AL

Alison Low

Available to hire

Graphic Communication Specialist and multidisciplinary designer with 15+ years of experience turning ideas, information and business needs into clear, engaging visual communication.

About

Graphic Communication Specialist and multidisciplinary designer with 15+ years of experience turning ideas, information and business needs into clear, engaging visual communication. My experience spans brand communication, campaigns, presentations, print and digital design, events, retail environments and production, with strong hands-on expertise in Adobe Creative Suite.

I bring both creative thinking and practical execution to my work — from developing concepts and key visuals to adapting global toolkits, creating final artwork, coordinating production and bringing designs through to implementation. With additional experience in interior design, fit-out and project coordination, I understand not only how a design should look, but also how it needs to work in the real world.

I’m confident working within established brand guidelines while finding creative ways to communicate for different audiences, markets and objectives. Strong in visual hierarchy, typography, storytelling and attention to detail, I’m comfortable managing multiple projects in fast-paced environments, collaborating across teams and working independently when needed.

  • Joined April 2026

Industry experience

  • Retail
  • Media & Entertainment
  • Professional Services
  • Other
  • Consumer Goods

Projects · 6

This project involved the conceptualisation and execution of event environments across multiple themed sections, including sustainability, low price, and new product launches. Each section required a distinct yet cohesive visual language. A colour-coded system was introduced to differentiate key messages, using a defined palette to guide audience navigation and enhance clarity. The concept of a blueprint was adopted to communicate structure, planning, and overall perspective. Deliverables extended across both graphic and physical applications, including printed materials, floor graphics, invitations, and installation elements. A wide range of materials such as vinyl, fabric, and signage were utilised to ensure consistency from concept to execution.

  • Art Director
  • Creative Director
  • Graphic Designer

Designed to articulate both the business foundation and the quality of completed works. This portfolio was developed as a comprehensive communication tool for an interior design and decoration business, bringing together company history, service offerings, and a curated selection of projects into a unified narrative. The objective was to present information in a way that is both accessible and visually refined. A dual-language system was carefully integrated to support a wider audience, ensuring clarity without compromising layout integrity. Attention was given to hierarchy, pacing, and readability, allowing content to flow naturally across sections. The visual direction embraces a classic and timeless aesthetic, anchored by birch tones and structured layouts. Infographics, timelines, and well-composed imagery are used to highlight expertise, while detailed project presentations reinforce both craftsmanship and design sensibility. Please click the link to view the project: https://www.twine.net/signin

  • Art Director
  • Creative Director
  • Graphic Designer

Developing a cohesive brand identity that bridges interior design and construction. This rebranding project focuses on merging the identities of an interior company and a construction company into a single, cohesive brand. The challenge was to create a visual language that represents both creativity and structural reliability. Material selection played a key role in extending the brand identity beyond visual design into tangible touchpoints. Careful consideration was given to paper stock, texture, and finish for the business cards, ensuring that the physical output reflects the same level of quality, precision, and intention as the visual identity. The overall design direction remains rooted in the brand’s philosophy of simplicity and clarity, with a strong emphasis on the intelligent use of space, material, and functionality. This approach mirrors the company’s interior concept design principles, where every element is thoughtfully considered to achieve balance, purpose, and long-term usability. The logo was designed by synthesising key elements from both entities, resulting in a mark that conveys balance, strength, and integration. Careful consideration was given to form, proportion, and legibility to ensure versatility across applications. Please click the link to view the project: https://www.twine.net/signin

  • Art Director
  • Creative Director
  • Graphic Designer

A comprehensive approach to organising complex information with clarity. A series of business presentation decks were created to support the commercial team at IKEA Malaysia across launches, strategic planning, and directional alignment. The focus was on translating complex information into clear, structured, and actionable content. Each deck was designed as a complete communication system, incorporating timelines, layouts, visual references, technical drawings, and linked assets. Emphasis was placed on consistency and usability to ensure efficiency across teams in IKEA Malaysia stores. The visual approach remains clean and straightforward, prioritising clarity and readability while maintaining alignment with brand guidelines. This ensures that each presentation not only informs but also supports confident decision-making. Please click the link to view the project: https://www.twine.net/signin

  • Art Director
  • Creative Director
  • Graphic Designer

A minimalist packaging that translates flavour identity into clear and distinct visual. This project explores a minimalist visual system for a potato chips packaging design, using simple vector shapes and carefully selected colours to represent the original and sour cream & onion flavours. The design focuses on clarity and strong visual distinction while maintaining a clean and modern aesthetic. A light grey metallic background is used to enhance contrast and allow the packaging elements to stand out effectively. By combining restrained colour palettes with geometric forms, the design achieves a balanced composition that feels contemporary, refined, and easily recognisable on shelf. Please click the link to view the project: https://www.twine.net/signin

  • Art Director
  • Creative Director
  • Graphic Designer

This series of posters was developed to support a range of events and campaigns, each requiring a distinct message and visual approach. The challenge was to maintain consistency while allowing flexibility in expression. Each design explores different layouts, concepts, and visual strategies, guided by a strong underlying rationale. Careful attention is given to composition, hierarchy, and messaging. By combining imagery, vector elements, and structured layouts, the posters achieve a balance between creativity and clarity. The result is a cohesive body of work that effectively supports communication while reinforcing brand identity. Through careful use of layout, scale, and visual contrast, the designs emphasise key information and guide viewer focus. The result is a series of communications that not only align with brand standards but also achieve strong visual impact in diverse contexts. Please click the link to view the project: https://www.twine.net/signin

  • Art Director
  • Creative Director
  • Graphic Designer

Work experience· 23 roles

Freelance Graphic Designer · Self-employedMar 2026 – Present · 9 mos

A freelance graphic designer on a journey of creativity.

Brand & Visual Communication Consultant · Ning Secret StudioApr 2025 – Present · 1 yr 8 mos

• Consult with clients to understand project objectives and creative briefs • Lead projects from concept development and proposal presentation to final artwork delivery • Develop brand identities, visual systems, and marketing materials • Coordinate with production suppliers to ensure accuracy and feasibility • Present design concepts and strategic directions to clients

Graphic communication leader (Project) · IKEA (Project)Nov 2023 – Mar 2025 · 1 yr 5 mos

Oversee the totality of store communication and build/maintain store graphic communication strategies for new IKEA customer meeting points. Deliver time plans and budgets for assigned projects; support and coach store Graphic leaders during commercial build-up for training and competence development.

Graphic Communication Leader (IKEA Malaysia Service Office) · IKEANov 2023 – Mar 2025 · 1 yr 5 mos
Graphic communication leader (Store) · IKEA (Store)Dec 2022 – Mar 2023 · 4 mos
Freelance Graphic Designer · FreelanceDec 2022 – Present · 4 yrs
Graphic communication specialist · IKEA (Store)Aug 2022 – Dec 2022 · 5 mos
Graphic communication leader (Service Office) · IKEA Malaysia (Customer meeting points)Mar 2022 – Dec 2022 · 10 mos

Education

Master of Art (MA) Graphic Design · University of Hertforshire, UK2009 – 2010

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