Marketing and Engagement Specialist at Horse Monkey, with extensive experience in campaign management, content creation, social media and copy writing.

Caitlin Hurn

Marketing and Engagement Specialist at Horse Monkey, with extensive experience in campaign management, content creation, social media and copy writing.

Available to hire

Marketing and Engagement Specialist at Horse Monkey, with extensive experience in campaign management, content creation, social media and copy writing.

Language

English
Fluent

Work Experience

Marketing & Engagement Specialist at Horse Monkey
January 1, 2021 - Present
Contributed as a key member of a fast-paced startup team developing an innovative online equestrian events platform. Led the creation and execution of marketing campaigns and social media strategies, producing high-quality content across Facebook, Instagram, TikTok, X, and LinkedIn to drive brand awareness and business growth. Designed and delivered bi-weekly newsletters to an audience of 100K+ using MailChimp and Canva, generating engaging, interactive content tailored to community interests. Trained in GDPR and CRA compliance, with a strong understanding of current regulations and cybersecurity best practices. Supported business development through critical analysis of operational mechanisms and collaborated on website design, user experience, and functionality during a major software launch and new product rollouts. Identified opportunities for product improvement and worked cross-functionally to deliver high-quality services. Managed end-to-end digital campaigns from concept to exe
Student Ambassador at Hartpury University
January 1, 2022 - October 20, 2025
Represented the University by delivering engaging campus tours to prospective students and their families, both virtually and in person. Assisted in the preparation of promotional materials, event layouts, and marketing content to attract interest from UK and international applicants.
Course Representative at Hartpury University
January 1, 2022 - October 20, 2025
Elected to positively represent the view of Equine Sport Science students at Hartpury. Worked with staff and students across departments while maintaining the academic policy and practice framework.
Head Girl at Brighton College
January 1, 2019 - October 20, 2025
Represented the student body by actively contributing to senior leadership meetings and ensuring the pupil voice was heard in school decision-making. Demonstrated strong leadership by motivating and supporting peers across academic and extracurricular activities, fostering a positive and inclusive school community.
Early Years Swimming Coach at Hamilton Aquatics
January 1, 2019 - October 20, 2025
Supported early childhood development through structured swimming and play sessions, fostering confidence and positive experiences in the water. Ensured a safe learning environment by maintaining strict adherence to safeguarding policies and best practices.
Swimming Coach, UAE at Special Olympics
January 1, 2019 - October 20, 2025
Planned and delivered tailored coaching sessions for UAE athletes in preparation for the Special Olympics World Games (March 2019). Competed alongside athletes as a Unified Partner, achieving success with a Gold and Bronze medal.

Education

BSc (Hons) Equine Science at Hartpury University
January 1, 2019 - December 31, 2022
A-Levels in Biology, Chemistry and PE at Brighton College
January 1, 2011 - January 1, 2019

Qualifications

GDPR and CRA compliance training
January 11, 2030 - October 20, 2025
BS, BD, BE, RoR, RDA, Pony Club competitions
January 11, 2030 - October 20, 2025

Industry Experience

Media & Entertainment, Professional Services