Available to hire
Hi, I’m Elena Gonzalez Garcia, a web designer/developer based in Chicago with over 5 years of experience. I specialize in WordPress, UX design, SEO, and content management to design high-performance, customized websites that improve conversions by 15-20% and enhance accessibility and SEO scores.
I collaborate with marketing and product teams to develop data-driven content strategies, optimize site architecture, and streamline documentation—driving engagement and leads while reducing maintenance errors.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Fluent
French
Intermediate
Work Experience
Web Designer at Ultra-lab digital
September 1, 2020 - PresentMaintained and optimized the performance of websites across various sectors, leading to a 10% improvement in page load speed and an overall user satisfaction rating of 95%. Streamlined website architecture by customizing plugins, themes, and templates for individual clients, resulting in a 25% increase in user engagement within the first month. Collaborated with the marketing team to develop a content strategy that generated a 30% increase in website leads. Streamlined client documentation processes, increasing internal knowledge and reducing maintenance errors. Conducted regular security and performance audits to identify and address issues, ensuring continuous optimization of website performance.
Web Marketing Specialist at Ultra-lab
March 1, 2020 - September 11, 2025Spearheaded planning and execution of website operations, blog content, and social media strategies, driving a 25% increase in organic search visits. Created visually compelling materials that resonated with target audiences and enhanced brand identity. Designed and produced visually engaging marketing and branding content using Adobe Photoshop and Illustrator, enhancing brand identity and appeal.
UX Design Intern at Telefónica - Movistar
July 1, 2020 - September 11, 2025Led a UX research project, conducting user interviews, usability testing, and workshop sessions to gather actionable insights. Collaborated with cross-functional teams to prototype and refine virtual assistant features, resulting in a marked increase in app usability. Worked closely with UX designers to brainstorm and refine a unique value proposition that enhanced app appeal and increased user retention by 30%.
Web Designer at Ultra-lab digital
September 1, 2020 - PresentMaintained and optimized the performance of websites across various sectors, achieving a 10% improvement in page load speed and a 95% user satisfaction rating. Streamlined website architecture by customizing plugins, themes, and templates for individual clients, resulting in a 25% rise in user engagement within the first month. Collaborated with the marketing team to develop a content strategy that increased website leads by 30% based on analysis of user data and SEO metrics. Streamlined client documentation processes, boosting internal knowledge by 70% and reducing website maintenance errors by 75%. Conducted regular security and performance audits to identify issues and ensure continuous optimization of site performance.
UX Design Intern at Telefónica - Movistar
July 1, 2020 - September 11, 2025Led a UX research project, conducting user interviews, usability testing, and workshop sessions to gather actionable insights. Collaborated with cross-functional teams to prototype and refine virtual assistant features, improving app usability. Worked with UX designers to brainstorm and refine a unique value proposition that enhanced app appeal and increased user retention by 30%.
Web Marketing Specialist at Ultra-lab
March 1, 2020 - September 11, 2025Spearheaded the planning and execution of website operations, blog content, and social media strategies, driving a 25% increase in organic search visits. Created visually compelling materials that resonated with target audiences and enhanced brand identity. Designed and produced visually engaging marketing and branding content using Adobe Photoshop and Illustrator, enhancing brand identity and appeal.
Education
Master's degree in UX Design at UDIT University of Design, Innovation and Technology, Madrid, Spain
January 11, 2030 - July 1, 2020Bachelor's degree in Industrial Design Engineering & Product Development at UPM Technical University of Madrid, Madrid, Spain
January 11, 2030 - June 1, 2019Master's degree in UX Design at UDIT University of Design, Innovation and Technology
January 11, 2030 - July 1, 2020Bachelor's degree in Industrial Design Engineering & Product Development at UPM Technical University of Madrid
January 11, 2030 - June 1, 2019Qualifications
Desarrollo Web Responsive con HTML y CSS
June 1, 2019 - July 31, 2019Industry Experience
Software & Internet, Computers & Electronics, Education, Retail, Travel & Hospitality, Professional Services, Media & Entertainment
This wedding venue in the coast of France needed a new website that highlights its environment and facilities. I considered design, as well as usability and SEO. I used CSS to customize elements and achieve a unique feeling according to specifications and brand views.
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