Miscellaneous Branding Projects
- Art Director
- Brand Designer
- Brand Strategist
- +3
Bronwyn Rogers
- Perth, Australia
- 21 projects
I blend my passion for conceptual design, advertising, digital design, photography, motion, copywriting and typography into memorable pieces that connect and resonate.
About
I blend my passion for conceptual design, advertising, digital design, photography, motion, copywriting and typography into memorable pieces that connect and resonate. My approach is collaborative and hands-on, delivering thoughtful brand identities, publications and digital experiences.
I’ve worked with businesses, government, arts organisations and schools to craft identities, campaigns and exhibitions, always aiming for work that elevates business outcomes and culture.
- Joined November 2025
Skills· 26
Languages
- EnglishFluent
Industry experience
- Education
- Media & Entertainment
- Non-Profit Organization
- Other
- Professional Services
- Software & Internet
- Retail
Projects · 21
Wesfarmers Arts and Art Gallery of Western Australia The Luminous World Exhibition brings together over 50 artists’ contemporary paintings and photographs from the Wesfarmers Collection of Australian Art in a conversation about light or the absence of. The client’s brief was 'to be simple and radiant’. A branding concept built out of stars was chosen as it best represented light and dark together. There were also many references to celestial bodies and the heavens within the works. The challenge was to represent the ephemeral quality of light across all the branding and to bring the exhibition together as coherent whole, complimenting the artworks without overpowering them. Along with the core branding, diagonal lines were used to representing light beams which then morph into geometric star patterns. In the catalogue these star patterns were printed in a clear varnish, only revealing themselves on certain angles when catching the light. Metallic inks, varnishes, gilt edging and reflective vinyls were used throughout the exhibition and marketing materials, to literally reflect light. Online invites and advertising were created with stars that gently faded in and out, sparklingly as they would in the night sky. Backlit light boxes were used for the roadside advertising, acting as shining beacons along dimly lit highways. AWARDS COMMUNICATION ARTS (USA) • Catalogue – Award of Excellence FPO: FOR PRINT ONLY AWARDS by UNDERCONSIDERATION (USA) • Mix – Winner (Catalogue) DESKTOP MAGAZINE CREATE AWARDS (AUS) • Branding — Finalist MUSEUMS AUSTRALIA DESIGN AWARDS MAPDA] (AUS) • Exhibition Branding – Winner “Elegant and wonderous visual identity. World-class branding.” • Exhibition Catalogue (Major) – Highly Commended “Indulgent production with subtle colouring and great use of foils and metallics.” • Exhibition Poster – Highly Commended “Minimal use of colour and strong typography gives a good idea of content” • Exhibition Invite – Finalist • Exhibition Animation – Finalist
- Art Director
- Artworker
- Creative Director
- +2
The ‘Making the Impossible Possible’ campaign celebrates the partnership that makes great Australian creative works possible. A series of ‘impossible’ portraits of prominent Australians in the arts were commissioned to celebrate each of the Wesfarmers Arts partnerships including: Teddy Tahu Rhodes (WA Opera), Carl Vine (Musica Viva), John Bell (Bell Shakespeare), Peter Evans (Bell Shakespeare), Satu Vänskä (ACO), Kylie Liang (WASO) and Sarah Hepburn (WA Ballet) with more to come. The campaign is spread over posters, cast sheets and program ads.
- Art Director
- Artworker
- Creative Director
- +3
- Art Director
- Brand Designer
- Creative Director
- +4
Our studio concepted and re-designed a new website for Bunbury Cathedral Grammar School focusing on increased usability and integrating new technology including updated mobile integration and improved user experience. How else could we represent a school that’s bursting with activity other than with an animated home page! … A child blowing bubbles, a school boarder sleeping with animated clouds wafting gently above their head, a child cupping a feather that’s bristling in the wind, a teen flipping through a book… all running simultaneously as you arrive at the home page. Cutting edge ‘Cinemagraphs’ (or selectively animated photographs) were created of students in the surrounding bushland, each image representing a website section click-through. These scenes were shot and ‘selected’ areas were manually animated (this was created before the now ubiquitous animation creation apps). The images were all shot within the schools grounds, showcasing Bunbury Cathedral Grammar School’s sense of place and strong point of difference between themselves and other schools targeting the schools website brief to showcase their unique environment. The clean design, seamlessly integrated an abundance of useful information for prospective parents and with carefully art directed photography that revealed the caring atmosphere that surrounds this unique community. Relevant news stories would pop-up on each page keeping the website ever fresh. It was a website that grew with the school as they created and added, more and more content. branding graphicdesigner webdesigner designer photo
- Animator
- Brand Designer
- Graphic Designer
- +3
The Grammarian is the biannual magazine from Bunbury Cathedral Grammar School showing all the amazing activities that go in and around the School. On each different issue a Grammarian “G” or Bonifacion “B” is included on the cover. graphicdesigner designer magazine publicationdesign coverdesign
- Art Director
- Artworker
- Creative Director
- +5
The client wanted a boutique brand for their new dental clinic that would evoke a sense of old-fashioned personalised service whilst also alluding to the use of the most modern equipment and techniques. The logomark also needed to be applied to subsequent practices that opened in the future. The first ‘Dental Quarters’ practice was to be located in a newly renovated 1920’s cinema with original features being retained and used as inspiration for the contemporary fit out.
