I am a dynamic Marketing Manager with over 14 years of international experience across the UK, Singapore, and Indonesia. I excel at creating tailored, multichannel campaigns leveraging both digital and traditional marketing tools to drive strong ROI, brand growth, and lead generation in diverse sectors including technology, finance, logistics, hospitality, and wellness. My entrepreneurial mindset and intuitive leadership style help me deliver impactful marketing strategies that resonate with audiences and expand market share. I have a proven track record managing substantial budgets and cross-functional teams, collaborating with global marketing groups and agencies to deliver content-led campaigns, events, and digital transformations. Skilled in stakeholder communications, negotiation, and project management methodologies, I combine strategic oversight with hands-on execution to consistently achieve and exceed business goals.

Daniella Teresa E L Magowry

I am a dynamic Marketing Manager with over 14 years of international experience across the UK, Singapore, and Indonesia. I excel at creating tailored, multichannel campaigns leveraging both digital and traditional marketing tools to drive strong ROI, brand growth, and lead generation in diverse sectors including technology, finance, logistics, hospitality, and wellness. My entrepreneurial mindset and intuitive leadership style help me deliver impactful marketing strategies that resonate with audiences and expand market share. I have a proven track record managing substantial budgets and cross-functional teams, collaborating with global marketing groups and agencies to deliver content-led campaigns, events, and digital transformations. Skilled in stakeholder communications, negotiation, and project management methodologies, I combine strategic oversight with hands-on execution to consistently achieve and exceed business goals.

Available to hire

I am a dynamic Marketing Manager with over 14 years of international experience across the UK, Singapore, and Indonesia. I excel at creating tailored, multichannel campaigns leveraging both digital and traditional marketing tools to drive strong ROI, brand growth, and lead generation in diverse sectors including technology, finance, logistics, hospitality, and wellness. My entrepreneurial mindset and intuitive leadership style help me deliver impactful marketing strategies that resonate with audiences and expand market share.

I have a proven track record managing substantial budgets and cross-functional teams, collaborating with global marketing groups and agencies to deliver content-led campaigns, events, and digital transformations. Skilled in stakeholder communications, negotiation, and project management methodologies, I combine strategic oversight with hands-on execution to consistently achieve and exceed business goals.

