Director and producer with 16+ years leading live-action production, from independent commercial work for clients including Guinness, Peroni, Invisalign, RTÉ and Pfizer, to six years as in-house video lead at Paddy Power, where he built the brand's YouTube and social video strategy from the ground up and drove it to millions of organic views. Also works as a Visual Effects Supervisor and Previsualisation Artist on feature and episodic productions for Netflix, Warner Bros., BBC, Disney and Hallmark. Since 2023, has applied that production leadership to building an end-to-end AI content pipeline: generative visual workflows (ComfyUI, LTX, ControlNet), voice and audio (ElevenLabs v3), and a serialised, platform-native documentary series released on YouTube Shorts. Comfortable across the full process, from cinematic visual direction and previsualisation through to shipping consistently on a social release cadence, and leading teams to do the same.

Brian Rossney

Director and producer with 16+ years leading live-action production, from independent commercial work for clients including Guinness, Peroni, Invisalign, RTÉ and Pfizer, to six years as in-house video lead at Paddy Power, where he built the brand's YouTube and social video strategy from the ground up and drove it to millions of organic views. Also works as a Visual Effects Supervisor and Previsualisation Artist on feature and episodic productions for Netflix, Warner Bros., BBC, Disney and Hallmark. Since 2023, has applied that production leadership to building an end-to-end AI content pipeline: generative visual workflows (ComfyUI, LTX, ControlNet), voice and audio (ElevenLabs v3), and a serialised, platform-native documentary series released on YouTube Shorts. Comfortable across the full process, from cinematic visual direction and previsualisation through to shipping consistently on a social release cadence, and leading teams to do the same.

Available to hire

Director and producer with 16+ years leading live-action production, from independent commercial work for clients including Guinness, Peroni, Invisalign, RTÉ and Pfizer, to six years as in-house video lead at Paddy Power, where he built the brand’s YouTube and social video strategy from the ground up and drove it to millions of organic views. Also works as a Visual Effects Supervisor and Previsualisation Artist on feature and episodic productions for Netflix, Warner Bros., BBC, Disney and Hallmark.

Since 2023, has applied that production leadership to building an end-to-end AI content pipeline: generative visual workflows (ComfyUI, LTX, ControlNet), voice and audio (ElevenLabs v3), and a serialised, platform-native documentary series released on YouTube Shorts. Comfortable across the full process, from cinematic visual direction and previsualisation through to shipping consistently on a social release cadence, and leading teams to do the same.

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Language

English
Fluent

Work Experience

Previz Artist at Warner Bros. (Hivemind)
July 1, 2026 - Present
Unreal Engine previsualisation for a Warner Bros. feature production.
Previz Artist at Warner Bros.
July 1, 2026 - Present
Unreal Engine previsualisation for a Warner Bros. feature production, supporting production planning and shot development through game-engine-based previs.
Previz Artist at Netflix (Wednesday Season 3)
February 1, 2026 - May 31, 2026
Unreal Engine previsualisation for Season 3 of the Netflix series.
Previz Artist at Netflix
February 1, 2026 - May 1, 2026
Unreal Engine previsualisation for Season 3 of the Netflix series 'Wednesday', contributing to visual planning and production readiness.
Creative Director at Red Spider Studios
September 1, 2023 - February 1, 2026
Led the studio’s shift to AI-powered content workflows: built local ComfyUI + LTX-2.3 generation pipelines and directed an original AI-generated documentary series for YouTube Shorts. Directed audio/voice pipeline migration to ElevenLabs v3 and managed end-to-end content operations from script through publish, applying Unreal Engine and AI tooling to create scalable repeatable processes.
Advanced Video Production Lecturer (part-time) at Dublin City University
February 1, 2020 - April 1, 2021
Rewrote the curriculum with a stronger focus on current industry practice and modern video production workflows.
Designer (part-time) at RTÉ
January 1, 2019 - October 1, 2021
Created motion graphics, edited video, and delivered VFX for RTÉ News, Prime Time, and promotional content.
Designer at RTÉ (part-time)
January 1, 2019 - October 1, 2021
Created motion graphics, edited video and supported VFX for RTÉ News, Prime Time and related promotional content.
Lead Video Producer & Director (in-house) at Paddy Power — Marketing Department
January 1, 2010 - December 31, 2016
Owned social media strategy, editorial planning and content governance for Paddy Power’s YouTube channel and social video output, later hired into creative leadership for brand content strategy. Directed and produced talent-led social and video campaigns in partnership with marketing stakeholders, earning millions of organic views and growing the channel from ~60K to 60M+ views.
Lead Video Producer & Director (in-house) at Paddy Power, Marketing Department
January 1, 2010 - January 1, 2016
Owned social media strategy, editorial planning and content governance for Paddy Power’s YouTube channel and social video output. Directed and produced talent-led social and video campaigns in cross-functional partnership with marketing stakeholders, helping generate millions of organic views on original content.
Owner / Film & Commercials Director at Red Spider Studios (self-employed)
November 1, 2009 - September 1, 2023
Founded and ran an independent production company, writing, directing, producing and editing commercial content for clients including Peroni and RTÉ. Served as Visual Effects Supervisor and Previsualisation Artist on feature and episodic productions for major studios/streamers, including Netflix, BBC, Disney and Hallmark.

