I'm a creative Social Media Manager and Content Strategist with 6+ years of experience crafting campaigns across Instagram, TikTok, and YouTube. I specialize in cinematic video editing, storytelling, and AI-powered workflows that drive audience growth and engagement. I’ve built and scaled personal brands with proven reach and leverage analytics to optimize performance. I'm multilingual (English, Spanish, Galician-Portuguese; advanced French; intermediate German) and passionate about turning ideas into stories that connect audiences and strengthen brand identity.

Aaron Siebert Castiñeira

I'm a creative Social Media Manager and Content Strategist with 6+ years of experience crafting campaigns across Instagram, TikTok, and YouTube. I specialize in cinematic video editing, storytelling, and AI-powered workflows that drive audience growth and engagement. I’ve built and scaled personal brands with proven reach and leverage analytics to optimize performance. I'm multilingual (English, Spanish, Galician-Portuguese; advanced French; intermediate German) and passionate about turning ideas into stories that connect audiences and strengthen brand identity.

Available to hire

I’m a creative Social Media Manager and Content Strategist with 6+ years of experience crafting campaigns across Instagram, TikTok, and YouTube. I specialize in cinematic video editing, storytelling, and AI-powered workflows that drive audience growth and engagement. I’ve built and scaled personal brands with proven reach and leverage analytics to optimize performance.

I’m multilingual (English, Spanish, Galician-Portuguese; advanced French; intermediate German) and passionate about turning ideas into stories that connect audiences and strengthen brand identity.

See more

Language

English
Fluent
Spanish; Castilian
Fluent
Galician
Fluent
French
Advanced
German
Advanced

Work Experience

Content Creation and Digital Media at Various clients (Elas, Aura Learning, Aaron Siebert)
January 1, 2018 - Present
Conceptualized and executed cross-platform campaigns for Elas, Aura Learning, and Aaron Siebert, increasing engagement and reach across social channels. Produced and edited 40+ reels and short-form videos (290K+ organic views; ~80% non-followers) using cinematic storytelling and trending audio strategies. Built and scaled Aura Learning, serving 70+ students and delivering 2,000+ hours through branded content and AI-driven workflows. Raised $11,000+ via targeted crowdfunding and produced Elas, the award-winning short film (12 festival selections, 3 awards) with full digital marketing and press outreach.
Event & Media Coordinator at Nazareth University & 1990 Hospitality Group
January 1, 2023 - October 22, 2025
Directed PR and marketing for international concerts and screenings, expanding attendance and sponsor visibility in Spain, U.S., Belgium, and Finland. Managed guest relations for 1990 Hospitality Group (NYC) and secured press coverage in Fox News Rochester, TVG, La Voz de Galicia, and El País. Organized 30+ cultural events for Nazareth University, growing campus engagement through targeted outreach.
Content Creator / Digital Media Specialist at Elas; Aura Learning; Aaron Siebert
January 1, 2018 - November 22, 2025
Conceptualized and executed cross-platform campaigns for Elas, Aura Learning, and Aaron Siebert, increasing engagement and reach across social channels. Produced and edited 40+ Reels and short-form videos (290K+ organic views; ~80% non-followers) using cinematic storytelling and trending-audio strategies. Built and scaled Aura Learning, serving 70+ students and delivering 2,000+ hours through branded content and AI-driven workflows. Raised $11,000+ via targeted crowdfunding and produced the award-winning short film Elas (12 festival selections, 3 awards) with full digital marketing and press outreach.
Event & Media Coordinator at Nazareth University / 1990 Hospitality Group
January 1, 2023 - January 1, 2023
Directed PR and marketing for international concerts and screenings, expanding attendance and sponsor visibility in Spain, U.S., Belgium, and Finland. Managed guest relations for 1990 Hospitality Group (NYC) and secured press coverage in Fox News Rochester, TVG, La Voz de Galicia, and El País. Organized 30+ cultural events for Nazareth University, growing campus engagement through targeted outreach.
Content Creation and Digital Media at Self-employed / Aaron Siebert
January 1, 2018 - November 25, 2025
Conceptualized and executed cross-platform campaigns for Elas, Aura Learning, and Aaron Siebert; produced and edited 40+ Reels and short-form videos (290K+ organic views; ~80% non-followers) using cinematic storytelling and trending audio strategies; built and scaled Aura Learning, serving 70+ students and delivering 2,000+ hours through branded content and AI-driven workflows; raised $11,000+ via targeted crowdfunding and produced the award-winning short film Elas (12 festival selections, 3 awards) with full digital marketing and press outreach.

Education

M.M. in Music for Film & Contemporary Media at Eastman School of Music
January 11, 2030 - October 22, 2025
B.M. in Composition & Piano at Nazareth University
January 11, 2030 - October 22, 2025
Piano Performance at Vigo Conservatory of Music
January 11, 2030 - October 22, 2025
M.M. in Music for Film & Contemporary Media at Eastman School of Music
January 11, 2030 - November 22, 2025
B.M. in Composition & Piano at Nazareth University
January 11, 2030 - November 22, 2025
Piano Performance at Vigo Conservatory of Music
January 11, 2030 - November 22, 2025
M.M. in Music for Film & Contemporary Media at Eastman School of Music
January 11, 2030 - November 25, 2025
B.M. in Composition & Piano at Nazareth University
January 11, 2030 - November 25, 2025
Piano Performance, Degree Excellence Award at Vigo Conservatory of Music
January 11, 2030 - November 25, 2025

Qualifications

Eastman IML Grant
January 1, 2019 - October 22, 2025
Professional Development Award
January 1, 2019 - October 22, 2025
Nazareth Concerto Competition Winner
January 1, 2017 - January 1, 2018
Presser Scholar Award
January 1, 2017 - October 22, 2025
Degree Excellence Award
January 1, 2015 - October 22, 2025
Eastman IML Grant
January 1, 2019 - December 31, 2019
Professional Development Award
January 1, 2019 - December 31, 2019
Nazareth Concerto Competition Winner
January 1, 2017 - December 31, 2018
Presser Scholar Award
January 1, 2017 - December 31, 2017
Degree Excellence Award
January 1, 2015 - December 31, 2015
Eastman IML Grant
January 1, 2019 - November 25, 2025
Professional Development Award
January 1, 2019 - November 25, 2025
Nazareth Concerto Competition Winner
January 1, 2017 - November 25, 2025
Presser Scholar Award
January 1, 2017 - November 25, 2025
Degree Excellence Award
January 1, 2015 - November 25, 2025

Industry Experience

Education, Media & Entertainment, Software & Internet, Professional Services, Travel & Hospitality, Other