Empowering communities to combat rape and support survivors

As part of the “Empowering Communities to Combat Rape and Support Survivors” project, a specialized workshop was organized to equip survivors with practical skills for financial independence. The workshop focused on empowering participants through hands-on training in branding, packaging, and digital marketing—key areas for launching and growing small businesses.

As a facilitator, I led sessions on branding and packaging, helping participants understand how to create compelling product identities, design attractive packaging, and establish strong brand recognition. Additionally, I served as a digital marketing trainer, teaching essential strategies such as social media marketing, content creation, and online sales techniques.

By gaining these skills, survivors were better prepared to start their own businesses or secure job opportunities, fostering financial stability and self-sufficiency. This initiative not only provided economic empowerment but also helped rebuild confidence and resilience among participants.