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I'm a freelance graphic designer currently developing brand identities and visual assets across digital and print platforms. I collaborate with marketing and production teams to align strategy with execution, creating social media assets, campaign visuals, product launches, and email marketing materials. I translate brand strategy into strong, scalable logos and cohesive identity systems across touchpoints, developing concepts and brand guidelines from initial exploration to final delivery, with vector assets and comprehensive branding guidelines.…I'm a freelance graphic designer currently developing brand identities and visual assets across digital and print platforms. I collaborate with marketing and production teams to align strategy with execution, creating social media assets, campaign visuals, product launches, and email marketing materials. I translate brand strategy into strong, scalable logos and cohesive identity systems across touchpoints, developing concepts and brand guidelines from initial exploration to final delivery, with vector assets and comprehensive branding guidelines.

Bianca Novaro

Graphic Designer, Brand Designer, Illustrator, +4

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I'm a freelance graphic designer currently developing brand identities and visual assets across digital and print platforms. I collaborate with marketing and production teams to align strategy with execution, creating social media assets, campaign visuals, product launches, and email marketing materials. I translate brand strategy into strong, scalable logos and cohesive identity systems across touchpoints, developing concepts and brand guidelines from initial exploration to final delivery, with vector assets and comprehensive branding guidelines.…I'm a freelance graphic designer currently developing brand identities and visual assets across digital and print platforms. I collaborate with marketing and production teams to align strategy with execution, creating social media assets, campaign visuals, product launches, and email marketing materials. I translate brand strategy into strong, scalable logos and cohesive identity systems across touchpoints, developing concepts and brand guidelines from initial exploration to final delivery, with vector assets and comprehensive branding guidelines.

Available to hire

I’m a freelance graphic designer currently developing brand identities and visual assets across digital and print platforms. I collaborate with marketing and production teams to align strategy with execution, creating social media assets, campaign visuals, product launches, and email marketing materials.

I translate brand strategy into strong, scalable logos and cohesive identity systems across touchpoints, developing concepts and brand guidelines from initial exploration to final delivery, with vector assets and comprehensive branding guidelines.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Fluent

Work Experience

E-commerce & Communication Manager

August 1, 2025 - Present

Maintained consistent brand identity across digital touchpoints and communication channels. Managed social media management. Content and supported the development of marketing campaigns. Oversaw Tienda Nube store operations, including product uploads, UX updates and ongoing website maintenance.

Graphic Designer & Brand Developer at RETOFISH

January 1, 2021 - May 1, 2025

Developed design concepts aligned with brand identity, trends and seasonal guidelines. Designed prints, illustrations, graphic assets and production-ready artwork. Coordinated the creative process and visual identity for each collection.

Freelance Graphic Designer at Remote / Freelance

January 1, 2020 - Present

Developed complete brand identities for entrepreneurs and small businesses, including logos, visual systems, color palettes and typography guidelines. Created social media content, templates and visual strategies aligned with each brand’s tone and objectives.

Freelance Graphic Designer

March 1, 2022 - December 31, 2024

Developed brand identities and visual assets across digital and print platforms, including social media content, email marketing, illustrations, and branded communication materials.

Freelance Graphic Designer at Self-employed

February 1, 2025 - Present

Currently freelancing, developing brand identities and visual assets across digital and print platforms, including social media content, email marketing, illustrations, and branded communication materials. Collaborate with marketing and production teams to align strategy with execution; create social media assets, campaign visuals, product launches, and email marketing materials.

E-commerce & Communication Manager at Retro Fish

March 1, 2022 - December 1, 2024

Managed e-commerce and communications; brand development; designed and produced visuals to support campaigns, product launches, and packaging; collaborated with marketing and production teams to align branding and execution; created digital assets for social media and marketing channels.

Graphic Designer & Brand Developer at Retro Fish

March 1, 2022 - December 1, 2024

Developed brand identities and visual assets, ensuring cohesive identity across digital and print channels; contributed to campaign visuals, packaging, and product launches; collaborated with teams to maintain brand consistency.

Education

Bachelor’s Degree in Graphic Design at Universidad de Buenos Aires – FADU - University of Architecture, Design and Urbanism

January 1, 2019 - January 1, 2023

Secondary Education (Bilingual) at Southern Cross School

January 1, 2006 - January 1, 2018

Bachelor’s Degree in Graphic Design at Universidad de Buenos Aires (FAU/FADEU)

January 1, 2019 - January 1, 2023

High School Diploma (Southern Cross School) bilingual at Southern Cross School

January 1, 2006 - January 1, 2018

Advanced Graphic Design in Branding at IED - Instituto Europeo di Design

January 1, 2025 - January 1, 2025

Adobe Illustrator: Advanced Techniques at Domestika

January 1, 2022 - January 1, 2022

IGCSE English Certification at Cambridge International

January 1, 2018 - January 1, 2018

Certification – Universidad de Buenos Aires, FADU (Arquitectura, Diseño y Urbanismo) at Universidad de Buenos Aires, Facultad de Arquitectura, Diseño y Urbanismo

January 1, 2019 - January 1, 2023

Southern Cross School at Southern Cross School

January 1, 2006 - January 1, 2018