With six years of design experience, I create thoughtful, story-driven visuals that bridge culture, sport, and design. I’m fluent in Adobe Creative Suite and experienced across digital and print media — from social media campaigns and brand systems to book and publication design. As the founder of Passing Pattern, an independent football and design publication, I combine visual storytelling with strategic communication and community-focused thinking. My background also includes leading conference branding and publication design at CTBUH, developing cohesive identities and creative assets across multiple platforms. I bring strong project management, collaborative energy, and a passion for design that connects ideas to people.

Alexander Tsanov

With six years of design experience, I create thoughtful, story-driven visuals that bridge culture, sport, and design. I’m fluent in Adobe Creative Suite and experienced across digital and print media — from social media campaigns and brand systems to book and publication design. As the founder of Passing Pattern, an independent football and design publication, I combine visual storytelling with strategic communication and community-focused thinking. My background also includes leading conference branding and publication design at CTBUH, developing cohesive identities and creative assets across multiple platforms. I bring strong project management, collaborative energy, and a passion for design that connects ideas to people.

Available to hire

With six years of design experience, I create thoughtful, story-driven visuals that bridge culture, sport, and design. I’m fluent in Adobe Creative Suite and experienced across digital and print media — from social media campaigns and brand systems to book and publication design. As the founder of Passing Pattern, an independent football and design publication, I combine visual storytelling with strategic communication and community-focused thinking. My background also includes leading conference branding and publication design at CTBUH, developing cohesive identities and creative assets across multiple platforms. I bring strong project management, collaborative energy, and a passion for design that connects ideas to people.

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Language

English
Fluent
Romanian, Moldavian, Moldovan
Intermediate
Bulgarian
Intermediate
French
Advanced
Spanish; Castilian
Advanced

Work Experience

Creative Coordinator at Council on Tall Buildings and Urban Habitat
February 1, 2025 - October 4, 2025
Led design coordination and publication system revamps; directed the Data Handbook design, a best-seller, and produced marketing assets across print and digital channels. Developed a cohesive brand system for the 2024 international conference, delivering digital assets for mobile apps, IT infrastructure, and signage to ensure a seamless experience across digital and physical platforms.
Founder at Passing Pattern
January 1, 2024 - Present
Founder of Passing Pattern, a self-published print and digital journal exploring the intersection of soccer and design through essays, interviews, and creative work. Responsible for creative direction, design, and production across print and digital media. Managed social media strategy and promotional activities. As Art Curator, organized a regularly scheduled live painting series, handling artist selection, event promotion, and day-of coordination.
Marketing Director & Art Curator at Fulton Market Kitchen
September 1, 2022 - October 4, 2025
Reengineered publication design systems; led design of the Data Handbook. Produced assets for print and digital marketing campaigns to boost engagement and visibility. Developed a cohesive brand system for a 2024 international conference, creating digital assets for mobile apps, IT infrastructure, and signage.
Loud Global Production & Design Intern at LOUD
January 1, 2020 - October 4, 2025
Collaborated with the design team to create original garment designs and assisted master printer in producing prints and patterns for clients including Polo G, UGLY, and GUTTER.
Stan Mansion Social Media Manager at Stan Mansion
December 1, 2018 - October 4, 2025
Managed social media accounts across multiple platforms, creating engaging content and driving brand awareness. Produced digital and print graphics for promotional materials and events.
CEDC Marketing & Design Intern at CEDC
August 1, 2018 - October 4, 2025
Worked with teams handling import and domestic accounts to produce digital and print graphics for promotional materials; assisted with social media content and brand promotion.

Education

BFA Visual Communication at School of the Art Institute of Chicago
January 1, 2018 - January 1, 2021
IB Diploma at Lycée Français de Chicago
January 1, 2012 - January 1, 2016
MA Graphic Design and Integrated Marketing Communication at NABA Milano
January 1, 2025 - July 4, 2027

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Software & Internet, Travel & Hospitality