Clinica Brand Facelifting
Aristeo Silva
Published
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The goal of this project was to revitalize the Clinica brand through a comprehensive facelift. The design approach modernized packaging and visual elements while preserving the brand’s trusted identity. Key updates included refreshed typography, a cleaner color palette, and improved layout structures to enhance readability and shelf impact. The facelift ensured stronger brand recognition and consistency across both print and digital applications.