I'm Laura Alvarez Aspra, a graphic designer and illustrator based in Florence, Italy. I specialize in branding, editorial design, web and app interfaces, and creative consultancy for companies and cultural institutions, delivering multi-channel communications for clients in Italy and abroad. With over 15 years of experience, I help clients translate ideas into visual identities and digital experiences—from logos and editorial graphics to exhibition spaces and online shops. I’m passionate about culture, education, and editorial illustration, and I enjoy collaborating with teams to craft engaging, user-friendly designs across media.…

Laura Alvarez Aspra

I'm Laura Alvarez Aspra, a graphic designer and illustrator based in Florence, Italy. I specialize in branding, editorial design, web and app interfaces, and creative consultancy for companies and cultural institutions, delivering multi-channel communications for clients in Italy and abroad. With over 15 years of experience, I help clients translate ideas into visual identities and digital experiences—from logos and editorial graphics to exhibition spaces and online shops. I’m passionate about culture, education, and editorial illustration, and I enjoy collaborating with teams to craft engaging, user-friendly designs across media.…

Available to hire

I’m Laura Alvarez Aspra, a graphic designer and illustrator based in Florence, Italy. I specialize in branding, editorial design, web and app interfaces, and creative consultancy for companies and cultural institutions, delivering multi-channel communications for clients in Italy and abroad.

With over 15 years of experience, I help clients translate ideas into visual identities and digital experiences—from logos and editorial graphics to exhibition spaces and online shops. I’m passionate about culture, education, and editorial illustration, and I enjoy collaborating with teams to craft engaging, user-friendly designs across media.

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Language

Spanish; Castilian
Fluent
Italian
Fluent
English
Intermediate

Work Experience

Design Consultant at Aspra Design
February 10, 2015 - Present
Manager and Graphic Consultant at Aspra Design
February 1, 2015 - November 12, 2025
Graphic design, web and app design, illustration, branding, advertising graphics, editorial graphics, and multi-channel corporate communications for clients in Italy and abroad.

Education

Bachelor of Fine Arts at Salamanca University
September 15, 1998 - June 30, 2002
Degree in Fine Arts (Illustration & Graphics) at University of Salamanca
October 1, 1997 - September 1, 2001
Master in Graphics for Companies at European Institute of Design (Madrid)
November 1, 2002 - July 1, 2003
Web Design Course at Academia Multinformatica Principado de Oviedo
October 1, 2003 - June 1, 2004
Cultural Consultant and Methodology of Cultural Projects at Higher Institute of Art - Madrid
February 1, 2007 - July 1, 2007
Organization and design of Cultural Events at European Institute of Design (IED) Florence
February 1, 2007 - July 1, 2007
Course of Organisations and Planning of Cultural Events at European Institute of Design (IED) Florence
February 1, 2010 - July 1, 2010
Transform an idea into a self-employment project at NOVOLAB - Vivaio Imprese (Florence)
January 1, 2012 - December 31, 2012
Digital Marketing Online Course at BENOWU
January 1, 2019 - December 31, 2019
Infant Illustration Online Course at DOMESTIKA
January 1, 2020 - December 31, 2020
Online course in Creation and marketing of vector patterns at DOMESTIKA
January 1, 2021 - December 31, 2021
Online course in design and composition of textile patterns at DOMESTIKA
January 1, 2022 - December 31, 2022

Qualifications

Degree in Fine Arts (Illustration & Graphics)
October 1, 1997 - September 1, 2001
Master in Graphics for Companies
November 1, 2002 - July 1, 2003
Web Design Course
October 1, 2003 - June 1, 2004
Cultural Consultant and Methodology of Cultural Projects
February 1, 2007 - July 1, 2007
Organization and design of Cultural Events
February 1, 2007 - July 1, 2007
Organisations and Planning of Cultural Events
February 1, 2010 - July 1, 2010
Transform an idea into a self-employment project
January 1, 2012 - December 31, 2012
Digital Marketing Online Course
January 1, 2019 - December 31, 2019
Infant Illustration Online Course
January 1, 2020 - December 31, 2020
Online course in Creation and marketing of vector patterns
January 1, 2021 - December 31, 2021
Online course in design and composition of textile patterns
January 1, 2022 - December 31, 2022

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet, Other