Available to hire
I’m a results-driven marketing strategist with over 10 years of international experience across Australia, Europe, and LATAM. Specializing in social media strategy and content marketing, I aim to help brands grow through innovative and impactful marketing strategies. Beyond work, you’ll find me hiking coastal trails, practicing yoga, and discovering new cuisines.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Spanish; Castilian
Fluent
Catalan; Valencian
Fluent
Work Experience
Product and Marketing Manager at Offshore Talent
December 31, 2022 - July 12, 2025Led a marketing team of 6 to deliver campaigns that drove measurable growth. Created and implemented productized services including Content as a Service, Website as a Service, and Marketing HubSpot. Integrated new marketing services such as CRM solutions and content strategies, increasing client retention by 40%. Developed and executed comprehensive marketing strategies including website redesigns and LinkedIn content initiatives. Achievements include a 150% increase in client website traffic, a 25% revenue boost, and successfully launching two client podcasts to enhance brand awareness and authority.
Marketing and Digital Strategist (Freelancer) / Fractional CMO at The Musse Agency
January 1, 2019 - PresentDeveloped AI powered digital and social media strategies and management for businesses across Australia and Europe. Collaborated with international advertising agencies including Ogilvy Australia, Simple Digital, and DDB. Drove increased engagement, brand awareness, leads, and sales across various industries. Led a cross-functional team of six delivering website and social media content, SEO, SEM, website design, Meta Ads, and event planning. Achievements include significant increases in brand engagement, positioning, leads, and sales through SEO, SEM, Meta Ads, and content strategies.
Senior Account Executive of Audi Spain at DDB Spain
December 31, 2018 - July 12, 2025Supervised a digital team of 6 to execute high-profile campaigns including product launches and events. Managed budgets exceeding €3M and coordinated creative, production, and analytics teams. Presented and negotiated strategic project plans with senior clients. Achievements included a 90% increase in brand leads via social media with a 40% conversion rate to prospects and recognition as a top performing digital marketer by Audi's global board.
Social Media Strategist & Community Manager at Zoom Barcelona
December 31, 2015 - July 12, 2025Designed and implemented social media and CRM strategies aligned with business goals. Achievements included a 5% increase in e-commerce sales and a 20% reduction in negative sentiment for key clients.
Freelancer CMO at Fractional CMO for Europe and Australia
January 1, 2019 - PresentProvided fractional Chief Marketing Officer services, including mentoring and AI tools knowledge (taplio, captions, copy.ai, descript, adcreative.ai, otter.ai).
Marketing and Sales, Brand and Social Media Strategy Lead at The Musse Agency
January 1, 2019 - PresentDeveloped AI-powered digital and social media strategies and management for businesses in Australia and Europe, working with clients like European Climate Foundation and others. Collaborated with international advertising agencies such as Ogilvy Australia, Simple Digital, and DDB. Led a cross-functional team of six, delivering website and social media content, SEO, SEM, website design, Meta Ads, and event planning. Achieved increased engagement, brand awareness, leads, and sales.
Marketing Team Lead at Offshore Talent
December 31, 2022 - July 15, 2025Led a marketing team of six to deliver campaigns that drove measurable growth. Created and implemented productized services like Content as a Service, Website as a Service, and Marketing HubSpot. Integrated new marketing services, including CRM solutions and content strategies, generating a 40% increase in client retention. Developed and executed comprehensive marketing strategies including website redesigns and LinkedIn content campaigns. Achievements included a 150% increase in website traffic, a 25% revenue boost, and the successful launch of two podcasts enhancing brand awareness.
Senior Account Executive at DDB Spain (Audi Spain)
December 31, 2019 - July 15, 2025Supervised a digital team of six to execute high-profile campaigns including product launches and events. Managed budgets over €3M coordinating creative, production, and analytics teams. Presented and negotiated strategic project plans with senior clients. Delivered a 90% increase in brand leads via social media with 40% converting to prospects, recognized as a top-performing digital marketer by Audi's global board.
Social Media Strategist & Community Manager at Zoom Barcelona (Decathlon, EAE Business School)
December 31, 2017 - July 15, 2025Designed and implemented social media and CRM strategies aligned with business goals. Increased e-commerce sales by 5% and reduced negative sentiment by 20% for key clients.
Senior Account Executive of Audi Spain at DDB Spain
December 31, 2018 - July 15, 2025Supervised a digital team of 6 to execute high-profile campaigns, including product launches and events. Managed budgets exceeding €3M, coordinating creative, production, and analytics teams. Presented and negotiated strategic project plans with senior clients. Achieved a 90% increase in brand leads via social media, with 40% converting to prospects. Recognized as a top performing digital marketer by Audi’s global board.
