I am a dynamic communications professional who excels at crafting compelling narratives and strategies that amplify brand presence and drive engagement. I specialize in creating B2B and DTC content across print, web, social media, and video to tell powerful stories that resonate with diverse audiences. I stay on top of trends, enjoy collaborating with influencers, photographers, and videographers, and turn feedback into campaigns that deliver measurable results.

Bennett Wineka

I am a dynamic communications professional who excels at crafting compelling narratives and strategies that amplify brand presence and drive engagement. I specialize in creating B2B and DTC content across print, web, social media, and video to tell powerful stories that resonate with diverse audiences. I stay on top of trends, enjoy collaborating with influencers, photographers, and videographers, and turn feedback into campaigns that deliver measurable results.

Available to hire

I am a dynamic communications professional who excels at crafting compelling narratives and strategies that amplify brand presence and drive engagement. I specialize in creating B2B and DTC content across print, web, social media, and video to tell powerful stories that resonate with diverse audiences. I stay on top of trends, enjoy collaborating with influencers, photographers, and videographers, and turn feedback into campaigns that deliver measurable results.

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Language

English
Fluent

Work Experience

Marketing Content Manager at Prodigy Disc
March 1, 2023 - June 1, 2024
Work as part of an international team to drive the creation and publishing of B2B and DTC content across print, web, social media, and broadcast video channels for a disc golf manufacturer. Strategize and execute email marketing and SMS campaigns to drive sales and increase positive brand awareness. Manage social media accounts and produce content independently and in collaboration with influencers, photographers, and videographers. Copywriting for advertising, blogs, and website content to drive conversion and organic traffic, as well as public relations and community management.
Corporate Communications Specialist at Porsche Cars North America
October 1, 2019 - March 1, 2023
Manage U.S. Porsche Newsroom for direct-to-consumer corporate and product communications. Assist with the overall planning, organization, and implementation of national and regional media outreach focused on business and tech media. Oversee Porsche Classic media strategy for North America. Compose and edit public and internal communications including press releases, speeches, fact sheets, media strategies, effective emails, and more.
Digital Content Manager at Oglethorpe University
April 1, 2017 - October 1, 2019
Manage WordPress multisite network of more than 50 university properties. Create and distribute branded editorial and video content. Oversee social media strategy and produce posts for all platforms. Collaborate with agency partners on development projects.
Local Broadcast Manager at Inform
July 1, 2013 - March 1, 2017
Serve as first point of contact for day-to-day product usage and support for broadcast partners. Plan editorial calendar and storyboard in-house video production. Oversee ingestion of 5,000+ videos daily from over 500 content providers. Use editorial knowledge to aid in video distribution to over 1,000 unique publishing partners. Track content performance for quality assurance and to meet fiscal goals.
Managing Editor at Ultiworld Disc Golf
April 1, 2018 - December 1, 2021
Coordinate team of freelancers to produce daily news stories and features. Editorial planning and assigning deadlines for contributors. Create engaging website and social content. Onsite reporting from tournaments.

Education

Bachelor of Arts at UNC at Chapel Hill
January 11, 2030 - May 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Consumer Goods