Education

MA, Creative Production & Screen Finance at Dún Laoghaire Institute of Art, Design and Technology
January 1, 2017 - January 1, 2018
MA, Creative Production & Screen Finance (1st Class Honours) at Dún Laoghaire Institute of Art, Design and Technology
January 1, 2017 - January 1, 2018
MA, Creative Production & Screen Finance (1st Class Honours) at Dún Laoghaire Institute of Art, Design and Technology
January 1, 2017 - January 1, 2018
MA, Creative Production & Screen Finance (1st Class Honours) at Dún Laoghaire Institute of Art, Design and Technology
January 1, 2017 - January 1, 2018

Qualifications

Book Author (Packt Publishing): Reimagining Characters with Unreal Engine MetaHuman Creator (2nd Edition, July 2026)
July 1, 2026 - August 5, 2026

Industry Experience

Media & Entertainment, Education, Professional Services
    The Lady on the Hill

    The Lady on the Hill was financed by Wexford Film Council, Produced by Edwina Forkin of Zanzibar Films and directed by Brian Rossney. Shot with Arri Master Anamorphic lenses on Arri LF cameras by Ciaran Kavanagh.

    Jiu-Jitsu

    I was VFX Coordinator on this show but I also had to role up my sleeves and do a lot of roto. With over 500 shots for just a small team, this was a very memoral project.

    Every six years, an ancient order of expert Jiu Jitsu fighters faces a vicious race of alien invaders in a battle for Earth. For thousands of years, the fighters that protect Earth have won… until now.

    Featuring: Alain Moussi, Frank Grillo, Rick Yune, Marie Avgeropoulos, JuJu Chan, Tony Jaa, Nicolas Cage

    Various work while working in Design & Marketing Departments of Paddy Power

    I was head of video for the entertainment company, Paddy Power and produced a substantial amount of content that required me to design and commision a large greenscreen sound stage at their Head Quarters. Saving the company over €2M in production costs while also growing the Youtube channel from a measily 250k views to 6M in just my first 2 years.

    In the Valley of the Moon

    A short film set in WW1 where to soldiers on opposing side meet in the middle of a fog while. An unlikely friendship occurs.


    Multi award winning short film that played at festivals worldwide.

    OURS - Trailer

    Ours is a multi format IP ranging from Comic, Game, Novel and a web series.
    With funding from Screen Ireland and Animation Ireland I put together a trailer for the game.
    The trailer features a mix of Unreal Engine and Blender work along with early AI using Runway.

    Imogen's War Machine

    A WW2 historical educational series utilizing AI to place the host directly into historical episodes.
    The pipeline uses quite a lot of tools from AI tech stacks ranging from Nano Banana and Seedance 2.0 to LTX Director. The show is post-produced with more traditional tools such as DaVinci Resolve for editing, grading and sound mixing. Gaining most views on Instagram as reels, later episodes are beind produced in landscape format of Youtube. This is a growing channel.