I'm Beatriz Prada, a Brazilian Art Director and Creative Designer based in Spain, with 8 years of experience in the advertising industry. I specialize in branding projects, advertising campaigns, and visual identity, delivering strategic and impactful visual solutions.\n\nI've led creative teams, worked on campaign visuals, motion design, illustration, branding, 2D animation, event identity, and contributed to global campaigns across Mexico, Spain, Italy, France, and the USA.

Beatriz Prada

I'm Beatriz Prada, a Brazilian Art Director and Creative Designer based in Spain, with 8 years of experience in the advertising industry. I specialize in branding projects, advertising campaigns, and visual identity, delivering strategic and impactful visual solutions.\n\nI've led creative teams, worked on campaign visuals, motion design, illustration, branding, 2D animation, event identity, and contributed to global campaigns across Mexico, Spain, Italy, France, and the USA.

Available to hire

I’m Beatriz Prada, a Brazilian Art Director and Creative Designer based in Spain, with 8 years of experience in the advertising industry. I specialize in branding projects, advertising campaigns, and visual identity, delivering strategic and impactful visual solutions.\n\nI’ve led creative teams, worked on campaign visuals, motion design, illustration, branding, 2D animation, event identity, and contributed to global campaigns across Mexico, Spain, Italy, France, and the USA.

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Language

Portuguese
Fluent
Spanish; Castilian
Fluent
English
Fluent

Work Experience

SR. ART CREATIVE DESIGNER at PIPA STUDIOS
January 1, 2022 - Present
Creating creative concepts, mockups, and storyboards for acquisition and retention campaigns. Developing creative assets for ASO (App Store Optimization). Coordinating front-end development and QA during the production of UI and UX for each game, aiming to improve the user journey. Art direction for seasonal campaigns with the Growth team, working with different types of creative assets on a global scale, establishing presence in Mexico, Spain, Italy, France, and the USA.
PL. ART CREATIVE DESIGNER at CELCOIN
December 31, 2022 - July 16, 2025
Production and updating in the UI and UX field for fintech companies focused on Open Finance. Developing campaigns, video editing, motion graphics, creating presentations, and producing static artwork. Creating email marketing, image editing, and illustration development.
PL. ART CREATIVE DESIGNER at ZAZ PRODUÇÕES
December 31, 2021 - July 16, 2025
Creation of event visual identity, development of scenic projects for major brands such as Jovem Pan, Samsung, Certisign, iFood, among others. Art direction in social media, audiovisual, and scenography sectors. Creation of projects in augmented reality. Development of artwork for company's social media platforms, website design, and promotional materials.
ART ASSISTANT at EKKO | GENERAL PRIME MEAT
December 31, 2020 - July 16, 2025
Creation and updating of layouts, UI and UX, video editing, motion graphics, image editing, logo design, packaging design, creation of marketing campaigns, and 3D projects for stands. Development and execution of visual projects for print media and digital platforms. Creation of visual identity for the General Prime Meat restaurant chain.
Senior Art Creative Designer at PIPA STUDIOS
January 1, 2022 - Present
Creation and updating of layouts, UI and UX, video editing, motion graphics, image editing, logo design, packaging design, creation of marketing campaigns, and 3D projects for stands. Development and execution of visual projects for print media and digital platforms. Created visual identity for the General Prime Meat restaurant chain.
Pl. Art Creative Designer at CELCOIN
January 1, 2022 - September 17, 2025
Creating creative concepts, mockups, and storyboards for acquisition and retention campaigns. Developing creative assets for ASO (App Store Optimization). Coordinating front-end development and QA during production of UI/UX for each game, aiming to improve user journey. Art direction for seasonal campaigns with Growth team, working with different types of creative assets on a global scale (Mexico, Spain, Italy, France, USA).
Art Assistant at EKKO | GENERAL PRIME MEAT
January 1, 2020 - September 17, 2025
Creation of event visual identity, development of scenic projects for major brands such as Jovem Pan, Samsung, Certisign, iFood, among others. Art direction in social media, audiovisual, and scenography sectors. Creation of projects in augmented reality. Development of artwork for company's social media platforms, website design, and promotional materials.
Pl. Art Creative Designer at ZAZ PRODUÇÕES
January 1, 2021 - September 17, 2025
Experience delivering creative assets for various campaigns; contributed to campaign visuals and asset production as a PL. ART CREATIVE DESIGNER.

Education

Bachelor's Degree at CENTRO UNIVERSITÁRIO BELAS ARTES
January 1, 2017 - December 31, 2019
Bachelor's Degree at Centro Universitário Belas Artes
January 1, 2017 - December 31, 2019
Administration Technician at Pollux
January 1, 2014 - December 31, 2016
Bachelor's Degree in Graphic Design at Centro Universitário Belas Artes
January 1, 2017 - January 1, 2019
Master's in Art Direction in Communication at LABASAD
January 1, 2023 - January 1, 2024
Brother at Home Integral Creativity - International Specialization Course at Escola de Creatividad Brother At Home
January 1, 2021 - January 1, 2021
Administration Technician at Pollux
January 1, 2014 - January 1, 2016
CREHANA DOMESTIKA: Art Direction and 2D Animation at CREHANA DOMESTIKA
January 1, 2020 - January 1, 2022

Qualifications

ART DIRECTION, LOGO DESIGN, AND 2D ANIMATION
January 1, 2020 - December 31, 2022
INTEGRAL CREATIVITY
January 1, 2021 - December 31, 2021
Art Direction, Logo Design, and 2D Animation
January 1, 2020 - December 31, 2022
Integral Creativity
January 1, 2021 - December 31, 2021
Gold award - Brother At Home Integral Creativity
January 1, 2021 - September 17, 2025

Industry Experience

Financial Services, Gaming, Media & Entertainment, Retail, Software & Internet, Professional Services, Travel & Hospitality, Other