• My professional path has been developed under three different marketing, technology, and digital advertising agencies: B2C (final consumer) approach, B2B (enterprise) scheme, and my personal branch on digital strategy and brand positioning coaching for SMEs. • I am currently developing as a Head of Digital Paid Campaigns for LATAM at Fortinet, the leading cybersecurity company for Latin America and the Caribbean, cooking all kinds of MarTech digital efforts from a branding, conversion, automation, and innovation perspective. • I'm also an associate professor at IAB Mexico (Social Media at ITESM) and module co-coordinator at ISDI (Master Internet Business - Digital Business).…• My professional path has been developed under three different marketing, technology, and digital advertising agencies: B2C (final consumer) approach, B2B (enterprise) scheme, and my personal branch on digital strategy and brand positioning coaching for SMEs. • I am currently developing as a Head of Digital Paid Campaigns for LATAM at Fortinet, the leading cybersecurity company for Latin America and the Caribbean, cooking all kinds of MarTech digital efforts from a branding, conversion, automation, and innovation perspective. • I'm also an associate professor at IAB Mexico (Social Media at ITESM) and module co-coordinator at ISDI (Master Internet Business - Digital Business).WWWW…