Available to hire
Hi there, I’m Andrea Hizon, a results-driven CRM and Digital Marketing Specialist with 3 years of experience coordinating segmentation, campaign management, and content strategy. I excel at building, testing, and optimizing email journeys while keeping CRM data clean and actionable to drive retention and growth.
I thrive on collaborating with cross-functional teams to deliver on-brand messaging across email, web, and social channels. I love turning data into insights, refining processes, and creating engaging assets that help teams achieve measurable results.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Project Specialist & Email Marketer at My Digital Health Clinic
April 1, 2025 - November 5, 2025Plan copies, design assets from scratch, automate journey flows, QA, A/B testing on subject lines and CTAs; monitor KPIs in CRM; build audience segments and tags to personalize messaging; develop and manage email lifecycle campaigns (welcome, follow-ups, reminders) and coordinate with cross-functional stakeholders for approvals and on-brand messaging; assist with updating website content on WordPress; manage platforms including Ortto and Salesforce to integrate data and maintain CRM hygiene; moderate Facebook page to maintain customer retention.
Digital Marketing Specialist at Connected Communications
March 1, 2025 - March 1, 2025Launched Facebook Meta and Ads strategy on a limited budget, using top keywords by audience niche and demographics; produced monthly analytics reports via Looker Studio; analyzed and optimized campaigns in HubSpot (CTR, CPC, landing page performance); refined keywords, messaging, graphics, captions, and hashtags to boost visibility; assisted marketing manager with graphics and copy, updated the sales funnel website, and developed onboarding email campaigns using GoHighLevel from scratch.
Executive Marketing Assistant at AMG Business Performance
November 1, 2024 - November 1, 2024Optimized Zoho CRM by launching welcome and reminder emails, documenting processes, and populating the sales pipeline; collaborated with the CEO and marketing lead to gather copywriting and graphics inputs; updated website details for coaching events; managed CRM to send exclusive emails and segmented audiences with tags for personalization.
Communications Manager at IPhitech
July 1, 2024 - July 1, 2024Scheduled and delivered informative email flows and SMS campaigns for investors via MailChimp while monitoring performance metrics and KPIs; optimized MailChimp by segmenting audiences with tags and maintaining database hygiene; managed clients and IT projects by coordinating requirements across content, design, and product teams; planned a content calendar for email marketing and content creation and prepared email specifications for final review; coordinated with teams on audiences, timing, subject lines, and CTAs.
Education
Qualifications
Industry Experience
Software & Internet, Healthcare, Professional Services
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