Rebecca Coldicott is a freelance digital marketing strategy consultant with 16+ years’ experience helping organisations turn digital ambition into measurable results. She specialises in building joined-up strategies across web, SEO, content, email, paid media, CRM and social media, with a strong focus on data and insight-led decision making and sustainable growth. Rebecca has delivered multi-million-pound impact for commercial brands and not-for-profit clients including Chevrolet, 3M, TotalJobs, Primark and Bowland Solutions, and is known for combining strategic clarity with hands-on execution and collaborative leadership.…

Rebecca Coldicott

Rebecca Coldicott is a freelance digital marketing strategy consultant with 16+ years’ experience helping organisations turn digital ambition into measurable results. She specialises in building joined-up strategies across web, SEO, content, email, paid media, CRM and social media, with a strong focus on data and insight-led decision making and sustainable growth. Rebecca has delivered multi-million-pound impact for commercial brands and not-for-profit clients including Chevrolet, 3M, TotalJobs, Primark and Bowland Solutions, and is known for combining strategic clarity with hands-on execution and collaborative leadership.…

Available to hire

Rebecca Coldicott is a freelance digital marketing strategy consultant with 16+ years’ experience helping organisations turn digital ambition into measurable results. She specialises in building joined-up strategies across web, SEO, content, email, paid media, CRM and social media, with a strong focus on data and insight-led decision making and sustainable growth. Rebecca has delivered multi-million-pound impact for commercial brands and not-for-profit clients including Chevrolet, 3M, TotalJobs, Primark and Bowland Solutions, and is known for combining strategic clarity with hands-on execution and collaborative leadership.

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Skills

Experience Level

CRM
Expert
GA4
Expert
WordPress
Expert
HubSpot
Expert
SEO
Expert
Mailchimp
Expert
ChatGPT
Expert
Email Marketing
Expert
Google Ads
Expert

Language

English
Fluent

Work Experience

Freelance Marketing Consultant at Realise Marketing
October 23, 2023 - March 25, 2025
Provided freelance marketing consultancy including digital marketing strategy, digital audits, SEO/keyword research, social media strategy, content strategy and execution; supported clients with growth and ROI improvements.
UK Marketing Manager at Smart Space
October 1, 2023 - March 1, 2025
Senior marketing position, sole responsibility for entire marketing function; strategy, tactics, KPIs, budget and reporting at Board level. Working closely with Sales Director on targeting & KPIs. Planning through to delivery for ambitious growth in a highly competitive industry, with challenging targets & market conditions. Team management of: SEO Consultant, PPC Consultant, Website Project Manager, CRM/Email Manager, Marketing Officer, Content Writer, Sales Exec, dotted line to 6 Sales Managers.

Education

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Qualifications

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Industry Experience

Healthcare, Professional Services, Retail, Media & Entertainment, Software & Internet, Education, Manufacturing, Financial Services, Government, Non-Profit Organization, Real Estate & Construction, Transportation & Logistics, Travel & Hospitality, Consumer Goods
    paper 5 year digital strategy

    I led the development of a comprehensive five-year digital strategy for the charity caba, grounded in a full digital audit across website performance, SEO, content, email, social media, CRM and accessibility. The work combined qualitative insight, data analysis and stakeholder engagement to identify gaps, risks and growth opportunities, resulting in a clear, prioritised roadmap aligned to organisational objectives. The strategy focused on improving reach, engagement and support for chartered accountants in need, while establishing robust foundations for long-term digital maturity, measurement and cross-channel integration.