Graphic Communication Specialist and multidisciplinary designer with 15+ years of experience turning ideas, information and business needs into clear, engaging visual communication. My experience spans brand communication, campaigns, presentations, print and digital design, events, retail environments and production, with strong hands-on expertise in Adobe Creative Suite. I bring both creative thinking and practical execution to my work — from developing concepts and key visuals to adapting global toolkits, creating final artwork, coordinating production and bringing designs through to implementation. With additional experience in interior design, fit-out and project coordination, I understand not only how a design should look, but also how it needs to work in the real world. I’m confident working within established brand guidelines while finding creative ways to communicate for different audiences, markets and objectives. Strong in visual hierarchy, typography, storytelling and attention to detail, I’m comfortable managing multiple projects in fast-paced environments, collaborating across teams and working independently when needed.

Alison Low

Graphic Communication Specialist and multidisciplinary designer with 15+ years of experience turning ideas, information and business needs into clear, engaging visual communication. My experience spans brand communication, campaigns, presentations, print and digital design, events, retail environments and production, with strong hands-on expertise in Adobe Creative Suite. I bring both creative thinking and practical execution to my work — from developing concepts and key visuals to adapting global toolkits, creating final artwork, coordinating production and bringing designs through to implementation. With additional experience in interior design, fit-out and project coordination, I understand not only how a design should look, but also how it needs to work in the real world. I’m confident working within established brand guidelines while finding creative ways to communicate for different audiences, markets and objectives. Strong in visual hierarchy, typography, storytelling and attention to detail, I’m comfortable managing multiple projects in fast-paced environments, collaborating across teams and working independently when needed.

Available to hire

Graphic Communication Specialist and multidisciplinary designer with 15+ years of experience turning ideas, information and business needs into clear, engaging visual communication. My experience spans brand communication, campaigns, presentations, print and digital design, events, retail environments and production, with strong hands-on expertise in Adobe Creative Suite.

I bring both creative thinking and practical execution to my work — from developing concepts and key visuals to adapting global toolkits, creating final artwork, coordinating production and bringing designs through to implementation. With additional experience in interior design, fit-out and project coordination, I understand not only how a design should look, but also how it needs to work in the real world.

I’m confident working within established brand guidelines while finding creative ways to communicate for different audiences, markets and objectives. Strong in visual hierarchy, typography, storytelling and attention to detail, I’m comfortable managing multiple projects in fast-paced environments, collaborating across teams and working independently when needed.

