Sonu Sagar Dongol

Digital Marketing Manager at RAIN Local

Managed multichannel digital marketing campaigns — mobile, display, social, and search — boosting ROI through advanced targeting. Developed and maintained Looker Studio dashboards to transform complex data into actionable insights for clients. Implemented and optimized Google Tag Manager and GA4 for enhanced event tracking, goal measurement, and performance analysis. Oversaw audience segmentation and hyperlocal targeting using proprietary tools, increasing campaign effectiveness. Delivered detailed performance reports and strategic recommendations to clients, driving engagement and retention.

Digital Marketing Manager at The British College | The Woolwich College | The Woolwich Institute

Handled social media marketing, SEO, SEM, and email marketing. Assisted in building UX/UI and web design in partnership with IT. Managed social and CRM marketing. Set, delivered, monitored, and evaluated digital training needs across company areas.

Digital Marketing Specialist/Client Servicing Officer at Wunderman Thompson

Focused on digital media marketing, social media marketing, email marketing, branding, SEO, SEM, audience targeting, campaign strategy/management, and project management.

Digital Marketing Specialist at Claé Creatives

Designed and oversaw all aspects of the digital marketing department including marketing database, email, and display advertising campaigns. Planned and managed social media platforms. Prepared accurate reports on marketing campaign performance. Collaborated to improve marketing results and identified latest industry trends. Managed contests, giveaways, and digital campaigns. Utilized analytical skills to evaluate customer experience across channels. Coordinated with agencies and vendors.

Project Manager Part timer at Wiseyak Inc.

Led project planning sessions and coordination with team members and departments ensuring timely completion. Developed project documentation, identified KPIs, prioritized and coordinated quality testing tasks. Reviewed requirements and technical designs for feedback, liaised with internal teams for quality products. Created new company website, brochures, proposals, presentations, wireframes, and UI for telemedicine application.

Communication Officer at Alliance Française Katmandou

Formulated social media marketing and electronic direct-mail marketing strategies. Designed communication materials including banners, posters, brochures, booklets, and social media posts. Implemented yearly communication plan, developed editorial and social media calendars. Handled content writing/copywriting, supported internal communications, and evaluated communication material quality.

Media Coordinator at Muncha.com

Strategized, developed and implemented marketing strategies for Muncha Shopping, iPay, and Muncha Money Transfer. Built and executed social media strategies, monitored social media presence, developed brand awareness and online presence strategies. Researched target audiences and trends. Planned budgets and implemented social media and email marketing campaigns. Monitored campaign insights and developed reports for management.

Digital Marketing Manager at RAIN Local

Managed multichannel campaigns (social, search, display, mobile) with advanced geo-targeting, boosting campaign ROI by 35%. Built dynamic dashboards in Looker Studio to drive performance decisions for 20+ clients. Implemented GA4 and GTM for complete event tracking across websites. Led hyperlocal audience segmentation and reporting, improving lead quality and retention. Developed creative testing frameworks and A/B tests, optimizing ad creatives for performance and scaling top performers.

Digital Marketing Manager at The British College; The Woolwich College; The Woolwich Institute

Executed SEO, SEM, and email marketing strategies that increased organic traffic by 50% and reduced reliance on paid channels. Coordinated with IT to redesign UX/UI for landing pages, achieving a lift in lead conversion rate. Built and deployed CRM automation using Mailchimp and Zoho, nurturing cold leads into SQLs. Devised and managed full-funnel remarketing strategies across Meta and Google Ads, improving return visitors by 65%. Led cross-functional performance reviews to optimize budget allocation and campaign prioritization across three regions. Built automated lead nurturing workflows using Mailchimp, reducing manual follow-ups by 50%.

Digital Marketing Specialist/Client Servicing Officer at Wunderman Thompson

Led end-to-end client-side digital strategy for major B2C clients in FMCG industry. Designed and implemented Meta and Google Ads campaigns, resulting in a 4.5x ROAS for seasonal promotions. Created detailed monthly marketing playbooks with recommendations for scaling and testing. Served as a liaison between creative, data, and media teams, ensuring timely delivery and campaign accuracy.

Digital Marketing Specialist at Claé Creatives

Managed full-funnel paid campaigns (social and search), increasing overall ROAS. Audited and optimized Meta Ads campaign structure, reducing cost-per-result by 25% in under 60 days. Ran competitor analysis and market research that informed creative and targeting strategy. Prepared accurate reports on the marketing campaign’s overall performance.

