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I'm Derek Edward Stump, a storyteller turned strategist with 13 years of experience transforming complex ideas into content that builds brands and drives measurable growth. I thrive at the intersection of strategy, production, and optimization, taking campaigns from concept to scale and exceeding engagement benchmarks across channels. I love turning bold ideas into practical, high-impact work that resonates with audiences and delivers results. In my current role at Bedtime Math Foundation, I architect multi-brand campaigns and lead content strategy for a $25M statewide initiative, while driving AI-enabled improvements to boost retention and time-on-page. I excel in cross-functional collaboration with tech, design, and program teams, and I optimize digital ad creative to achieve CTRs above 4% and strong landing-page conversions. Past roles include leading national PSA campaigns, growing educator outreach to hundreds of thousands, and delivering compelling impact stories for internal and external stakeholders.…I'm Derek Edward Stump, a storyteller turned strategist with 13 years of experience transforming complex ideas into content that builds brands and drives measurable growth. I thrive at the intersection of strategy, production, and optimization, taking campaigns from concept to scale and exceeding engagement benchmarks across channels. I love turning bold ideas into practical, high-impact work that resonates with audiences and delivers results. In my current role at Bedtime Math Foundation, I architect multi-brand campaigns and lead content strategy for a $25M statewide initiative, while driving AI-enabled improvements to boost retention and time-on-page. I excel in cross-functional collaboration with tech, design, and program teams, and I optimize digital ad creative to achieve CTRs above 4% and strong landing-page conversions. Past roles include leading national PSA campaigns, growing educator outreach to hundreds of thousands, and delivering compelling impact stories for internal and external stakeholders.

Derek Edward Stump

Content Strategist, Writer, Content Producer, +7

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I'm Derek Edward Stump, a storyteller turned strategist with 13 years of experience transforming complex ideas into content that builds brands and drives measurable growth. I thrive at the intersection of strategy, production, and optimization, taking campaigns from concept to scale and exceeding engagement benchmarks across channels. I love turning bold ideas into practical, high-impact work that resonates with audiences and delivers results. In my current role at Bedtime Math Foundation, I architect multi-brand campaigns and lead content strategy for a $25M statewide initiative, while driving AI-enabled improvements to boost retention and time-on-page. I excel in cross-functional collaboration with tech, design, and program teams, and I optimize digital ad creative to achieve CTRs above 4% and strong landing-page conversions. Past roles include leading national PSA campaigns, growing educator outreach to hundreds of thousands, and delivering compelling impact stories for internal and external stakeholders.…I'm Derek Edward Stump, a storyteller turned strategist with 13 years of experience transforming complex ideas into content that builds brands and drives measurable growth. I thrive at the intersection of strategy, production, and optimization, taking campaigns from concept to scale and exceeding engagement benchmarks across channels. I love turning bold ideas into practical, high-impact work that resonates with audiences and delivers results. In my current role at Bedtime Math Foundation, I architect multi-brand campaigns and lead content strategy for a $25M statewide initiative, while driving AI-enabled improvements to boost retention and time-on-page. I excel in cross-functional collaboration with tech, design, and program teams, and I optimize digital ad creative to achieve CTRs above 4% and strong landing-page conversions. Past roles include leading national PSA campaigns, growing educator outreach to hundreds of thousands, and delivering compelling impact stories for internal and external stakeholders.

Available to hire

I’m Derek Edward Stump, a storyteller turned strategist with 13 years of experience transforming complex ideas into content that builds brands and drives measurable growth. I thrive at the intersection of strategy, production, and optimization, taking campaigns from concept to scale and exceeding engagement benchmarks across channels. I love turning bold ideas into practical, high-impact work that resonates with audiences and delivers results.

In my current role at Bedtime Math Foundation, I architect multi-brand campaigns and lead content strategy for a $25M statewide initiative, while driving AI-enabled improvements to boost retention and time-on-page. I excel in cross-functional collaboration with tech, design, and program teams, and I optimize digital ad creative to achieve CTRs above 4% and strong landing-page conversions. Past roles include leading national PSA campaigns, growing educator outreach to hundreds of thousands, and delivering compelling impact stories for internal and external stakeholders.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Director of Content at Bedtime Math Foundation

December 1, 2025 - Present

Architect multiple brands from concept to launch, absorbing external agency functions and leading content strategy for a $25M statewide campaign. Pioneer AI implementations to triple user retention and time-on-page, collaborating cross-functionally with tech and design teams. Engineer and continuously optimize digital ad creative, consistently achieving >4% CTR and >15% landing page conversion.

Director of Digital Content at Bedtime Math Foundation

June 1, 2020 - December 1, 2025

Orchestrated a multi-brand content and positioning strategy that scaled social and email audiences to 75,000+. Took over full creative ownership from an external ad agency, delivering a higher-performing nationwide PSA campaign at lower cost. Drove full-funnel marketing operations reaching hundreds of thousands of educators, surfacing impact stories for internal and external stakeholders.

Content Manager at Bedtime Math Foundation

November 1, 2015 - June 1, 2020

Owned the editorial calendar end-to-end, scaling monthly readership to 100,000+ users. Assumed full social media ownership from an external agency, producing original content and leveraging UGC to consistently surpass organic engagement benchmarks. Designed and produced training materials, webinars, and video content that boosted retention among 10,000+ Crazy 8s Math Club coaches.

Staff Writer at Bedtime Math Foundation

June 1, 2013 - November 1, 2015

Produced daily research-backed math content, maintaining a consistent publishing cadence for the flagship Bedtime Math program. Developed standards-aligned games and lesson plans for the Crazy 8s Math Club curriculum. Expanded audience reach 4x by forging high-profile partnerships with Scholastic Parents and Khan Academy.

Stage Manager & Office Manager at Sun Center Studios

September 1, 2011 - June 1, 2013

Managed end-to-end logistics for feature film and commercial productions, coordinating talent, crew, and scheduling. Provided script coverage, crafted presentations, and developed proposals to support development pipeline. Authored and edited website copy and operational documentation to support studio communications.