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Language

English
Fluent
Chinese
Fluent
Malay
Advanced

Work Experience

Freelance Graphic Designer at Self-employed
March 1, 2026 - Present
A freelance graphic designer on a journey of creativity.
Brand & Visual Communication Consultant at Ning Secret Studio
April 1, 2025 - Present
• Consult with clients to understand project objectives and creative briefs • Lead projects from concept development and proposal presentation to final artwork delivery • Develop brand identities, visual systems, and marketing materials • Coordinate with production suppliers to ensure accuracy and feasibility • Present design concepts and strategic directions to clients
Graphic communication leader (Project) at IKEA (Project)
November 1, 2023 - March 1, 2025
Oversee the totality of store communication and build/maintain store graphic communication strategies for new IKEA customer meeting points. Deliver time plans and budgets for assigned projects; support and coach store Graphic leaders during commercial build-up for training and competence development.
Graphic Communication Leader (IKEA Malaysia Service Office) at IKEA
November 1, 2023 - March 1, 2025
Lead the development and execution of graphic communication strategies for IKEA Malaysia customer meeting points. Oversee store graphic budgets and ensure timely execution of communication package drops. Support commercial launches and activities through effective graphic solutions. Provide mentorship, coaching, and training to store graphic teams to build competence and ensure alignment with the IKEA concept.
Graphic communication leader (Store) at IKEA (Store)
December 1, 2022 - March 1, 2023
Lead, develop, and inspire the Com&In team and coordinate with other functions to ensure store communication completes and amplifies the shopping experience and range presentation through IKEA visual and verbal identity during planning, commercial build-up, and store operation.
Freelance Graphic Designer at Freelance
December 1, 2022 - Present
Worked as a freelance graphic designer on a personal journey of creativity, supporting graphic communication and design needs on a project basis (specific client/project details not provided).
Graphic communication specialist at IKEA (Store)
August 1, 2022 - December 1, 2022
Support the Graphic leader on internal communications, mall signage, and IKEA trade dress to maintain consistent brand communication and on-site presentation.
Graphic communication leader (Service Office) at IKEA Malaysia (Customer meeting points)
March 1, 2022 - December 1, 2022
Develop and execute graphic communication strategies for IKEA Malaysia customer meeting points. Oversee store graphic budgets and ensure timely execution of communication package drops; support commercial launches and activities via effective graphic solutions; provide mentorship, coaching, and training to store graphic teams to build competence and alignment with IKEA concept.
Graphic Communication Leader (Expansion Team) at IKEA
April 1, 2021 - November 1, 2023
Taking a leading role in overseeing the totality of IKEA store communication, building and maintaining the store graphic communication strategies and IKEA concept for new IKEA Customer meeting points. Deliver on time plans and budgets for assigned project agreed with Project Leader. Support & coach IKEA Store Graphic leader during Commercial Build-up for training and competence development. Contributing to IKEA customer meeting points that present the range in a vital, inspiring way fitting the needs of the many as the first choice for home furnishing in the local market.
Graphic communication leader (Project) at IKEA (Project roles across Malaysia)
March 1, 2021 - June 1, 2020
Oversaw totality of store communication and built/maintained store graphic communication strategies for new IKEA customer meeting points. Delivered time plans and budgets for assigned projects in agreement with the project leader. Supported and coached store graphic leaders during commercial build-up to strengthen competence and ensure consistent delivery of the IKEA concept.
Freelance graphic designer at Freelance
June 1, 2020 - July 1, 2026
Independent freelance graphic design work on a creative portfolio of tasks (details not specified in the resume).
Graphic communication leader (Store) at IKEA (Store)
June 1, 2020 - Present
Led, developed, and inspired the Com&In team and other functions to ensure store communication completes and amplifies the shopping experience and range presentation through IKEA visual and verbal identity during planning, commercial build-up, and store operations.
Graphic communication leader (Project) at IKEA (Project)
June 1, 2020 - March 1, 2021
Oversee the totality of store communication and build/maintain store graphic communication strategies for new IKEA customer meeting points. Deliver time plans and budgets for assigned projects aligned with the Project Leader, and support/coach store Graphic leaders during commercial build-up for training and competence development.
Graphic communication leader (Store) at IKEA (Store roles across Malaysia)
June 1, 2020 - November 1, 2021
Led and developed the Com&In team and other functions to ensure store communication completes and amplifies the shopping experience and range presentation through IKEA visual and verbal identity. Owned communication delivery during planning, commercial build-up, and store operation, ensuring alignment with IKEA concept and visual standards.
Graphic communication leader (Service Office) at IKEA Malaysia
September 1, 2019 - May 1, 2022
Developed and executed graphic communication strategies for IKEA Malaysia customer meeting points. Managed store graphic budgets and ensured timely execution of communication package drops. Supported commercial launches and activities through effective graphic solutions, while mentoring, coaching, and training store graphic teams to build competence and align execution with the IKEA concept.
Graphic communication leader (Project) at IKEA Malaysia
March 1, 2019 - May 31, 2020
Oversaw the totality of store communication and built/maintained store graphic communication strategies and the IKEA concept for new customer meeting points. Delivered assigned project plans and budgets on time, and supported and coached store graphic leaders during commercial build-up for training and competence development.
Graphic communication leader (Service Office) at IKEA Malaysia
March 1, 2018 - February 28, 2019
Developed and executed graphic communication strategies for IKEA Malaysia customer meeting points. Managed store graphic budgets, ensured timely execution of communication package drops, supported commercial launches with effective graphic solutions, and mentored/coached store graphic teams to align with the IKEA concept.
Graphic Communication Specialist (Expansion Team) at IKEA
April 1, 2017 - March 1, 2021
Graphic Communication Specialist for Establishment team IKEA Southeast Asia. Working closely with the other functions in the preparation of layout, timeline, commercial planning and build-up to secure and deliver the IKEA identity and IKEA branding in every process for all the new IKEA stores project in SEA with a high quality of completion.
Graphic specialist (Internal communication, signage, IKEA trade dress) at IKEA (Graphic team)
March 1, 2017 - Present
Support the graphic leader on internal communication, mall signage, and IKEA trade dress.
Graphic communication leader (Project) at IKEA (Commercial planning & customer meeting points)
March 1, 2017 - November 1, 2019
Lead and support the Graphic specialist team in commercial planning to create customer meeting points that present the range in a vital and inspiring way for the local market and as a first choice for home furnishing.
Graphic communication specialist at IKEA Malaysia
March 1, 2017 - February 28, 2018
Supported the Graphic leader on internal communications, mall signage, and IKEA trade dress.
Graphic communication leader (Service Office) at IKEA Malaysia
March 1, 2017 - June 1, 2020
Develop and execute graphic communication strategies for IKEA Malaysia customer meeting points. Oversee graphic budgets, ensure timely execution of communication package drops, and support commercial launches through effective graphic solutions. Mentor, coach, and train store graphic teams to build competence and stay aligned with the IKEA concept.
Graphic Communication Leader at IKEA
March 1, 2012 - March 1, 2017
To lead, develop and inspire the Com&In team and other functions in securing that store communication completes and amplifie the shopping experience and range presentation through IKEA visual and verbal identity during the planning phase, commercial build-up and for the store operation.