Communication Officer at Alliance Française Katmandou

Developed and executed digital marketing strategies for events, courses, and cultural programs, increasing social engagement by 70%. Launched paid Facebook and Instagram campaigns to promote language programs, generating a 40% uplift in course enrollments. Collaborated with the French Embassy and local partners on co-branded campaigns, expanding brand visibility across Nepal. Managed content calendar, community engagement, and analytics reporting across social and web platforms. Led SEO and content optimization for the website, resulting in a 35% increase in organic traffic year-over-year.

Digital Marketing Manager at RAIN Local

Managed multichannel campaigns (social, search, display, mobile) with advanced geo-targeting, boosting ROI by 35%. Built dynamic dashboards in Looker Studio to drive performance decisions for 20+ clients. Implemented GA4 and GTM for complete event tracking across websites. Led hyperlocal audience segmentation and reporting, improving lead quality and retention. Developed creative testing frameworks and A/B tests, optimizing ad creatives for performance and scaling top performers.

Digital Marketing Manager at The British College; The Woolwich College; The Woolwich Institute

Executed SEO, SEM, and email marketing strategies that increased organic traffic by 50% and reduced reliance on paid channels. Coordinated with IT to redesign UX/UI for landing pages, achieving a lift in lead conversion rate. Built and deployed CRM automation using Mailchimp and Zoho, nurturing cold leads into SQLs. Devised and managed full-funnel remarketing strategies across Meta and Google Ads, improving return visitors by 65%. Led cross-functional performance reviews to optimize budget allocation and campaign prioritization across three regions. Built automated lead nurturing workflows using Mailchimp, reducing manual follow-ups by 50%.

Digital Marketing Specialist/Client Servicing Officer at Wunderman Thompson

Led end-to-end client-side digital strategy for major B2C clients in FMCG industry. Designed and implemented Meta and Google Ads campaigns, resulting in a 4.5x ROAS for seasonal promotions. Created detailed monthly marketing playbooks with recommendations for scaling and testing. Served as a liaison between creative, data, and media teams, ensuring timely delivery and campaign accuracy.

Digital Marketing Specialist at Claé Creatives

Managed full-funnel paid campaigns (social and search), increasing overall ROAS. Audited and optimized Meta Ads campaign structure, reducing cost-per-result by 25% in under 60 days. Ran competitor analysis and market research that informed creative and targeting strategy. Prepared accurate reports on the marketing campaign’s overall performance.

Communication Officer at Alliance Française Katmandou

Developed and executed digital marketing strategies for events, courses, and cultural programs, increasing social engagement by 70%. Launched paid Facebook and Instagram campaigns to promote language programs, generating a 40% uplift in course enrollments. Collaborated with the French Embassy and local partners on co-branded campaigns, expanding brand visibility across Nepal. Managed content calendar, community engagement, and analytics reporting across social and web platforms. Led SEO and content optimization for the website, resulting in a 35% increase in organic traffic year-over-year.

Digital Marketing Manager at RAIN Local

Managed multichannel campaigns (social, search, display, mobile) with advanced geo-targeting, boosting campaign ROI by 35%. Built dynamic dashboards in Looker Studio to drive performance decisions for 20+ clients. Implemented GA4 and GTM for complete event tracking across websites. Led hyperlocal audience segmentation and reporting, improving lead quality and retention. Developed creative testing frameworks and A/B tests, optimizing ad creatives for performance and scaling top performers.

Digital Marketing Manager at The British College; The Woolwich College; The Woolwich Institute

Executed SEO, SEM, and email marketing strategies that increased organic traffic by 50% and reduced reliance on paid channels. Coordinated with IT to redesign UX/UI for landing pages, achieving a lift in lead conversion rate. Built and deployed CRM automation using Mailchimp and Zoho, nurturing cold leads into SQLs. Devised and managed full-funnel remarketing strategies across Meta and Google Ads, improving return visitors by 65%. Led cross-functional performance reviews to optimize budget allocation and campaign prioritization across three regions. Built automated lead nurturing workflows using Mailchimp, reducing manual follow-ups by 50%.

Digital Marketing Specialist/Client Servicing Officer at Wunderman Thompson

Led end-to-end client-side digital strategy for major B2C clients in FMCG industry. Designed and implemented Meta and Google Ads campaigns, resulting in a 4.5x ROAS for seasonal promotions. Created detailed monthly marketing playbooks with recommendations for scaling and testing. Served as a liaison between creative, data, and media teams, ensuring timely delivery and campaign accuracy.

Digital Marketing Specialist at Claé Creatives

Managed full-funnel paid campaigns (social and search), increasing overall ROAS. Audited and optimized Meta Ads campaign structure, reducing cost-per-result by 25% in under 60 days. Ran competitor analysis and market research that informed creative and targeting strategy. Prepared accurate reports on the marketing campaign’s overall performance.