I'm Charlotte, a UK-based Product Designer with over 5 years of experience in UX/UI, and interaction design. Particularly in B2C, eCommerce, AR/VR and Health Tech. I focus on blending research, storytelling, and clean design to create user-centered experiences. View my full portfolio: _Website not available. Sign in: https://www.twine.net/signup_

Charlotte Brown

PRO

I'm Charlotte, a UK-based Product Designer with over 5 years of experience in UX/UI, and interaction design. Particularly in B2C, eCommerce, AR/VR and Health Tech. I focus on blending research, storytelling, and clean design to create user-centered experiences. View my full portfolio: _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I’m Charlotte, a UK-based Product Designer with over 5 years of experience in UX/UI, and interaction design. Particularly in B2C, eCommerce, AR/VR and Health Tech. I focus on blending research, storytelling, and clean design to create user-centered experiences.

View my full portfolio: Website not available. Sign in: https://www.twine.net/signup

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Spanish; Castilian
Beginner
Italian
Intermediate

Work Experience

Owner / Lead Product Designer at Charlotte Brown Designs
January 1, 2024 - Present
-Designing visually appealing, user-friendly, and responsive websites for Candy Marketing, Sure Care, Intuitive Infrastructure Solutions Ltd -Conducting user research -Creating user flows and wireframes -Developing interactive prototypes -Cross-communication with stakeholders and clients -Leading product ownership from a design perspective
Graphic Designer at Time Products UK
January 1, 2018 - January 1, 2022
-Developed marketing materials to boost revenue and client growth -Attended trade shows across the UK to advertise the business and network with clients face-to-face -Created and scheduled social posts for Twitter, Instagram, Facebook, and LinkedIn -Produced photography assets and print-ready materials -Co-ordinated with printers for various projects.
Product Designer at SailGP
May 9, 2022 - Present
-Interpreted product specifications and user psychology in design -Developed wireframes and specifications to meet user needs -Defined user task flows and interface specifications for optimization -Tested websites and applications for issues and discrepancies -Created wireframes and prototypes for pre-implementation testing -Produced prototypes to validate ideas -Evaluated user experience data to improve products -Used tools like Figma, Adobe Creative Suite, and Blender for design -Designed icons and illustrations -Collaborated with stakeholders and partners -Integrated blockchain/web3 software into designs

Education

BA (Hons) Media and Communications at Birmingham City University
September 25, 2017 - June 26, 2020

Qualifications

Google UX Design
April 29, 2022 - February 3, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Healthcare, Retail
    uniE621 SailGP Mobile App with AR/VR Integration
    SailGP, officially the Rolex SailGP Championship, is an annual international sailing competition featuring national teams racing high performance F50 Catamarans. The series consists of multiple grands prix held at venues around the world, with teams earning points at each event toward an overall season championship. Races are designed to be short, fast-paced, and spectator-friendly, showcasing cutting-edge sailing technology. SailGP needed a mobile app where users could register an account and personalise their experience by selecting a favourite team and receiving relevant news and updates. ​ Another big push for this project, was the ability to watch the events on-the-go via your phone. Previously, you could only watch SailGP at events, or on the TV. ​ The AR/VR elements were added later on, to immerse our viewers into the action even more. By projecting the racecourse onto the users device - they can see the boat positions, speed and more stats in real time on the comfort of their own sofa. Users can also walk around an F50 boat they can project right in front of them anytime, anywhere. View the full case study here: https://www.twine.net/signin mobileapp uiux ar vr virtualreality
    uniE621 MD Patisserie Food Ordering Mobile App
    MD Patisserie wanted their brand to feel elevated, elegant but still have a modern touch. ​ French patisseries have always been traditional, and with the rise of social media MD are doing things differently. Not only are they providing meal deals, but they wanted to take things a step further by incorporating an 'order to table' mobile app. Read full case study here: https://www.twine.net/signin graphicdesigner logodesign branding designer uiux mobileapp
    uniE621 Accurist eCommerce Responsive Website
    Accurist needed their first ever eCommerce website and I was in charge of designing them something that not only spoke to their existing brand, but pushed them into the 21st century. Prior to this, they'd never had an online shop before and you could only buy their watches in store. The website made over £60,000 in profit on launch weekend! https://www.twine.net/signin webdesigner uiux graphicdesigner
    uniE621 SureCare Responsive Website
    Operating since 1994, SureCare has been delivering care services to people in the comfort of their own homes. Starting around the city of Chester, their services have spread across the country over three decades. ​ Their services range from personal care and support around the home, to complex care for babies/young children, people with disabilities and those affected by dementia. ​ With over 70 branches in the UK, it makes them one of the biggest care providers in the country. SureCare needed a responsive website that is easy to navigate for people who aren't very tech-savvy. They wanted their message to be clear and simple "committed to providing exceptional care services for all stages of life’s journey". Key features include: the search bar on the landing page banner to search for your nearby branch, a job marketplace for ambitious carers and information on what SureCare can provide. ​ This should be responsive across web, tablet and mobile. See full case study here: https://www.twine.net/signin Visit the completed website: https://www.twine.net/signin webdesigner uiux
    uniE608 SailGP x Apple Vision Pro XR Racescape App
    SailGP pride themselves on being the cutting-edge sailing grand prix and love to explore new immersive avenues for their fans and partners. ​ This idea came about to test how SailGP would work in a XR immersive-tech space. It is something that the team can bring to events, to networking and business shows with partners and show off what SailGP is all about in a half-reality, half-virtual world way. Read full case study here: https://www.twine.net/signin XR virtualreality
    uniE621 Sekonda No Time For Nonsense Campaign
    This project was a marketing campaign to challenge 'sugar-coated' advertorials with a straightforward, no-nonsense approach. No fluff, no frills, just a statement in the world of timepieces. Sekonda wanted something bold and straight to the point. The bright yellow is colour matched to one of their hero timepieces, but also stands out among other adverts, drawing the general publics eyes towards it. The tone of voice is blunt, humorous and borderline shocking when compared to the way other brands market their watches. Internationally published, including GQ Magazine, Heathrow Airport and a TV advert on ITV. Read the full case study here: https://www.twine.net/signin graphicdesigner branding designer
    uniE621 MiPiel Branding & Packaging
    MiPiel believe that skincare is not just a routine but a ritual - a moment of self-care that connects you with the essence of nature. They pride themselves on sourcing their ingredients from local Spanish farmers and artisans, ensuring fair trade practices and supporting the local economy. MiPiel wanted fun branding that spoke to a younger demographic but would stand out in stores while staying true to their messaging. graphicdesigner packagingdesigner
    uniE621 Brooklyn Pizza Branding & Storefront
    A family-run pizza business wanted a way to stand out among all the other pizza shops in and around Brooklyn. I focused on striking visuals and bright colours to capture passer-by’s attention.​ I was responsible for the entire brand identity, logo, packaging, merchandise and menu designs. Read full case study here: https://www.twine.net/signin graphicdesigner branding designer

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