I am a multi-disciplinary designer and illustrator currently based in London. My curiosity leads me to intersectional spaces between design and discourse, which often materialises across mediums in my practice. My areas of keen interest include storytelling, branding, typography, illustrations, publications and exploring all things visual. My approach to design is research-led and human-centered, focusing on creating inclusive experiences, brands and systems.…

Shreya Goyal

I am a multi-disciplinary designer and illustrator currently based in London. My curiosity leads me to intersectional spaces between design and discourse, which often materialises across mediums in my practice. My areas of keen interest include storytelling, branding, typography, illustrations, publications and exploring all things visual. My approach to design is research-led and human-centered, focusing on creating inclusive experiences, brands and systems.…

Available to hire

I am a multi-disciplinary designer and illustrator currently based in London.

My curiosity leads me to intersectional spaces between design and discourse, which often materialises across mediums in my practice. My areas of keen interest include storytelling, branding, typography, illustrations, publications and exploring all things visual. My approach to design is research-led and human-centered, focusing on creating inclusive experiences, brands and systems.

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Language

English
Fluent
Hindi
Fluent

Work Experience

Experience Lead Graphic Designer & Production Manager at Black Watermelon
May 1, 2024 - October 16, 2025
Created impactful designs and surface prints for the launch collection; led the design team through market research, design development and production of accessories; managed vendors, material sourcing and production oversight; short-listed vendors and sourcing hubs; conducted market trend R&D; prototyped products for production checks and costing estimates; developed brand identity and marketing collaterals; contributed to product packaging and launch graphics.
Brand Designer / Design Lead at Tanya Homes (Lohia Group)
April 1, 2023 - October 16, 2025
Designed Brand Architecture and marketing collaterals; assisted in market research in the solar power sector in India; contributed to UI website design; advised on setting up a new brand in the luxury space for the parent company; collaborated with founders to establish brand structure; shortlisted vendors and sourcing hubs for product development; conducted market trend and design trend research; prototyped products for production checks and costing estimates.
Brand Identity Designer / Design Consultant at Ornate Solar (Reqip)
April 1, 2022 - October 16, 2025
Assisted in market research for the solar power sector in India; aided in UI website design; consulted on setting up a new brand in the luxury space for the parent company; worked closely with founders to set up brand structure; engaged in vendor shortlisting and product development groundwork; R&D of market trends and product design directions.
Experience Lead Graphic Designer & Production Manager at Black Watermelon
May 1, 2024 - October 16, 2025
Creating impactful designs and surface prints for the launch collection. Led the design team through market research, design development and production of accessories for the launch collection. Responsible for vendor management, material sourcing and overlooking production. Individually Represented and won at IFF Bangalore—NIFTA InnovationExcellence Awards: Art Brain Champion at IFF. Designed the Brand Architecture and marketing collaterals for the company.
Design Consultant at Tanya Homes (Lohia Group)
April 1, 2023 - October 16, 2025
Led the design team through market research, design development and production of accessories for the launch collection. Responsible for vendor management, material sourcing and overlooking production.
Design Intern at Ornate Solar (Reqip)
April 1, 2022 - October 16, 2025
Assisted in market research—solar power sector in India. Assisted in website design for UI. Consulted on setting up a new brand in luxury space for the parent company. Worked closely with the founders to set up brand structure. Shortlisting Vendors and sourcing hubs for product development. R&D of market trends, product categories and design trends. Prototyping products for production checks and costing estimates.

Education

MA in Graphic Design Communication at Camberwell College of the Arts, University of the Arts London
January 1, 2021 - October 16, 2025
B.Des in Communication Design at National Institute of Design (Kurukshetra), India
January 11, 2030 - October 16, 2025

Qualifications

Bachelors in Communication Design
July 16, 2018 - November 22, 2023
Masters in Graphic Design Communication
September 19, 2024 - November 28, 2025

Industry Experience

Media & Entertainment, Retail, Manufacturing, Professional Services, Real Estate & Construction, Energy & Utilities, Software & Internet, Consumer Goods
    uniE621 boAt Launch Campaign
    boAt was launching the Ultima Connect with graphics that would make their feature-packed smartwatch irresistible. They needed Amazon banners and social posts that could turn tech specs like Crest Plus OS, BT calling, and boAt Coins into must-have lifestyle statements.…