My name is Daniel. I am based in Johannesburg, South Africa, and am married with 2 young children. I've been a Graphic Designer for over 15 years, but have been freelancing and working remotely for the past 5 years. During that time I have developed my skills in Graphic design, web design, digital & Social media Marketing, basic video editing, and I've worked in the signage industry and the promotional branding industry. Because of my work in these different fields it has given me a good understanding of branding and how it is applied across different media. I currently work remotely with Twinkl UK, which is a global content creator for educational material and I work within a team of designers, illustrators and editors. I am an easy going person, I work well in a team or on my own. I know that my age could be seen as a negative, but I believe that it works in my favour, in that I am experienced, and have learned to be adaptable and I believe that I am still young at heart in my energy at work and especially in enjoying life. I hope that my skills and experience will be beneficial toward this position and look forward to hearing from you.

Daniel Deren Moodley

My name is Daniel. I am based in Johannesburg, South Africa, and am married with 2 young children. I've been a Graphic Designer for over 15 years, but have been freelancing and working remotely for the past 5 years. During that time I have developed my skills in Graphic design, web design, digital & Social media Marketing, basic video editing, and I've worked in the signage industry and the promotional branding industry. Because of my work in these different fields it has given me a good understanding of branding and how it is applied across different media. I currently work remotely with Twinkl UK, which is a global content creator for educational material and I work within a team of designers, illustrators and editors. I am an easy going person, I work well in a team or on my own. I know that my age could be seen as a negative, but I believe that it works in my favour, in that I am experienced, and have learned to be adaptable and I believe that I am still young at heart in my energy at work and especially in enjoying life. I hope that my skills and experience will be beneficial toward this position and look forward to hearing from you.

Available to hire

My name is Daniel. I am based in Johannesburg, South Africa, and am married with 2 young children.

I’ve been a Graphic Designer for over 15 years, but have been freelancing and working remotely for the past 5 years. During that time I have developed my skills in Graphic design, web design, digital & Social media Marketing, basic video editing, and I’ve worked in the signage industry and the promotional branding industry.

Because of my work in these different fields it has given me a good understanding of branding and how it is applied across different media. I currently work remotely with Twinkl UK, which is a global content creator for educational material and I work within a team of designers, illustrators and editors.

I am an easy going person, I work well in a team or on my own. I know that my age could be seen as a negative, but I believe that it works in my favour, in that I am experienced, and have learned to be adaptable and I believe that I am still young at heart in my energy at work and especially in enjoying life.

I hope that my skills and experience will be beneficial toward this position and look forward to hearing from you.

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Language

English
Fluent

Work Experience

Graphic Designer at Rhema Bible Church
January 1, 2006 - January 1, 2009
Designed artwork for conferences, departments, bookshop and events; conceptualisation and brainstorming; basic video editing and brand management.
Head of Media & Design / Creative Director at Rhema Bible Church
January 1, 2011 - January 1, 2016
Manage, motivate and inspire media creative team; define strategy for campaigns across all media platforms; editor/creative director of Rhema’s monthly magazine; oversee store marketing and layout; manage deadlines and optimize spending.
Graphic Designer at Twinkl UK
January 1, 2023 - Present
Created educational content materials including workbooks, learner material, study guides, teacher learning material, promotional content, PowerPoints, marketing material, booklets and digital resources.
Web Designer at Ezze Trading Pty Ltd
January 1, 2021 - Present
Developed Ezzeshopping ecommerce website with cart system, coupon system and API integrations for automatic product updates.
Managing Director at Twonesix Branding
January 1, 2016 - Present
Oversee promotional branding and display, signage solutions, advertising and marketing, full-cycle graphic design, social media management and website design and development.

Education

National Diploma - Art & Graphic Design at South West Gauteng College
January 1, 2005 - January 1, 2008
Certificate - Digital Marketing at Shaw Academy
January 1, 2016 - June 10, 2026

Qualifications

National Diploma - Art & Graphic Design
January 1, 2005 - January 1, 2008
Certificate - Digital Marketing
January 1, 2016 - June 10, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Healthcare, Telecommunications, Non-Profit Organization
    Fig Media - Medical Industry

    Currently working with medical centres and medical doctors to drive foot traffic to the centres and Doctors practices and to provide them with a digital presence as well as their administrative and branding requirements.

    Current work includes: reworking of Signage and all documents and forms used in the practice or centre. Reworking internal graphics to create a more aesthetically serene environment for patients. Creating digital forms, websites, digital banners. Setting up social media pages and marketing via social media, email marketing, website marketing and google adwords to drive traffic to the centre or specific doctors.

    Result: foot traffic and awareness at the centres have increased by over 200% and doctors have seen a considerable amount of new patients finding their practices.

    Twinkl UK

    Currently working with Twinkl UK - Twinkl is a global educational content creator.

