Damion Elson
I’m a creative designer with 25+ years’ experience helping brands, retailers and businesses turn ideas into effective e-commerce, digital, marketing and print creative.
About
I’m a creative designer with 25+ years’ experience helping brands, retailers and businesses turn ideas into effective e-commerce, digital, marketing and print creative. I’m hands-on across Shopify and WordPress, with a strong eye for layout, typography, colour, product presentation and visual consistency—so everything feels premium and works as well as it looks.
Currently I’m a designer at N.PEAL, a British heritage luxury cashmere brand, supporting the Shopify store and building campaigns across digital, email, social, paid advertising and print. I also work directly with independent businesses on websites and brand assets, comfortably improving existing experiences while staying within brand guidelines and delivering polished work to deadline.
- 23 years' experience
- Joined September 2026
Industry experience
- Retail
- Consumer Goods
- Education
- Media & Entertainment
- Non-Profit Organization
- Wholesale & Distribution
- Professional Services
- Healthcare
- Other
Work experience· 7 roles
Sole designer supporting premium print and digital creative across the business. Create and maintain visual content for the N.PEAL Shopify e-commerce site, including banners, campaign assets and promotional graphics. Design email, social and paid-social creative for seasonal collections and gifting campaigns, and art-direct campaign imagery combining photography with AI-assisted visuals. Ensure consistent premium brand look across e-commerce, retail, digital and print, developing fresh concepts while following brand guidelines and meeting deadlines.
Sole designer supporting print and digital creative across the business, creating and maintaining visual content for the brand’s Shopify e-commerce store (banners, campaign assets, promotional graphics). Design email, social, and paid-social creative for seasonal collections and gifting campaigns, and art direct campaign imagery by combining photography with AI-assisted visuals while keeping a premium brand look consistent across e-commerce, retail, digital, and print.
Help SMEs grow through website and e-commerce design (Shopify and WordPress), social media management, paid campaigns, and email marketing (Mailchimp, Klaviyo). Provide branding and graphic design for web and print, including logos and marketing materials; also run workshops and social media training. A client’s sales tripled in the first month after a social media strategy.
Education
Certifications and awards
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