Whether you’re developing an indie game, producing a short film, or creating a digital ad, professional sound design can take your project from “good” to “unforgettable.” The truth is: sound designer hourly rates vary depending on the type of project, experience level, technical complexity, and licensing requirements. But what are sound designer hourly rates, and how much should you budget when hiring a freelance sound designer?
This guide breaks down average sound designer costs across games, film, and commercial projects so you can plan realistically and hire with confidence.
Sound Designer Rates for Games: Indie vs. AAA Projects
Average Hourly Rate:
- Indie game / mobile game: $25–$60/hour
- Mid-tier or AA games: $50–$100/hour
- AAA game studios / specialized SFX experts: $100–$150+/hour
What affects the rate:
- Integration with engines (Unity, Unreal, FMOD, Wwise)
- Interactive sound systems (footsteps, UI, environment)
- Volume of assets needed (hundreds of SFX vs. a few)
- Deliverables (individual WAVs, layered stems, adaptive loops)
Pro Tip:
For smaller indie titles, many sound designers offer per-asset packages or fixed fees for things like full sound libraries, character kits, or environment loops. Always ask. If your project uses Unity or Unreal, confirm your sound designer has integration experience, it saves you hours later.
Sound Designer Rates for Film and Video: What to Expect
Average Hourly Rate:
- Short indie films or YouTube videos: $30–$75/hour
- Documentaries / branded content: $50–$100/hour
- Narrative features / commercial broadcast: $75–$150+/hour
What affects the rate:
- Length of film (e.g., 3-minute short vs. 90-minute feature)
- Level of post-production needed (dialogue cleanup, foley, surround mixing)
- Delivery format (stereo, 5.1 surround, theatre-ready mixes)
- Speed (tight deadlines usually = higher rates)
Pro Tip:
Ask if your designer includes dialogue cleanup and foley, two of the biggest hidden costs in post-production. Many sound designers offer flat project fees based on the film’s runtime. For example:
- Short film (10 mins): $500–$1,500
- Full feature: $2,000–$10,000+, depending on complexity
Sound Designer Rates for Commercials and Advertising
Average Hourly Rate:
- Social media ads/promos: $40–$80/hour
- Corporate videos/explainer content: $60–$100/hour
- High-end branded campaigns / national ads: $100–$200+/hour
What affects the rate:
- Licensing rights (local vs. global use)
- Revisions and versions for different platforms
- Custom sound design vs. editing stock audio
- Speed and deadline pressure
Pro Tip:
For commercials, sound designers often include a licensing fee if you’re broadcasting widely. Be clear about usage rights from the start. A $100/hr ad project can quickly double if global licensing isn’t discussed upfront.
Here’s an overview of sound designer hourly rates,
Project Type | Typical Hourly Rate | Notes for Clients |
|---|---|---|
Indie/Mobile Games | $25–$60/hr | Packages or per-asset pricing available |
AAA Game Studios | $100–$150+/hr | Requires integration & advanced SFX |
Short Films / YouTube | $30–$75/hr | Often flat project fees for small films |
Feature Films | $75–$150+/hr | Costs rise with length & surround mixing |
Social Media Ads | $40–$80/hr | Licensing may apply for wide distribution |
National Campaigns | $100–$200+/hr | Usage rights + multiple versions needed |
Other Factors That Affect Sound Designer Pricing
1. Experience Level
- Entry-level (0–2 years): $20–$40/hr
- Mid-level (3–5 years): $40–$80/hr
- Senior / Specialized (5+ years): $80–$150+/hr
2. Location
- Designers in North America, the UK, and Western Europe typically charge more than those in Eastern Europe, Asia, or South America—though talent exists everywhere.
3. Deliverables & Workflow
- Do you need individual WAV files or a fully mixed soundtrack?
- Will the designer be integrating the sound into a game engine or video timeline?
- Is voiceover editing or mastering part of the job?
4. Rights & Licensing
Always clarify:
- Will you own the sounds fully?
- Can you reuse them across projects?
- Are any third-party SFX libraries being used?
These questions directly affect cost.
Flat Rate vs. Hourly: Which Is Better for Your Project?
Hourly Rates Work Best When:
- You have a flexible scope or ongoing work
- You want to pay based on actual time invested
- You need short-term help (e.g., 5–10 hours)
Flat Rates Work Best When:
- You have a clearly defined scope (e.g., “3 levels of a game,” or “60-second ad”)
- You want upfront cost certainty
- You’re working on a fixed budget or tight timeline
Pro Tip:
Many freelance sound designers will provide both: a flat quote based on estimated hours, with the option to add hourly overages if needed.
Final Thoughts
Sound design is more than a finishing touch, it’s a core layer of the user experience. Whether it’s a click sound, a jump scare, or a brand sting, it shapes how your content feels.
You don’t need Hollywood budgets to achieve professional sound design, but you do need to budget fairly and choose the right freelancer for your project. Whether you’re producing a game, film, or commercial, the right sound designer can transform your content.
Need Help Hiring?
Check out our blog on:
👉 Best Websites to Find a Freelance Sound Designer
👉 Sound Designer Job Description Template