    Currently work in creation of assets for marketing, workbooks, activity sheets, booklets, learner guides and learner material, Teaching guides and workbooks. Online digital educational games and other marketing directives.

    Twinkl partners with brands like Paw Patrol, Cbeebies, BBC UK and other brands in the creation of some of the content for these brands as well as its own brands, such as Rhino Readers, Decoders and others. Twinkl is established and used in over 40 countries around the world and creates content for various countries in their own language.

    Rhema Family Churches - now 3CFC

    Client is a Christian Organisation within South Africa, that has around 50 local churches affiliated to it. The churches adopt the branding and image of the Organisation upon acceptance into the organisation.

    Worked with the clients existing branding, Created a website for the client. Created a Corporate Identity (Business cards, email signatures, cover pages, presentation folders etc), Created Pull-up banners, branded table cloths, gazebos and promotional items to help enhance and market the brand better when attending events.

    Setup mail marketing and social media marketing and began posting regularly according to clients budget and as an awareness drive. Setup analytics, adwords and various reports for client to understand their market and what potential clients were looking for and where we should be redirecting spend towards.

    Result: Client has seen considerable growth from the commencement of working with the client. There were 32 churches affiliated to the organisation at the time with it now being over 50 churches, meaning it has almost doubled in growth in the past 3 years. However, the organisation has decided to rebrand itself this year and the name of the organisation has changed, meaning there will be a redo of the brand

    Currently: Still working with client on regular marketing initiatives and current channels.

    IFCC - International Federation of Christian Churches

    Client was an organisation setup in the late 80’s that was highly influential in the Christian and political landscape of South Africa. It is a recognised organisation within and outside of South Africa, but had gone through a transition that had seen it become irrelevant and many people having left. The organisation was looking to re-establish themselves within the South African landscape as a leader, due to a crises that had developed with false teachers within the country and a need to have a guiding voice.

    Met with client and explained the need for a fresh look and the importance of marketing and branding to re-establish the organisation and to give it a fresh look and relaunch the organisation.

    Worked with the clients existing branding, as they were reluctant to redo it, but moved it slowly toward a more modern feel and began setting up social media and digital marketing platforms. Created a website for the client. Created new Corporate Identity (Business cards, email signatures, cover pages, presentation folders etc), Created a new company profile, created presentation slides and templates for the client to use in presentations to clients. Created Pull-up banners, branded table cloths, gazebo and car branding to help enhance and market the brand better when attending events. Created a number of branded promotional items for client to use as giveaways at events and to existing clients.

    Setup mail marketing and social media marketing and began posting regularly according to clients budget and as an awareness drive. Setup analytics, adwords and various reports for client to understand their market and what potential clients were looking for and where we should be redirecting spend towards.

    Result: Client had 150 churches affiliated to it at the time the relaunch was done. At present (within the space of 2 years) that number has grown to over 400 churches and their is now yearly trips and presentations to all provinces within South Africa to support new churches that are onboarded and to market the organisation to potential new churches. The organisation has now also began working closely with the government to establish a framework for the churches in the country on governance and administration. The organisation is growing rapidly with the aim of establishing the brand / organisation outside of South Africa and further into Africa.

    Currently: Still working with client on regular marketing initiatives and current channels.

    Knights Insurance Brokers - Development of Brand

    Client was a company setup in the 80’s and had not felt that branding or marketing was important, as it had been doing business primarily through word of mouth and networking. Met with client and explained the need for a fresh look and the importance of marketing and branding for the business and its image that is portrayed to the public, especially considering the client had been looking to bring in new business.

    Worked with the clients existing branding, as they were reluctant to redo it, but moved it slowly toward a more modern feel and began setting up social media and digital marketing platforms. Created a website for the client as they only had a simple landing page at the time. Created new Corporate Identity (Business cards, email signatures, cover pages, presentation folders etc), Created a new company profile book which was printed, created presentation slides and templates for the client to use in presentations to clients. New packs for the sales people to take with, Created Pullup banners, branded table cloths, gazebo and car branding to help enhance and market the brand better when attending events. Created a number of branded promotional items for client to use as giveaways at events and to existing clients.

    Setup mail marketing and social media marketing and began posting regularly according to clients budget and as a lead generation platform. Setup analytics, adwords and various reports for client to understand their market and what potential clients were looking for and where we should be redirecting spend towards.

    Result: Client began securing new business regularly and number of queries increased by 280%. Resulted in 3 new sales people being hired to handle new business and follow up on leads.

    Currently: Still working with client on regular marketing initiatives and current channels.

    Branding for Oplyst Consulting

    Creation of Brand Identity - Logo creation, brand guide, corporate identity, Website, mail marketing, social media templates and posts, Company Profile, Cover Pages, Powerpoint presentations, Presentation folders, pullup banners & flags, car branding, Posters, flyers.

    Full roll out of brand for client including tone of voice and brand guidelines.