Social Media Strategist & Community Manager at ZOOM Barcelona
January 1, 2017 - July 15, 2025Designed and implemented social media and CRM strategies aligned with business goals. Increased e-commerce sales by 5% and reduced negative sentiment by 20% for key clients.
Digital and Social Media Strategist and Manager at The Musse Agency
January 1, 2019 - PresentDeveloped AI-powered digital and social media strategies and management for clients in Australia and Europe. Collaborated with international advertising agencies such as Ogilvy Australia, Simple Digital, and DDB. Led a cross-functional team of six, delivering website and social media content, SEO, SEM, website design, Meta Ads, event planning, and other marketing milestones. Increased brand engagement, positioning, leads, and sales through effective SEO, SEM, Meta Ads, and content strategies.
Product and Marketing Manager at Offshore Talent Sydney, Australia
December 31, 2022 - July 15, 2025Led a marketing team of 6 to deliver campaigns driving measurable growth for clients. Created and implemented productized services including Content as a Service, Website as a Service, and Marketing HubSpot. Integrated new marketing services including CRM solutions and content strategies, resulting in a 40% increase in client retention. Developed and executed comprehensive marketing strategies, including website redesigns and LinkedIn content initiatives. Increased client website traffic by 150% through targeted campaigns and launched marketing services that contributed to a 25% revenue boost. Successfully launched two podcasts, enhancing client brand awareness and authority.
Product and Marketing Manager at Offshore Talent
December 31, 2022 - December 31, 2022Led a marketing team of 6 and created several productized services for the business, increasing client retention by 40% and client website traffic by 150% through targeted campaigns.
Strategic Marketing Partner at The Musse Agency
January 1, 2019 - November 10, 2025Founded and managed strategies to help wellness and tech brands grow through intentional marketing. Managed projects that increased brand engagement and sales.
Senior Account Executive at DDB Spain (Audi Spain)
December 31, 2018 - December 31, 2018Supervised a digital team and managed budgets exceeding €3M, delivering high-profile campaigns that significantly increased brand leads.
Social Media Strategist & Community Manager at Zoom Barcelona
December 31, 2016 - December 31, 2016Designed and implemented social media strategies that aligned with business goals, increasing e-commerce sales and reducing negative sentiment.
Education
Master's at Pompeu Fabra University, Barcelona
January 1, 2011 - December 31, 2011Bachelor's at Ramon Llull University, Barcelona
January 1, 2010 - December 31, 2014Master's at Pompeu Fabra University, Barcelona
January 1, 2010 - December 31, 2011Bachelor's at Ramon Llull University, Barcelona
January 1, 2013 - December 31, 2017Business Certificate III & IV at Australian Pacific College, Australia
January 1, 2020 - December 31, 2020Master's Degree at Pompeu Fabra University, Barcelona
January 1, 2011 - December 31, 2011Bachelor's Degree at Ramon Llull University, Barcelona
January 1, 2010 - December 31, 2010Business Certificate III & IV at Australian Pacific College, Australia
January 1, 2020 - December 31, 2020Master's in Strategic Planning & Creative Brand Management at Pompeu Fabra University, Barcelona
January 1, 2016 - January 1, 2018Bachelor's in Advertising & Public Relations at Ramon Llull University, Barcelona
January 1, 2012 - January 1, 2015Business Certificate III & IV at Australian Pacific College, Australia
January 1, 2020 - December 31, 2020Qualifications
Google Analytics Certification
January 1, 2018 - December 31, 2018CRM HubSpot Project Manager Certification
January 1, 2021 - December 31, 2021IELTS Academic Exam (Proficiency)
January 1, 2020 - December 31, 2020Google Analytics Certification
January 1, 2018 - December 31, 2018CRM HubSpot Project Manager Certification
January 1, 2023 - December 31, 2023IELTS Academic Exam (Proficiency)
January 1, 2020 - December 31, 2020Google Analytics Certification
January 1, 2018 - December 31, 2018CRM HubSpot Project Manager Certification
January 1, 2021 - December 31, 2021IELTS Academic Exam (Proficiency)
January 1, 2020 - December 31, 2020Google Analytics Certification
January 1, 2019 - November 10, 2025CRM HubSpot Project Manager Certification
January 1, 2020 - November 10, 2025IELTS Academic Exam (Proficiency)
January 1, 2020 - November 10, 2025Industry Experience
Professional Services, Software & Internet, Non-Profit Organization, Media & Entertainment, Travel & Hospitality, Consumer Goods, Retail, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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