Education

Master of Art (MA) Graphic Design at University of Hertforshire, UK
January 1, 2009 - July 31, 2010

Qualifications

Industry Experience

Retail, Media & Entertainment, Professional Services, Other, Consumer Goods
    Event Design & Setup
    This project involved the conceptualisation and execution of event environments across multiple themed sections, including sustainability, low price, and new product launches. Each section required a distinct yet cohesive visual language. A colour-coded system was introduced to differentiate key messages, using a defined palette to guide audience navigation and enhance clarity. The concept of a blueprint was adopted to communicate structure, planning, and overall perspective. Deliverables extended across both graphic and physical applications, including printed materials, floor graphics, invitations, and installation elements. A wide range of materials such as vinyl, fabric, and signage were utilised to ensure consistency from concept to execution.
    Business Portfolio
    Designed to articulate both the business foundation and the quality of completed works. This portfolio was developed as a comprehensive communication tool for an interior design and decoration business, bringing together company history, service offerings, and a curated selection of projects into a unified narrative. The objective was to present information in a way that is both accessible and visually refined. A dual-language system was carefully integrated to support a wider audience, ensuring clarity without compromising layout integrity. Attention was given to hierarchy, pacing, and readability, allowing content to flow naturally across sections. The visual direction embraces a classic and timeless aesthetic, anchored by birch tones and structured layouts. Infographics, timelines, and well-composed imagery are used to highlight expertise, while detailed project presentations reinforce both craftsmanship and design sensibility. Please click the link to view the project: https://www.twine.net/signin
    Brand Indentity
    Developing a cohesive brand identity that bridges interior design and construction. This rebranding project focuses on merging the identities of an interior company and a construction company into a single, cohesive brand. The challenge was to create a visual language that represents both creativity and structural reliability. Material selection played a key role in extending the brand identity beyond visual design into tangible touchpoints. Careful consideration was given to paper stock, texture, and finish for the business cards, ensuring that the physical output reflects the same level of quality, precision, and intention as the visual identity. The overall design direction remains rooted in the brand’s philosophy of simplicity and clarity, with a strong emphasis on the intelligent use of space, material, and functionality. This approach mirrors the company’s interior concept design principles, where every element is thoughtfully considered to achieve balance, purpose, and long-term usability. The logo was designed by synthesising key elements from both entities, resulting in a mark that conveys balance, strength, and integration. Careful consideration was given to form, proportion, and legibility to ensure versatility across applications. Please click the link to view the project: https://www.twine.net/signin
    Business Presentation Deck
    A comprehensive approach to organising complex information with clarity. A series of business presentation decks were created to support the commercial team at IKEA Malaysia across launches, strategic planning, and directional alignment. The focus was on translating complex information into clear, structured, and actionable content. Each deck was designed as a complete communication system, incorporating timelines, layouts, visual references, technical drawings, and linked assets. Emphasis was placed on consistency and usability to ensure efficiency across teams in IKEA Malaysia stores. The visual approach remains clean and straightforward, prioritising clarity and readability while maintaining alignment with brand guidelines. This ensures that each presentation not only informs but also supports confident decision-making. Please click the link to view the project: https://www.twine.net/signin
    Packaging Design
    A minimalist packaging that translates flavour identity into clear and distinct visual. This project explores a minimalist visual system for a potato chips packaging design, using simple vector shapes and carefully selected colours to represent the original and sour cream & onion flavours. The design focuses on clarity and strong visual distinction while maintaining a clean and modern aesthetic. A light grey metallic background is used to enhance contrast and allow the packaging elements to stand out effectively. By combining restrained colour palettes with geometric forms, the design achieves a balanced composition that feels contemporary, refined, and easily recognisable on shelf. Please click the link to view the project: https://www.twine.net/signin
    Poster Communication
    This series of posters was developed to support a range of events and campaigns, each requiring a distinct message and visual approach. The challenge was to maintain consistency while allowing flexibility in expression. Each design explores different layouts, concepts, and visual strategies, guided by a strong underlying rationale. Careful attention is given to composition, hierarchy, and messaging. By combining imagery, vector elements, and structured layouts, the posters achieve a balance between creativity and clarity. The result is a cohesive body of work that effectively supports communication while reinforcing brand identity. Through careful use of layout, scale, and visual contrast, the designs emphasise key information and guide viewer focus. The result is a series of communications that not only align with brand standards but also achieve strong visual impact in diverse contexts. Please click the link to view the project: https://www.twine.net/signin