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Language

English
Fluent

Work Experience

Marketing Manager at Expleo Technology
January 1, 2025 - August 19, 2025
Developed and delivered UK campaigns across Energy, Finance, and Retail sectors managing a €400k annual budget. Led marketing operations and cross-functional teams for events and campaigns including digital ads, content, email, case studies, and events. Managed agencies and freelancers across channels and maintained marketing calendars, timelines, internal communications, and reporting. Full event management includes panels, roundtables, webinars, sponsorships, and exhibitions. Partnered with sales on lead nurturing and account-based marketing. Collaborated with global teams to localise campaigns. Key achievements include delivering 10 high-impact AI, Automation and Data events annually; reducing marketing costs through renegotiated vendor contracts; increasing lead generation and brand awareness via paid media; launching content-led thought leadership campaigns; improving MQL to SQL conversion through targeting and re-engagement strategies.
Marketing Manager – Freelance at Freelance Clients
December 1, 2022 - August 19, 2025
Provided marketing services across logistics, health, business coaching, retail, and leisure sectors. Delivered online course strategy, creation, platform set up and launch. Planned, designed, developed, and managed new websites including improvements in navigation, UX, SEO, content and funnel pages. Executed lead generation campaigns and email automation. Defined and expanded service offerings to target new audiences and increase market share. Created social media campaigns achieving increased traction on YouTube, Instagram, and Facebook.
Marketing Manager at On the dot, CitySprint Group
January 1, 2018 - August 19, 2025
Developed and executed sales and marketing strategies including service enhancements. Created and published marketing content in blogs, newsletters, brochures, and case studies. Implemented digital strategies covering social media, SEO, SEM, content and email marketing. Recruited and managed a team of two Marketing Assistants. Managed industry event participation and ROI reporting. Produced A/B tests and optimisations. Assessed and managed strategic partnerships. Achievements include successful CMS website deployment; launching new brand identity; redefining service offering and value proposition; achieving hypergrowth in sales revenue (+600% from 2016 to 2017); securing clients like ASOS and Currys plc; managing £270k and £400k marketing budgets; doubling website traffic and social media engagement; managing award entries with two wins including 'Best use of Innovation'; and developing ROI strategy with CRM process improvements.
Marketing Manager at Global Financial Consultants
April 1, 2018 - August 19, 2025
Created and implemented tailored campaigns and events for both financial advisors and the company. Drove digital lead generation improving conversions through meetings and new business. Supported sales on strategy, lead nurturing, and sales pitches. Gained significant event sponsorships from multinational financial institutions. Developed sales enablement tools including presentations and brochures.
Strategic Marketing Manager (Contract) at Novelwall
January 1, 2019 - August 19, 2025
UK Marketing Manager at Expleo Technology
January 1, 2025 - August 19, 2025
Led and delivered UK campaigns across Energy, Finance, and Retail sectors managing €400k annual budget including planning, tracking, ROI analysis and reporting. Directed marketing operations and cross-functional teams on events and campaigns, delivering full-funnel multichannel campaigns including content, ads, emails, case studies and events. Managed agencies/freelancers across digital ads, content, telemarketing and syndication. Oversaw marketing calendars, internal communications, legal, finance liaison and event management. Partnered with sales teams on lead nurturing and account-based marketing and collaborated with global teams to localize campaigns.
Marketing Manager at Freelance
December 1, 2022 - August 19, 2025
Provided marketing services worldwide across logistics, health, business coaching, retail, and leisure sectors. Developed online course strategy, creation, platform setup, marketing and launch. Planned, designed, developed, and managed websites including content management, UX, SEO improvements and funnel pages. Implemented lead generation campaigns and email automation. Expanded service offerings targeting alternative audiences. Executed social media campaigns increasing traction on YouTube, Instagram and Facebook.
Marketing Manager at On the dot, CitySprint Group
January 1, 2018 - August 19, 2025
Developed and executed sales and marketing strategies including service enhancements. Created and published marketing content for blogs, newsletters, brochures and case studies. Implemented digital strategies for social media, SEO, SEM, content and email marketing. Recruited and managed marketing assistants. Oversaw industry events and trade shows. Produced ROI reports and A/B testing optimisation. Managed strategic partnerships and alliances. Launched CMS website through agile processes with agencies. Delivered new brand identity and redefined service offerings leading to hypergrowth of +600% revenue year on year. Managed £270k-£400k marketing budgets.
Marketing Manager at Global Financial Consultants
April 1, 2018 - August 19, 2025
Created and implemented tailored campaigns and events for financial advisors and the company. Drove digital lead generation to increase conversions securing meetings and new business. Supported sales teams with lead nurturing and sales pitch strategies. Pitched and secured significant event sponsorships from multinational financial institutions. Developed sales enablement tools including presentations and brochures.

Education

BA (Hons) Business Studies specialised in Marketing at University of Hertfordshire
January 1, 2015 - November 1, 2016
A-Levels Double Award Business Studies – B, B at Cardinal Wiseman 6th form
January 11, 2030 - August 19, 2025
Google Office and HTML Website Design at City and Guilds
January 11, 2030 - August 19, 2025
BA (Hons) Business Studies specialized in Marketing at University of Hertfordshire
January 11, 2030 - November 1, 2016
A-Levels Double Award Business Studies at Cardinal Wiseman 6th form
January 11, 2030 - August 19, 2025
Google Office and HTML Website Design at City and Guilds
January 11, 2030 - August 19, 2025
Google Fundamentals of Digital Marketing, Google Ads, Google Analytics at HubSpot Academy
January 11, 2030 - August 19, 2025

Qualifications

Google Fundamentals of Digital Marketing, Google Ads, Google Analytics, HubSpot Academy
January 11, 2030 - August 19, 2025
English Teaching Certificate - TESOL
January 11, 2030 - August 19, 2025
Google Fundamentals of Digital Marketing
January 11, 2030 - August 19, 2025
Google Ads Certification
January 11, 2030 - August 19, 2025
Google Analytics Certification
January 11, 2030 - August 19, 2025
HubSpot Academy Certification
January 11, 2030 - August 19, 2025
English Teaching Certificate (TESOL)
January 11, 2030 - August 19, 2025
English Teaching Certificate - TESOL
January 11, 2030 - August 19, 2025
English Teaching Certificate - TESOL
January 11, 2030 - August 19, 2025
Yoga Teacher Training
January 11, 2030 - August 19, 2025
Google Fundamentals of Digital Marketing
January 11, 2030 - August 19, 2025
Google Ads Certification
January 11, 2030 - August 19, 2025
Google Analytics Certification
January 11, 2030 - August 19, 2025

Industry Experience

Financial Services, Transportation & Logistics, Travel & Hospitality, Healthcare, Retail