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I am a creative leader with 10+ years' experience shaping award-winning brand and digital design that inspires teams and connects global audiences. I am passionate about crafting cohesive, human-centered brand experiences that spark emotion and deliver measurable impact. I lead high-performing creative teams, foster cross-functional collaboration across marketing, product, and technology, and translate business goals into impactful design solutions. I create design systems, visual identities, and multi-channel campaigns that drive engagement and growth.…I am a creative leader with 10+ years' experience shaping award-winning brand and digital design that inspires teams and connects global audiences. I am passionate about crafting cohesive, human-centered brand experiences that spark emotion and deliver measurable impact. I lead high-performing creative teams, foster cross-functional collaboration across marketing, product, and technology, and translate business goals into impactful design solutions. I create design systems, visual identities, and multi-channel campaigns that drive engagement and growth.

Amy Irwin

Brand Designer, Graphic Designer, Creative Director, +7

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I am a creative leader with 10+ years' experience shaping award-winning brand and digital design that inspires teams and connects global audiences. I am passionate about crafting cohesive, human-centered brand experiences that spark emotion and deliver measurable impact. I lead high-performing creative teams, foster cross-functional collaboration across marketing, product, and technology, and translate business goals into impactful design solutions. I create design systems, visual identities, and multi-channel campaigns that drive engagement and growth.…I am a creative leader with 10+ years' experience shaping award-winning brand and digital design that inspires teams and connects global audiences. I am passionate about crafting cohesive, human-centered brand experiences that spark emotion and deliver measurable impact. I lead high-performing creative teams, foster cross-functional collaboration across marketing, product, and technology, and translate business goals into impactful design solutions. I create design systems, visual identities, and multi-channel campaigns that drive engagement and growth.

Available to hire

I am a creative leader with 10+ years’ experience shaping award-winning brand and digital design that inspires teams and connects global audiences. I am passionate about crafting cohesive, human-centered brand experiences that spark emotion and deliver measurable impact.

I lead high-performing creative teams, foster cross-functional collaboration across marketing, product, and technology, and translate business goals into impactful design solutions. I create design systems, visual identities, and multi-channel campaigns that drive engagement and growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Designer at BS&T Digital Design Studio

May 1, 2023 - May 1, 2023

Contributed to multi-brand campaigns, maintaining brand consistency and high-quality design across digital and print. Collaborated with marketing, product, and regional teams to translate business goals into creative solutions.

Lead Designer for Contiki at BS&T Digital Design Studio

May 1, 2023 - November 11, 2025

Led creative direction and multi-channel campaigns for Contiki, ensuring brand consistency and audience engagement. Oversaw design systems and visual identities while mentoring a design team of 3. Collaborated cross-functionally with marketing, product, and regional teams to translate business goals into impactful design solutions.

Mid-weight Designer at BS&T Digital Design Studio

May 1, 2022 - May 1, 2022

Supported the delivery of multi-channel campaigns and asset creation; assisted in building web pages and brand assets.

Graphic Designer at The Travel Corporation

December 1, 2021 - December 1, 2021

Delivered multi-brand marketing assets for consumer and trade audiences; built web pages and brand assets; managed Costco UK site backend updates for smooth user experience.

Graphic Designer at Stray Dog

June 1, 2019 - June 1, 2019

Led brand development and marketing design, including signage systems; contributed to travel and hospitality sector projects.