- Art Director
- Brand Designer
- Brand Strategist
- +3
A campaign revolving around a 2.5 metre WASO logo (that we discovered would float!) and musicians from the orchestra shot in and around Perth by local photographer, Matt Galligan. While the magnitude of the musical program is given its due promotion, it is the WASO musicians that take centre stage. The campaign saw location shoots at the Beach, Rob’s Jetty, the Perth hills, the Old Swan Brewery, King Street, Perth Concert Hall, Northbridge and a number of locations in Kings Park. Photography: Matt Galligan
- Art Director
- Creative Director
- Director of Photography
- +2
Bunbury Cathedral Grammar is a School nestled in 33 hectares of natural bushland. Each year they do a call for Annual Giving donations to help fund various projects to grow and refurbish the School. They needed an unforgettable direct mail piece that would inspire people to donate. The idea behind this concept was to simply and quickly illustrate what a donation to the School could do. A pop-out flower that blossomed as the brochure opened best illustrated ‘Help your School Flourish’. The brochure also acted as a memento of the donor’s contribution long after their donation had been received. Bunbury Cathedral Grammar is a School nestled in 33 hectares of natural bushland. And every year they do a call for Annual Giving donations to help fund various projects to grow and refurbish the School. They needed an unforgettable direct mail piece that would simply and quickly illustrate what the donation could do for the School. The ‘Help your School Flourish’ concept was chosen with a 3D pop-up flower that would blossom as the brochure was opened. The brochure also acts as a sweet memento of the donor’s contribution long after their donation has been received.
- Art Director
- Creative Director
- Designer
- +3
Cup and Scarf Packaging
- Art Director
- Creative Director
- Flyer Designer
- +3
An oversized DL promotional brochure featured a monster that also doubled as a monster mask kit that the kids could cut out and build themselves to wear on the day.Bunbury Cathedral Grammar School | Monster Craft Fair
- Art Director
- Creative Director
- Graphic Designer
- +2
A series of light paintings were commissioned to celebrate each of the diverse Wesfarmers Arts sponsorship arrangements. The idea was to create ‘art’ to promote the arts sponsorships. The aim was to showcase the breadth and diversity of Western Australia and also represent each of the sponsored arts organisations (Black Swan Theatre, West Australian Opera, West Australian Ballet, West Australian Symphony Orchestra, Musica Viva, Bell Shakespeare, ACO, Awesome Festival) . Posters, Cast Sheets, Program Ads and Slides were produced and have had a very positive effect promoting the Wesfarmers arts sponsorships. The images now reside in the Wesfarmers Arts Art Collection. Photography: Cenci Goepeland & Jens Warnecke | ww.lightmark.de
- Art Director
- Creative Director
- Director of Photography
- +2
Work experience· 8 roles
Senior Art Director · The Globe Advertising + DesignFeb 2010 – Feb 2010 · 1 mo
Led art direction and design for major clients including WA Symphony Orchestra, Wesfarmers Arts, Bunbury Cathedral Grammar School, Ertech, Chatsworth Estates, Rio Tinto, Form (Craftwest) and Tasting Australia. Responsibilities encompassed branding and brand management, publication design, identities, advertising, packaging, web design, exhibition design, interior fit outs, photography, production, copywriting and signage.
Creative Director · Bronwyn Rogers Design StudioFeb 2010 – Nov 2025 · 15 yrs 10 mos
The Studio provides creative design solutions through collaborative client relationships, innovative concepts and meticulous crafting. Services include branding, design, advertising, photography, illustration, digital, strategic positioning and print management. We create identities, brochures, books, magazines, websites, packaging, signage, exhibitions and display systems for a diverse client base.
Founder / Creative Director · Future State ProductionsMay 2001 – May 2001 · 1 mo
Business that included full identity management including art direction, design, advertising, copywriting, photography, strategic positioning, concepting & artwork, client liaison & direction, budget management and production supervision.
Freelance Design & Art Direction · Perth Design Studios & Advertising AgenciesDec 1999 – Dec 1999 · 1 mo
Art Director · The Forbes AgencyJun 1998 – Jun 1998 · 1 mo
Assistant Manager · A Shed Cafe and GalleryJun 1997 – Jun 1997 · 1 mo
Gallery Supervisor · The A Shed GalleryJun 1997 – Jun 1997 · 1 mo
Photographic Assistant · The West AustralianMay 1997 – May 1997 · 1 mo
Education
Bachelor of Arts (Design) · Curtin University1994 – 1996
Photography Diploma Course · TAFE1999 – 2000
TAFE Certificate of Fashion Design · TAFE1995
AWARD School Program · Australasian Writers and Art Directors Association1999
Certifications and awards· 6
COMMUNICATION ARTS (USA) Award of Excellence (Catalogue)2013
FPO: ‘FOR PRINT ONLY’ AWARDS by UNDERCONSIDERATION (USA) Mix Winner2025
Australian Design Biennale | AGDA (AUS)2014
Books Finalist Luminous World Exhibition Catalogue, 2014
MUSEUMS AUSTRALIA DESIGN AWARDS (AUS)2004 – 2013
Best in Show Winner Sublime Catalogue, 2003 | Exhibition Branding Winner Luminous World Branding “Elegant and wonderous visual identity. World-class branding”, 2013 | Exhibition Catalogue (Major) Highly Commended Luminous World Catalogue, 2013 | Exhibition Poster Highly Commended Luminous World Poster, 2013 | Exhibition Invite Finalist Luminous World Invite, 2013 | Exhibition Animation Finalist Luminous World Animation, 2013 | Catalogue: Best Exhibition & Collection Winner Sublime Catalogue, 2004
Hire Bronwyn Rogers today
Post a job and invite Bronwyn, or contact them directly. No hidden commission.