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Creative and data-driven SMM professional with a Master’s background in Luxury & Fashion Management. Expert in developing high-impact social media strategies that bridge the gap between brand DNA and Gen Z audience engagement. Proven track record in visual storytelling, video production (Reels/TikTok), and multi-channel campaign planning for global brands like Acne Studios and Givenchy. Native in Russian, fluent in English (C1/C2) and French.…Creative and data-driven SMM professional with a Master’s background in Luxury & Fashion Management. Expert in developing high-impact social media strategies that bridge the gap between brand DNA and Gen Z audience engagement. Proven track record in visual storytelling, video production (Reels/TikTok), and multi-channel campaign planning for global brands like Acne Studios and Givenchy. Native in Russian, fluent in English (C1/C2) and French.

Darja Maslova

PRO

Social Media Manager, Content Creator, Content Strategist, +2

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Creative and data-driven SMM professional with a Master’s background in Luxury & Fashion Management. Expert in developing high-impact social media strategies that bridge the gap between brand DNA and Gen Z audience engagement. Proven track record in visual storytelling, video production (Reels/TikTok), and multi-channel campaign planning for global brands like Acne Studios and Givenchy. Native in Russian, fluent in English (C1/C2) and French.…Creative and data-driven SMM professional with a Master’s background in Luxury & Fashion Management. Expert in developing high-impact social media strategies that bridge the gap between brand DNA and Gen Z audience engagement. Proven track record in visual storytelling, video production (Reels/TikTok), and multi-channel campaign planning for global brands like Acne Studios and Givenchy. Native in Russian, fluent in English (C1/C2) and French.

Available to hire

Munich, Germany

Creative and data-driven SMM professional with a Master’s background in Luxury & Fashion Management. Expert in developing high-impact social media strategies that bridge the gap between brand DNA and Gen Z audience engagement. Proven track record in visual storytelling, video production (Reels/TikTok), and multi-channel campaign planning for global brands like Acne Studios and Givenchy. Native in Russian, fluent in English (C1/C2) and French.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Adobe After Effects

Expert

Shopify

Intermediate

Language

English

Advanced

German

Advanced

French

Advanced

Russian

Fluent

Work Experience

Junior Fit Advisory & Return Analysis Specialist (Working Student) at Mytheresa

June 1, 2025 - August 31, 2025

Supported fittings, handled collection logistics, and optimized return processes for luxury ready-to-wear collections (men's, women's, and footwear), enhancing customer satisfaction.

Fashion Marketing Intern at Agentur Kemser

January 6, 2025 - March 8, 2025

Supported influencer outreach and coordination for social media content, demonstrating experience in identifying and liaising with content creators. Collaborated with the visual team to create engaging content and strategies, which resulted in a 20% increase in customer engagement. Utilized strong organizational skills for project execution and partner communication.

AI in Recruitment Process – People & Organization Department at PUMA

October 1, 2024 - December 16, 2024

Demonstrated analytical capabilities and quick comprehension in modeling complex processes for strategic outcomes. Analyzed quantitative data and prepared reports (SPSS, benchmarking), showcasing proficiency in analyzing campaign performance metrics and preparing data-driven reports. Demonstrated proactive research skills in new industry trends (AI/Technology), transferable to researching current trends in the gaming industry.

Retail & Marketing Strategy at Givenchy

April 1, 2025 - June 14, 2025

Assisted in developing and executing digital campaigns (TikTok/Instagram) that required the conceptualization of influencer partnerships and budget allocation. Participated in brainstorming sessions for innovative phygital retail concepts, demonstrating an ability to generate creative ideas for partnerships. Managed a multi-faceted project, showcasing the ability to manage multiple projects simultaneously.