I specialize in storytelling, branded content, and digital strategies to enhance visibility and engagement. With a comprehensive approach to creativity, audiovisual production, and strategy, I optimize campaigns to connect brands with audiences in an innovative way.

Juana Catalina Correa

I specialize in storytelling, branded content, and digital strategies to enhance visibility and engagement. With a comprehensive approach to creativity, audiovisual production, and strategy, I optimize campaigns to connect brands with audiences in an innovative way.

Available to hire

I specialize in storytelling, branded content, and digital strategies to enhance visibility and engagement. With a comprehensive approach to creativity, audiovisual production, and strategy, I optimize campaigns to connect brands with audiences in an innovative way.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Spanish; Castilian
Fluent
English
Advanced
French
Beginner

Work Experience

Production Assistant at SAN MARINO FILMS
March 1, 2025 - September 7, 2025
Supported production tasks including coordinating talent, locations, art selection, and logistics; assisted with budgeting and scheduling; contributed to the development and production of content for campaigns; helped ensure smooth operations and timely delivery.
Production Assistant at SAN MARINO FILMS
March 1, 2025 - September 7, 2025
Supported production logistics and on-set coordination for audiovisual projects, contributing to planning and post-production workflows.
Production Assistant at SAN MARINO FILMS
October 1, 2024 - March 1, 2025
Developed visual communications strategies, increasing campaign effectiveness by 40%. Conducted trend analysis to adapt narratives and formats to audience needs. Training sessions on the proper use of the brand, enhancing consistency of the visual identity. Directed the conceptualization and design of internal and external campaigns to strengthen brand identity.
Creative Associate at EY (Ernst & Young) - Brand, Marketing and Communications
February 1, 2024 - September 7, 2025
Contributed to brand, marketing and communications campaigns, developed creative assets, and strengthened brand identity across channels.
Creative Associate at EY (Ernst & Young)
June 1, 2022 - February 1, 2024
Designed key presentations and visual assets for internal and external communications, improving brand identity clarity and consistency. Developed and executed visual communications strategies to support brand and campaigns.
Content & Creative Strategist at Sony Music Colombia
December 1, 2021 - September 7, 2025
Developed and executed social media content and campaigns for Sony Music Colombia, enhancing engagement and brand visibility.
Creative Associate at Sony Music Colombia
July 1, 2021 - December 1, 2021
Developed and executed visual content strategies to enhance artist launches and marketing plans, increasing audience engagement in promotional events. Conceptualized and produced graphic and audiovisual content for social media, contributing to online audience growth. Designed key presentations and visual assets for internal and external communications, improving brand identity clarity and consistency.
A&R Audio Visual at ABACO (Asociación Bancos de Alimentos de Colombia)
June 1, 2021 - September 7, 2025
Created and managed audiovisual content for campaigns, supporting outreach and communications goals.
A&R Audiovisual at ABACO (Asociación Banco de Alimentos de Colombia)
January 1, 2021 - June 1, 2021
Supported the creation and publication of graphic content for social media, generating greater visibility for the foundation's campaigns. Wrote and launched publications. Publication of pieces and campaigns, ensuring effective communication between the public and the organization.

Education

Audiovisual and Multiedia communication at Universidad de La Sabana
January 23, 2017 - November 22, 2021
Photography Diploma at Universidad de La Sabana
March 6, 2020 - July 23, 2020
Audiovisual and Multimedia Communication at Universidad de La Sabana
May 1, 2020 - July 1, 2020
Audiovisual and Multimedia Communication at Universidad de La Sabana
October 1, 2024 - July 1, 2025
Photography Diploma Course at Universidad de La Sabana - Bogotá
January 1, 2017 - March 1, 2022
Audiovisual and Multimedia Communication at Universidad de La Sabana - Bogotá
October 1, 2024 - July 1, 2025
Master’s degree in E-Commerce and Digital Marketing Management at Universitat de Barcelona - Barcelona
January 11, 2030 - September 7, 2025
Audio Visual and Multimedia Communication at Universidad de La Sabana
October 1, 2024 - July 1, 2025
Master’s Degree in E-Commerce and Digital Marketing Management at Universitat de Barcelona
January 11, 2030 - June 11, 2026

Qualifications

Photography Diploma Course
January 1, 2017 - March 1, 2022
Master’s degree in E-Commerce and Digital Marketing Management
January 11, 2030 - September 7, 2025
Master’s degree in E-Commerce and Digital Marketing Management
January 11, 2030 - September 7, 2025
Diploma Course in Photography
January 1, 2017 - March 1, 2022

Industry Experience

Financial Services, Media & Entertainment, Non-Profit Organization, Real Estate & Construction, Telecommunications, Professional Services, Education, Software & Internet, Retail