbing, basketball, and netball. My active involvement in these sports reflects my commitment, discipline, and team-oriented mindset. I have creative flair combined with a deep understanding of marketing and technology. I am highly motivated to progress my career and am qualified in UX Design.…I have been working full-time in the marketing field since 2018, with experience spanning B2B, B2C, agency, in-house, digital, and print marketing. Having worked in the UK, Canada, and Australia, I have developed a deep understanding of how to engage and market to diverse audiences in different regions. Outside of my professional career, I am a passionate sports enthusiast. I have actively participated in a range of sports, including ice hockey, mountain biking, AFL, American football, rugby, soccer, rock climbing, basketball, and netball. My active involvement in these sports reflects my commitment, discipline, and team-oriented mindset. I have creative flair combined with a deep understanding of marketing and technology. I am highly motivated to progress my career and am qualified in UX Design.

Zoe Williamson

Marketing Strategist, Content Strategist, Marketer, +3

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I have been working full-time in the marketing field since 2018, with experience spanning B2B, B2C, agency, in-house, digital, and print marketing. Having worked in the UK, Canada, and Australia, I have developed a deep understanding of how to engage and market to diverse audiences in different regions. Outside of my professional career, I am a passionate sports enthusiast. I have actively participated in a range of sports, including ice hockey, mountain biking, AFL, American football, rugby, soccer, rock climbing, basketball, and netball. My active involvement in these sports reflects my commitment, discipline, and team-oriented mindset. I have creative flair combined with a deep understanding of marketing and technology. I am highly motivated to progress my career and am qualified in UX Design.…I have been working full-time in the marketing field since 2018, with experience spanning B2B, B2C, agency, in-house, digital, and print marketing. Having worked in the UK, Canada, and Australia, I have developed a deep understanding of how to engage and market to diverse audiences in different regions. Outside of my professional career, I am a passionate sports enthusiast. I have actively participated in a range of sports, including ice hockey, mountain biking, AFL, American football, rugby, soccer, rock climbing, basketball, and netball. My active involvement in these sports reflects my commitment, discipline, and team-oriented mindset. I have creative flair combined with a deep understanding of marketing and technology. I am highly motivated to progress my career and am qualified in UX Design.

Available to hire

I have been working full-time in the marketing field since 2018, with experience spanning B2B, B2C, agency, in-house, digital, and print marketing. Having worked in the UK, Canada, and Australia, I have developed a deep understanding of how to engage and market to diverse audiences in different regions.

Outside of my professional career, I am a passionate sports enthusiast. I have actively participated in a range of sports, including ice hockey, mountain biking, AFL, American football, rugby, soccer, rock climbing, basketball, and netball. My active involvement in these sports reflects my commitment, discipline, and team-oriented mindset. I have creative flair combined with a deep understanding of marketing and technology. I am highly motivated to progress my career and am qualified in UX Design.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Executive at CG Spectrum

June 1, 2025 - January 1, 2026

Led website updates and marketing communications strategy to support lead generation and campaign planning. Implemented HubSpot landing pages for courses, events, and contact forms, and built workflows to nurture site visitors. Planned and created marketing communications (eDMs and social posts) across TikTok, LinkedIn, Facebook, Instagram, and YouTube. Wrote copy for website, social media, events, and emails. Designed social assets in Canva and Figma. Managed campaigns in ClickUp; edited videos for social and graduation events. Set up Zoom webinars with registration through HubSpot and coordinated with hosts. Produced assets for ads.

Post-Creative Strategist at VaynerMedia

March 1, 2025 - May 1, 2025

Monitored trends, analyzed post performance, and generated new content ideas across brands. Conducted daily social media audits, produced reports for the team, and tracked activity in Excel. Achievements included growing the Hard Rated TikTok community and securing high engagement on a Shark Ninja post.

Freelancer at Multiple clients

October 1, 2024 - Present

Freelance marketing and UX support for multiple clients, including website UX for Italian Project, growth strategy and social content for Football Star Academy, social media coordination for Inspiring Girls Australia, website design guidance for Tales of Puglia, and coaching for Tennis. Responsibilities included website updates (WordPress), wireframes and prototypes, content creation, and brand identity development; ongoing marketing planning and campaign execution.

Marketing Coordinator at Diversified

March 1, 2023 - June 1, 2024

Responsible for marketing communications and media partner relationships across events (AOG/EXA, Integrate & Security). Curated social media plans, planned and executed eDM campaigns, analyzed Salesforce data to optimize campaigns, created tracked ads and partnerships, and supported on-site events.

Marketing Coordinator at The Gord

January 1, 2023 - March 1, 2023

Managed transition between the outgoing marketing manager, built a social plan, started The Gord blog, arranged audience insights, ran a social media giveaway, established media partnerships with caravanning publications, and represented The Gord at caravan shows.

Group Marketing Executive at Killgerm Chemicals Ltd

March 1, 2022 - July 1, 2022

Led PestWest website update, collaborated with USA office, wrote articles for PCN magazine and the children’s supplement, planned social media for the year, and coordinated with European offices for campaigns. Led a global Easter campaign.

Marketing Assistant at Really Useful Products

November 1, 2020 - August 1, 2021

Sole marketer reporting to the CEO; updated product brochure for all purchases; marketed new boxes with use cases and product photography; met with retailers to promote products; proposed and helped build a home-studio setup for product photography.

Marketer & Copywriter at Webilize Applications

November 1, 2018 - May 1, 2020

Managed marketing for Webilize and clients; storyboarded and filmed advertising content; wrote regular blogs; became subject-matter expert on the CMS to write user manuals; contributed to branding for a video editing app; ran Google Ads and analyzed data; monitored Google trends to inform campaigns.