Hi, I'm Callie Young, a Social Media and Marketing Manager with over 5 years of experience crafting campaigns and growing communities on TikTok, Instagram, and emerging platforms. I excel at content strategy, short-form video, influencer partnerships, and analyzing performance to boost engagement and brand loyalty. I’ve driven brand awareness through digital strategy, in-person activations, and local partnerships. I create Reels and TikToks that boost visibility, maintain a consistent brand voice, and contribute to content calendars. I’ve supported influencer partnerships and campaign rollouts for promotions and product launches, and I analyze data to optimize social strategy.

Callie Young

Hi, I'm Callie Young, a Social Media and Marketing Manager with over 5 years of experience crafting campaigns and growing communities on TikTok, Instagram, and emerging platforms. I excel at content strategy, short-form video, influencer partnerships, and analyzing performance to boost engagement and brand loyalty. I’ve driven brand awareness through digital strategy, in-person activations, and local partnerships. I create Reels and TikToks that boost visibility, maintain a consistent brand voice, and contribute to content calendars. I’ve supported influencer partnerships and campaign rollouts for promotions and product launches, and I analyze data to optimize social strategy.

Available to hire

Hi, I’m Callie Young, a Social Media and Marketing Manager with over 5 years of experience crafting campaigns and growing communities on TikTok, Instagram, and emerging platforms. I excel at content strategy, short-form video, influencer partnerships, and analyzing performance to boost engagement and brand loyalty.

I’ve driven brand awareness through digital strategy, in-person activations, and local partnerships. I create Reels and TikToks that boost visibility, maintain a consistent brand voice, and contribute to content calendars. I’ve supported influencer partnerships and campaign rollouts for promotions and product launches, and I analyze data to optimize social strategy.

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Language

English
Fluent

Work Experience

Social Media Specialist at Three Bird Nest
January 1, 2025 - Present
Developed and executed social media strategy across TikTok and Instagram; created short-form video content (Reels and TikToks); built influencer partnerships; coordinated events and outreach in the wellness space; tracked KPIs and ROI; managed organic and paid campaigns; supported product launches; acted as brand ambassador.
Marketing Manager at McCombs Orthodontics
January 1, 2024 - January 1, 2025
Led social media strategy and content creation across TikTok and Instagram; drove brand visibility and community engagement; managed influencer partnerships, events, and outreach; tracked KPIs/ROI; executed organic and paid social, email marketing, and ad campaigns; supported in-store promotions and product launches; served as brand ambassador.
Social Media and Marketing Assistant at Sugared + Bronzed
January 1, 2020 - January 1, 2024
Led social media strategy and content creation across TikTok and Instagram; drove brand visibility and community engagement; managed influencer partnerships, events, and outreach; tracked KPIs and ROI; executed organic, paid social, email marketing, and ad campaigns; supported in-store promotions and product launches; contributed to content calendars; built brand awareness through digital strategy and local partnerships.

Education

High School Diploma at Prima Vera Online High School
January 1, 2015 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail