Hiba Al-Byati

Developed multi-channel marketing strategies to enhance audience engagement and brand visibility. Led and managed integrated marketing campaigns increasing digital engagement by 100% and significantly boosted social media reach. Launched 3 new clinics in Australia. Collaborated with designers, videographers, and copywriters to create compelling campaign content. Managed agency relationships for creative production, influencer collaborations, and media planning. Optimized campaign performance using data-driven insights, leading to a substantial ROI on campaigns.

Advised clients on brand strategy, storytelling, and digital marketing best practices to optimize reach and conversion rates. Developed multi-channel marketing strategies that increased digital engagement and boosted social media reach. Developed acquisition and retention strategies to support business growth, leveraging organic and paid digital marketing. Collaborated with designers, videographers, and copywriters to create compelling campaign content; managed agency relationships for creative production, influencer collaborations, and media planning. Led data-driven optimization of campaigns.

Provided branding and design consultations to clients. Managed Google Ads campaigns and improved website SEO. Conducted email marketing campaigns to drive conversions. Edited videos and photos for engaging content creation. Analyzed campaign KPIs and ROI to optimize social media ads. Managed e-commerce sites on Shopify and WordPress.