Hi! I’m Leonor Secca, a graphic designer driven by creative ideas and a keen eye for detail. With five years of professional experience, along with a bachelor’s and master’s degree in graphic design, I’ve worked across visual identity, branding, editorial design, typography and digital content. I’m excited to communicate ideas that inform, inspire and captivate people. Outside of work, I enjoy crochet, analog photography, travel and running, and I value learning through hands-on projects and collaboration.

Leonor Secca

Hi! I’m Leonor Secca, a graphic designer driven by creative ideas and a keen eye for detail. With five years of professional experience, along with a bachelor’s and master’s degree in graphic design, I’ve worked across visual identity, branding, editorial design, typography and digital content. I’m excited to communicate ideas that inform, inspire and captivate people. Outside of work, I enjoy crochet, analog photography, travel and running, and I value learning through hands-on projects and collaboration.

Available to hire

Hi! I’m Leonor Secca, a graphic designer driven by creative ideas and a keen eye for detail. With five years of professional experience, along with a bachelor’s and master’s degree in graphic design, I’ve worked across visual identity, branding, editorial design, typography and digital content. I’m excited to communicate ideas that inform, inspire and captivate people.

Outside of work, I enjoy crochet, analog photography, travel and running, and I value learning through hands-on projects and collaboration.

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Language

Portuguese
Fluent
English
Fluent

Work Experience

Graphic Designer at Porto de Ideias
September 10, 2020 - September 30, 2025
­• work for the company’s various clients in collaboration with the marketing team. • logo design, visual identity, branding, social media posts, merchandising • editorial design and pagination of publications for Noivas de Portugal, Novias de España, Novias de México and Casar-se a Catalunya.
Graphic Designer at Grupo Ibernimo
October 1, 2021 - Present
• editorial design, responsible for the layout and visual identity of multiple real estate publications. • events communication & branding, designed event materials (brochures, banners, signage), social media visuals and maintained brand consistency across platforms. • email marketing & digital design, created newsletters and email campaigns via Mailchimp, ensuring engaging visuals and optimized layouts for different audiences. • print & final artwork, designed and prepared print-ready materials, collaborating with suppliers to guarantee high-quality production.
Graphic Designer at Freelancer
August 1, 2020 - Present
• worked with various clients across different industries, including Chocolataria Equador, Centro de Dança do Porto, Companhia Jovem de Dança do Porto, Calendário das Letras and SJGS arquitectos, developing creative solutions tailored to each brand’s identity and communication needs.
Graphic Designer at Grupo Iberinimo
October 1, 2021 - November 11, 2025
Editorial design and visual identity for real estate publications; events branding and materials; email marketing and digital design via Mailchimp; print-ready materials and coordination with suppliers to ensure high-quality production.
Brand Designer at Loopê
March 1, 2025 - November 11, 2025
Co-created a handmade crochet brand; developed full visual identity and creative direction; managed digital content, social media visuals and photography; packaging and product tags; contributed to cohesive brand storytelling.
Freelance Graphic Designer at Freelance
December 1, 2019 - November 11, 2025
Worked with various clients across industries, delivering creative solutions tailored to each brand’s identity and communication needs (Chocolataria Equador, Centro de Dança do Porto, Companhia Jovem de Dança do Porto, Calendário das Letras, SJGS arquitectos).
Graphic Designer at Porto de Ideias
September 1, 2021 - September 1, 2021
Collaborated with marketing team; logo design, visual identity, branding, social media posts, merchandising; editorial design and pagination for publications such as Noivas de Portugal, Novias de España, Novias de México and Casar-se a Catalunya.

Education

Master of Arts - MA at Faculdade de Belas Artes da Universidade do Porto
September 10, 2020 - November 15, 2022
Bachelor of Arts - BA at Communication Design
September 15, 2016 - July 15, 2019
Master’s Degree – Graphic Design and Editorial Projects at Faculty of Fine Arts, University of Porto
January 1, 2020 - December 31, 2022
Bachelor’s Degree – Communication Design at ESAD – Escola Superior de Artes e Design
January 1, 2016 - December 31, 2019

Qualifications

Bootcamp Figma
October 1, 2025 - November 11, 2025
Digital Marketing Foundations
September 1, 2025 - November 11, 2025
UX/UI Design Foundations
February 1, 2025 - November 11, 2025
Artificial Intelligence for Creatives: Integrating AI into Contemporary Design
November 1, 2024 - November 11, 2025
Motion Design
December 1, 2023 - November 11, 2025

Industry Experience

Media & Entertainment, Professional Services, Real Estate & Construction